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Soft Drinks

Euromonitor International publishes the world's most comprehensive market research on the soft drink industry. Our reports feature a wealth of standardised and cross-comparable statistics including total market sizes, market share and brand share data, distribution and industry trends and sub-category level information.

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Company Profile

Monster Beverage Corp in Soft Drinks

Dec 2016

This report covers the global non-alcoholic drinks portfolio of Monster Beverage Corp, analysing the competitive positioning of its energy drinks range, its strength in new product innovation, the impact of its June 2015 strategic partnership ...

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Strategy Briefing

The Global Circular Economy: The Impact of “Reduce, Re-use, Recycle” on Consumer Markets

Dec 2016

At current rates, we are using resources at more than 1.5 times the rate nature can replace them. Scarcity of resources, volatility of pricing and environmental damage are driving a shift to a circular economy which minimises wastage and aims to ...

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Strategy Briefing

Soft Drinks: Quarterly Statement Q4 2016

Nov 2016

For a third consecutive quarter, volume growth prospects in global soft drinks have been downgraded. This is primarily the result of weak GDP growth in the largest developed soft drinks markets. Brazil, Mexico and the US were major areas of volume ...

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Strategy Briefing

Sustainability and New Ways of Doing Business

Nov 2016

Environmental challenges pose risks for businesses in that they can cause a disruption to supply chains, but businesses are also under pressure from governments to adopt sustainable business practices as governments aim to meet their environmental ...

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Strategy Briefing

How We Eat: The Changing Face of Global Mealtimes

Oct 2016

Consumers’ eating patterns have undergone fundamental changes, shifting from traditional family meals to a more fragmented and flexible eating style, encompassing multiple small meals, often eaten on the go or alone. This global report looks at how ...

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Strategy Briefing

Beyond Soda: Opportunity in Sparkling Beverages

Sep 2016

Growth for carbonated soft drinks has slowed sharply over the last five years. Changing consumer habits and demands are reshaping the category and the wider world of sparkling beverages. This report explores the state of the carbonated soft drinks ...

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Strategy Briefing

Chinese Soft Drinks Companies: Growth Opportunities, Challenges and Strategies

Sep 2016

All soft drinks companies operating in China are facing a slow-growing economy which is affecting sales of soft drinks. Personalised marketing and added-value products demonstrate that brand owners need to engage consumers and need to be innovative ...

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Strategy Briefing

Soft Drinks: Quarterly Statement Q3 2016

Sep 2016

Euromonitor’s Q3 Soft Drinks Forecast Model update demonstrates that a deepening recession in Brazil and weaker expected growth in the US were two key factors negatively impacting global prospects through 2020. Political uncertainty in Western Europe...

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Strategy Briefing

Soft Drinks New Product Development: Innovation in a New Growth Environment

Aug 2016

Targeted new product innovation is key in the slowing growth environment of global soft drinks. Producers must focus on fast-growing emerging categories and create value-added products that meet consumer desires for flavourful, functional and healthy...

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Strategy Briefing

Staying in the Mix: The Global Concentrates Market in 2016

Aug 2016

Concentrates are an often overlooked category in the global soft drinks market. However, they represent a significant portion of global sales because of their affordable prices and appeal to low income consumers in places like Latin America. In this ...

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Company Profile

Aje Group in Soft Drinks

Jul 2016

The Aje Group is a value-oriented Peruvian soft drinks producer focused primarily on carbonates but increasingly moving to a diversified portfolio, including bottled water, juices and RTD teas. The company is present throughout the developing world, ...

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Country Report

Soft Drinks in Egypt

Jun 2016

As Egypt was becoming more stable politically, slight recovery was seen in on-trade volume sales of soft drinks during 2015. The off-trade channel, meanwhile, continued to drive growth, supported by strong advertising by the major players and the ...

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Country Report

Soft Drinks in Uruguay

Jun 2016

For the third consecutive year, soft drinks in Uruguay saw a slowdown in volume sales growth in 2015 as consumption in the largest categories of bottled water and carbonates appeared to have reached a plateau. Unit price growth in most categories ...

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Strategy Briefing

The Coca-Cola Global Bottling System in 2016: The Purpose of Refranchising

May 2016

The Coca-Cola bottling system is comprised of The Coca-Cola Company and a vast network of bottling and distribution partners. This report examines some of the important changes to this global soft drinks production chain as the company ‘refranchises’...

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Strategy Briefing

Corporate Strategies for Success – Industry Focus or Diversification?

May 2016

Traditionally, conglomerates have spread their presence across different markets to dilute risk, but now leading manufacturers are increasingly streamlining their portfolios to release resources for their core operations, but this limits the growth ...

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Country Report

Soft Drinks in Ecuador

May 2016

During 2015 the Ecuadorian government reinforced several policies that affected sales in different ways. One was the 116 Resolution that created import barriers for finished products and raw materials. Another was the regulation for the Communication...

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Strategy Briefing

Brexit and the Implications for the Consumer Goods Industry

May 2016

As the UK heads towards its EU membership referendum, there remains much uncertainty over both the outcome and the implications of a vote to leave. In fact uncertainty is the key challenge in regard to Brexit, and this uncertainty will contribute to ...

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Company Profile

Britvic PLC in Soft Drinks

Apr 2016

This report covers the global soft drinks portfolio of Britvic PLC, analysing the competitive positioning of Britvic’s soft drinks, its financial performance, the company’s shift to a healthier brand portfolio, new product innovation, international ...

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Country Report

Soft Drinks in the United Arab Emirates

Apr 2016

Across the soft drinks category there is a definitive trend towards health and wellness. This strongly features “superfruits” such as acai, cranberry, goji berry and pomegranate that are utilised in new products, in large part to increases their ...

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Country Report

Soft Drinks in Iran

Apr 2016

Only a decade ago, consumption of soft drinks in Iran was limited to carbonates and other categories had a very limited presence due to a general lack of awareness among consumers. This trend changed significantly in 2015 due to further expansion of ...

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