Rubab Abdoolla

Rubab Abdoolla Senior Analyst

Beauty and Fashion |​ Traditional Products |​ Digitalisation |​ Consumer Insights |​ Purchasing Behaviour

About Rubab

Rubab is a Senior Analyst at Euromonitor International with a focus on beauty and fashion. Based in Cape Town, she has more than five years of industry experience. 

Rubab is responsible for beauty and fashion research in Sub-Saharan countries. She is also responsible for media content for the region.

Rubab advises clients across the beauty industry, with a particular interest in local and traditional products across the markets she researches. 

She previously worked in the finance industry focusing on the MENA region.