Today, brands are facing increasing pressure from stakeholders to have a positive and active role in protecting people and the planet. This article proposes a five-step formula that can help brands plan a successful sustainability strategy to ensure the long-term operation of their business, and to unlock investment opportunities that help them remain competitive.
Global market research company Euromonitor International has announced the launch of a new product to help organisations attain their sustainability and climate action goals.
The world around us has changed rapidly in the past two years. Resilience and adaptability were tested in 2021, forcing consumers to relinquish control and embrace ambiguity. This year, consumers are taking back the reins and paving a path forward based on their passions and values.
November 2022 marks the 27th annual UN global climate summit. The theme for COP-27 focuses on the urgent need to move from negotiations and planning to implementation. Here is Euromonitor International’s summary of the key content to help clients understand sustainability challenges and seize the opportunities.
Acting on climate change mitigation is a must for fmcg companies nowadays, but it needs to be done in a transparent and accountable way. Setting net zero strategies is an excellent way to demonstrate environmental commitment, but also to proactively tackle a still disruptive market space. This article takes a look at what a net zero strategy is, why it is important, and why companies should act now to uncover market potential with carbon neutral product claims.