8 Ways to Identify Market Opportunities for Business Growth
1 Jun 26Business success depends on your ability to sustain growth. Here are eight data-driven strategies you can use to spot market opportunities that'll help drive top-line gains.
Andres Chehtman
When GenAI Agrees Too Easily: The Hidden Risk for Strategic Decisions
21 May 26GenAI’s tendency to agree can skew responses and requires expert human judgement to challenge outputs. Market research is the filter that ensures integrity, keeping decisions grounded in evidence.
Lamine Lahouasnia
Euromonitor’s Monthly Roundup: May 2026
11 May 26Stay updated on industry trends, market dynamics, economic shifts and consumer behaviour with our free resources—sourced from our experts and market research knowledge hub, Passport. Here are your must-read insights for May 2026.
Euromonitor International
The Value of Validated Product Claims in Marketing Messaging
29 Apr 26Boost trust, credibility and sales with validated product claims. Learn how substantiation transforms advertising and strengthens consumer confidence.
Michael Fergus
[Opportunity Minded] Your Quick Guide for a Strategic Market Assessment
23 Apr 26Opportunity Minded—a series about business growth for forward thinkers. Grab your quick guide for a strategic market assessment to get started.
Euromonitor International
Euromonitor’s Monthly Roundup: April 2026
16 Apr 26Stay updated on industry trends, market dynamics, economic shifts and consumer behaviour with our free resources—sourced from our experts and market research knowledge hub, Passport. Here are your must-read insights for April 2026.
Euromonitor International
[Opportunity Minded] How Should You Use GenAI for Market Research?
2 Apr 26Tune in to get expert tips on using GenAI for market research—how these tools help, when to verify outputs and where judgement matters—in this episode of Opportunity Minded.
Euromonitor International
Why Competitive Benchmarking Is Essential for FMCG Brands
19 Mar 26FMCG markets are shifting fast, and the brands winning right now aren’t relying on last year’s playbook. That’s why competitive benchmarking is the backbone of an effective strategy, so you can decide where to double down—or pull back.
Joao Luiz Paschoal
Euromonitor’s Monthly Roundup: March 2026
9 Mar 26Stay updated on industry trends, market dynamics, economic shifts and consumer behaviour with our free resources—sourced from our experts and market research knowledge hub, Passport. Here are your must-read insights for March 2026.
Euromonitor International
[Opportunity Minded] How to Stand Out with Effective Product Positioning and Marketing Claims
19 Feb 26Which claims or attributes should you use to convert shoppers into customers? Tune in for tips on effective product positioning in this episode of Opportunity Minded.
Euromonitor International
3 Keys to Strategic Market Assessment
16 Feb 26A strategic market assessment helps you execute an effective growth strategy. Read about three market indicators to review, so you can start finding the right opportunities for your business.
Euromonitor International
Euromonitor’s Monthly Roundup: February 2026
12 Feb 26Stay updated on industry trends, market dynamics, economic shifts and consumer behaviour with our free resources—sourced from our experts and market research knowledge hub, Passport. Here are your must-read insights for February 2026.
Euromonitor International
GenAI vs Market Research: Optimising Your Insights Strategy
2 Feb 26GenAI is changing the way businesses analyse markets and make decisions. But not all insights, data and sources are created equal. There’s a big difference between relying on GenAI tools alone and tapping into market intelligence powered by human expertise and AI tools. So, when should you use each?
Euromonitor International
Euromonitor’s Monthly Roundup: January 2026
14 Jan 26Stay updated on industry trends, market dynamics, economic shifts and consumer behaviour with our free resources—sourced from our experts and market research knowledge hub, Passport. Here are your must-read insights for January 2026.
Euromonitor International
[Opportunity Minded] Competitive Benchmarking: How to Spot Gaps and Drive Smarter Growth
8 Jan 26Learn about the power of competitive benchmarking to uncover performance gaps and gain a strategic advantage in this Opportunity Minded episode.
Euromonitor International
Euromonitor’s Monthly Roundup: December 2025
10 Dec 25Stay updated on industry trends, market dynamics, economic shifts and consumer behaviour with our free resources—sourced from our experts and market research knowledge hub, Passport. Here are your must-read insights for December 2025.
Euromonitor International
Euromonitor’s Monthly Roundup: November 2025
13 Nov 25Stay updated on industry trends, market dynamics, economic shifts and consumer behaviour with our free resources—sourced from our experts and market research knowledge hub, Passport. Here are your must-read insights for November 2025.
Euromonitor International
The Insight Gap in E-Commerce: Transforming Data into Strategic Foresight
27 Oct 25Leading FMCG companies are doubling down on e-commerce. Why are some players ahead of the curve while others fall behind? A core reason: the insight gap.
Rabia Yasmeen