The most influential Megatrends set to shape the world through 2030, identified by Euromonitor International, help businesses better anticipate market developments and lead change for their industries.
Learn moreEuromonitor addresses your unique questions and challenges across all B2B and B2C industries and geographies through custom, tailor-made research projects, designed to your specific goals.
Learn moreAug 2019
US$1,325Added to Cart
If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!
If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!
This regional briefing encompasses the trends and drivers behind the performance of consumer payments in Latin America, with focus on card payments and cash transactions. The growth of debit and pre-paid transactions at the expense of cash transactions denotes that Latin Americans are gradually becoming more familiar with the security of non-cash transactions, especially for low-ticket purchases.
Files are delivered directly into your account within a few minutes of purchase.
Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.
Economic turmoil prevented consumer payments from growing as aggressively as in previous years of the review period, amidst a scenario of constricted consumer expenditure, impairing payment transactions as a whole. Also, cash still holds the largest portion of consumer payments in the region. Still, the growth in banked population is expected to help convert cash transactions into card payments.
Increased access to the internet and declines in the unbanked population help drive card payments, mainly at the expense of cash. Cash transactions are used more frequently for lower ticket transactions and have been suffering with competition from debit cards and pre-paid cards for lower-ticket transactions in the later portion of the review period.
However, store cards of large retail chains have been replaced co-branded personal credit cards, that typically offer more benefits and represent an opportunity for large issuers to diversify their portfolio.
Growing penetration of internet usage partnered with consumers becoming gradually more confident about the safety of those transactions, enable aggressive growth of retailing digital channels. This is expected to favour card payments, mainly because the former are often seen as a more convenient way of paying online.
Consumer payments is expected to post positive performance over the following years, supported by gradual economic recovery that is expected to drive consumer expenditure. However, it is worth noting that economic recovery is expected to come later than previously anticipated in the largest regional markets.
Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.