Euromonitor’s Monthly Roundup: December 2025

Stay updated on industry trends, market dynamics, economic shifts and consumer behaviour with these free resources—sourced from our experts and market research knowledge hub, Passport.  

Here are your must-read insights for December 2025.  

How can you respond to lifestyle shifts and evolving consumer expectations? Read our 2026 consumer trends report. Equipped with our global data and expert insights, you’ll be prepared to make strategic decisions that drive growth.

Stream our webinar for insights on the global economy in 2026. You’ll get updated GDP growth projections, inflation estimates, consumer expenditure data and risk scenarios to watch. 

Top 5 in 2025

1. FMCG outlook and opportunities: 2025 edition 

Find the latest insights on FMCG growth drivers, trends and opportunities for your strategy with market forecasts through 2029.   

2. Trending topics: Cross-industry shifts to watch 

Not all trends are worth your attention. But this report surfaces the most important cross-industry shifts with real implications for businesses. Read about the five you should prioritise to remain competitive into 2026.   

3. The value of validated product claims in marketing messaging 

Boost trust, credibility and sales with validated product claims. Learn how substantiation transforms advertising and strengthens consumer confidence.  

4. [Opportunity Minded] How to grow your market share 

Business growth doesn’t only come from chasing new markets. Sometimes, the real wins are closer than you think—right where you already compete. Learn about market penetration tactics in this episode of Opportunity Minded. 

5. Top trends shaping the beauty and personal care industry 

The beauty and personal care market is witnessing a slowdown. Here are five trends impacting this industry in 2025 and into 2026. 

Chart of the month 

See us on stage 

Market Logic • Online 

Explore the emerging health and wellness trends that will shape 2026 and beyond—and how insight-driven organisations can turn these signals into tangible business growth. 

[Session] Inside 2026 consumer health trends: Insights that drive innovation  

Euromonitor Live: First Look at Food and Beverage • Online 

Stream this on-demand session with our industry experts for the inside track on the latest insights in the food and beverage space. 

Spielwarenmesse • 27 January • Germany 

Spielwarenmesse, one of the world's largest toy fairs, celebrates its 75th edition. Experience five days full of innovations, trends and the unique toy community. 

[Session] Cute economy – Kidults going gaga over blind box and plush 

New reports 

• Card Rewards Evolve: Personalisation, Partnerships, Digital Focus 
• Consumer Health in Portugal 
• Nestlé in Hot Drinks 
• Product Innovation in Beauty, Health and Home 
• Travel in South Africa 

Stay in the know 

Missed our roundup from last month? Here’s your quick recap.  

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