China Cities Review

June 2023

With the lifting of containment measures, China's cities are experiencing economic recovery. Shenzhen and Guangzhou remain the most economically dynamic cities, while Hefei shows the highest potential for future growth. However, challenges for the country’s cities persist - in the near term, global economic risks, uneven recovery and heightened unemployment rate (especially among the youth), and in the longer run, population ageing.

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Overview:

China Cities Review is based on Euromonitor’s City Scorecard. The scorecard is a benchmarking tool used to evaluate the consumer and economic performance of 1,000+ largest cities globally. The scorecard considers indicators across eight key pillars that are at the core of a city’s consumer market development. The scorecard is built by ranking cities in a country/regional context and provides an easy-to-understand system to quickly identify city-specific risks and opportunities.

Euromonitor’s City Scorecard covers over 30 indicators in eight pillars:
• Population
• Consumer Expenditure
• Digital Consumer
• Wealth
• Possession of Household Durables
• Economy
• Labour
• Transport

China Cities Review helps to evaluate potential market size by city and formulate a more informed image of the urban consumer. Key economic indicators combined with income, spending and employment data help businesses map potential market sizes. Comparative data and newest city insights will help businesses customize and tailor country market entry strategies pinpointing the cities with the most future potential.

The China Cities Review market research report includes:

  • Major China cities scorecard
  • Detailed ranking of cities in terms of future growth, wealth, labour and other key consumer and economic indicators
  • Historic data on population, consumer expenditure, digital consumer and other indicators
  • Five-year forecasts of trends and city growth

The China Cities Review in China report answers: 

  • How does a specific city fair in terms of consumer market attractiveness compared to a country/region?
  • Which cities will be the fastest growing in China?
  • What is the consumer market potential in specific cities?
  • Which cities in “Country” have the largest number of wealthy consumers?
  • How does the city affordability differ across country and region?
  • How does labour productivity differ across cities?
  • What is the household profile in different cities?
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China Cities Review

HEADLINES

China’s largest city, Shanghai, to record one of the fastest population declines
Digital objectives in China’s five-year plan to support smart city advancements
Incomes to rise in Beijing supported by prevalence of higher-value-added sectors
Shenyang records the highest unemployment rate, exceeding last year’s level
Hefei to witness the fastest economic expansion by 2027
Public transportation growth in cities could help to address environmental concerns
Summary 1 City Scorecard by Pillar 2022
Chart 1 Population in 2022 and Population Period Growth 2022-2027
Chart 2 Population by Age by City 2022
Chart 3 Average Household Size by City 2022
Chart 4 Population Density and Net Migration 2022
Summary 2 City Scorecard in Population Pillar 2022 and Period Growth 2022-2027
Chart 5 Total Consumer Expenditure in China by City 2022
Chart 6 Consumer Expenditure per Capita 2022 and Consumer Expenditure Period Growth 2022-2027
Chart 7 City Affordability, Consumer Expenditure on Housing and Transportation 2022
Chart 8 Discretionary vs Necessity Consumer Expenditure 2022
Summary 3 City Scorecard in Consumer Expenditure Pillar 2022 and Period Growth 2022-2027
Chart 9 Share of Households with Internet and Broadband Internet Access 2022
Chart 10 Possession of Digital Devices by City 2022
Summary 4 City Scorecard in Digital Consumer Pillar 2022
Chart 11 Disposable Income per Capita 2022 and Disposable Income Period Growth 2022-2027
Chart 12 Number of Households by Disposable Income Band 2022
Chart 13 Number of Households with Disposable Income over USD150,000 2022 and Period Growth 2022-2027
Chart 14 Household Possession of Kitchen Durables by City 2022
Chart 15 Household Possession of Entertainment Electronics by City 2022
Chart 16 Household Possession of Other Durables by City 2022
Chart 17 Number of Passenger Cars and Motorcycles per Household 2022
Chart 18 Possession of Transport Vehicles by City 2022
Summary 5 City Scorecard in Wealth Pillar 2022 and Period Growth 2022-2027
Chart 19 GDP per Capita 2022 and Real GDP Growth 2022-2027 by City
Summary 6 City Scorecard in Economy Pillar 2022 and Period Growth 2022-2027
Chart 20 Economically Active Population 2022 and Employed Population Period Growth 2017-2022 by City
Chart 21 Labour Force Participation Rate and Unemployment by City 2022
Chart 22 Labour Productivity Value 2022 and Productivity Period Growth 2017-2022 by City
Summary 7 City Scorecard in Labour Pillar 2022
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Inform your marketing, brand, strategy and market development, sales and supply functions This cities review originates from Passport, our Cities market research database.

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