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Learn moreJun 2018
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Following the 2017 acquisition of Mead Johnson, Reckitt Benckiser’s reorganisation of its business into two units - Health and Hygiene Home - further underlined its strategic shift towards becoming a consumer health-focused company. This profile analyses the compatibility of the company’s home care operations with its broader strategic vision, considering areas of potential synergy and integration, as well as examining the role of home care in its geographic expansion.
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Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.
Euromonitor International's report on Reckitt Benckiser Group Plc delivers a detailed strategic analysis of the company's business, examining its performance in the Home Care market and the global economy.
Company and market share data provide a detailed look at the financial position of Reckitt Benckiser Group Plc, while in-depth qualitative analysis will help you understand the brand strategy and growth prospects of Reckitt Benckiser Group Plc.
Euromonitor International's company profile reports are written by our Home Care research team, a dedicated group of analysts that knows the industry inside and out.
Buy this report to inform your planning, strategy, marketing, sales and competitor intelligence functions.
Reports are delivered in PDF format and can be downloaded from your online account immediately after purchase.
Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.