Health & wellness tourism market research

Euromonitor has the world’s most comprehensive research on the health & wellness tourism category within the travel and tourism industry. We monitor and analyse industry trends around the world, including in-depth data on market share and market size – from the “big picture” qualitative analysis; down to specific category data.

Euromonitor data and market analysis cultivates your organization’s awareness of the health & wellness tourism market and the greater competitive environment, ensuring accurate and focused strategies for your business.

A resource for your entire organization, Euromonitor market research supports every level of business, assisting in strategic development, marketing, mergers and acquisitions, and brand management.

Our health and wellness tourism market research answer questions such as:

What is the market size of health & wellness tourism?
What are the major trends in health & wellness tourism?
Are hotel/resort spas outperforming destination spas?
Do domestic spa visitors outweigh international spa arrivals?
What is the rate of hotel/resort spa outlet development?

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Total: (58)

Country Report

Health and Wellness Tourism in Kenya

This category, like all others, saw a slowdown in the growth rate after two strong growth years, and that is in line with a declining growth rate in international tourism. As with the rest of the industry, it remains vulnerable to politics and ...

Dec 2012 | US$900| Add to cart | View details ›

Country Report

Health and Wellness Tourism in Japan

The spa holiday is a Japanese tradition. Although its popularity has somewhat deteriorated, it still accounts for a large share of domestic travelling, thus spas continued to dominate health and wellness tourism in Japan, holding 98% of value sales ...

Dec 2012 | US$900| Add to cart | View details ›

Country Report

Health and Wellness Tourism in Denmark

In Denmark the most important trend in this category in 2011 was that market players wanted to offer or connect in some way with everything which has something to do with wellbeing. As only a limited number of hot streams with thermal water can be ...

Nov 2012 | US$900| Add to cart | View details ›

Country Report

Health and Wellness Tourism in Croatia

Recognising the prospects of high revenue from the travel and tourism industry, hoteliers continued to rely on the further development of health and wellness facilities in Croatia. No longer just a trend, health and wellness tourism is becoming an ...

Nov 2012 | US$900| Add to cart | View details ›

Country Report

Health and Wellness Tourism in Norway

The term spa is relatively new in Norwegian travel and tourism. Norwegian tourists are only just becoming familiar with spa-based tourism. Norwegians are very conservative when it comes to any spa-related treatments. Usually they only want to choose ...

Oct 2012 | US$900| Add to cart | View details ›

Country Report

Health and Wellness Tourism in Finland

2011 was the first year to see sales of health and wellness tourism turn positive after the downturn. The value growth of 4% enabled the sales to grow to €109 million, still well below the pre-downturn sales.

Oct 2012 | US$900| Add to cart | View details ›

Country Report

Health and Wellness Tourism in Taiwan

In 2011, the Taiwan External Trade Development Council assisted the China Brand Strategic Association in establishing a medical board for promoting medical tourism in Taiwan to Chinese travellers. However, the improvement of medical tourism in China ...

Oct 2012 | US$900| Add to cart | View details ›

Country Report

Health and Wellness Tourism in Sweden

In 2011 the health and wellness category continued to perform strongly growing by 5% in current value terms. Hotel/resort spas registered the highest growth of 8% in value terms.

Oct 2012 | US$900| Add to cart | View details ›

Country Report

Health and Wellness Tourism in South Korea

Increasing interest in health and wellness tourism in South Korea was witnessed during 2011; value sales were up by 5%. As more governmental or private organisations, including central and regional government, hospitals, tour operators, and medical ...

Sep 2012 | US$900| Add to cart | View details ›

Country Report

Health and Wellness Tourism in South Africa

2011 saw an oversupply of hotels soon after the end of the football World Cup in 2010. This had a negative impact on revenues for places such as spas as they work hand in hand with hotels. Occupancy rates fell for hotels, while value growth for spas ...

Sep 2012 | US$900| Add to cart | View details ›