Katharina Bagul Head of Food & Drink Insights
Functional Food and the Regulatory Environment | Mindful Eating and the New Food Beliefs
About Katharina
Kat is Head of Food & Drink Insights at Euromonitor International, based in London.
She heads a team of industry experts and thought leaders, helping drive business growth and client success through impactful insights, exceptional client service, and research leadership.
Kat provides strategic leadership across market, category, and consumer intelligence, guiding a team of specialists to deliver insight-led impact. Her expertise centres on consumer behaviour, habits, and health and wellness trends.
Prior to Euromonitor, Kat worked at the GfK Chair of Marketing Intelligence at the University of Nuremberg, Germany. Since joining Euromonitor, Kat has held roles as Research Manager and Industry Manager for Health and Wellness, before moving into her current position leading food and drink Insights.