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Soft Drinks

Euromonitor International publishes the world's most comprehensive market research on the soft drink industry. Our reports feature a wealth of standardised and cross-comparable statistics including total market sizes, market share and brand share data, distribution and industry trends and sub-category level information.

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Megatrends

Shifting Market Frontiers: Asian Century

Dec 2017

The Asian market is as important as ever. Half of global growth in consumer expenditure will originate in the region in the coming years. As a result, Asia Pacific will attract growing attention from global companies, for many of which Asia will ...

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Strategy Briefing

Carbonates in India: Spotlight on Local Players

Nov 2017

Over 2011-2016, carbonates witnessed a rise in the number of local players across India. These companies focused on niche marketing strategies with unique positioning. They now form formidable competition and challenge to the current duopolistic ...

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Strategy Briefing

Carbonates in Latin America

Nov 2017

Latin America is the second-largest carbonates market in the world, with annual sales of USD37.9 billion at retail in 2016. However, growth prospects are diminishing for the category as consumers grow more concerned about the negative health effects ...

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Strategy Briefing

Brewing Up the Future: Ready to Drink Coffee in 2017

Nov 2017

Ready-to-drink coffee is one of the best performing categories of soft drinks globally. A product that was for a long time concentrated in Japan has gone global, and brands in countries like China and the US are looking for new ways to balance ...

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Strategy Briefing

Soft Drinks Strategies for Ageing Populations

Oct 2017

With global consumer populations ageing at an accelerated rate, opportunities exist for soft drinks products that meet the evolving demands of older population segments, particularly in terms of supplemental nutrition, hydration and everyday ...

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Company Profile

Dr Pepper Snapple Group in Soft Drinks

Oct 2017

Dr Pepper Snapple Group (DPSG) is the world’s fifth-largest soft drinks company despite a near-total focus on Canada, Mexico, and the USA. Although highly reliant on a declining North American carbonates category, sales are growing due to strong ...

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Strategy Briefing

Sports and Energy Drinks in Latin America

Oct 2017

Sports and energy drinks is a USD4 billion market in Latin America. The region contains some markets with the highest consumption rates in the world as well as others in which the category is highly immature. Growing incomes and an increasing ...

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Strategy Briefing

RTD Coffee in Asia Pacific

Sep 2017

Asia Pacific is the key region for RTD coffee globally, with over 80% of global sales. Much of this is due to Japan and its USD13 billion annual market, but Japan is not the regional growth driver anymore. Instead, as the Japanese market slows down, ...

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Brexit

Quarterly Brexit Report: Q3 2017

Sep 2017

In 2016, the UK voted to leave the EU, an unprecedented step by a member state. The UK economy has undergone huge uncertainty, from when to trigger Article 50, to the hung parliament following snap elections, nearly a year after the referendum. ...

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Strategy Briefing

RTD Coffee in Western Europe

Sep 2017

RTD coffee is on the verge of becoming a USD1 billion category in Western Europe. While the category remains immature in much of the region, growth rates are impressive and the consumption base is expanding, especially outside of the category’s core ...

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Strategy Briefing

Soft Drinks: Quarterly Statement Q3 2017

Sep 2017

The Q3 quarterly update of the soft drinks forecast model yields a stable expected performance, although once again weaker than the Passport baseline. The US, Mexico and Nigeria lead market downgrades, while upward revisions to GDP in Europe give ...

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Strategy Briefing

Non-Alcoholic Beverages at the Bottom of the Pyramid

Sep 2017

The “bottom of the pyramid” (BOP) consists of the world’s lowest-income consumers. Collectively, this often-neglected group controls considerable spending power and is an essential group to understand for those looking to do business at a global ...

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Company Profile

Nestlé SA in Soft Drinks

Sep 2017

Nestlé is the world’s third largest soft drinks company, and is the world’s leading bottled water company by value. It is also a leading company in RTD tea, RTD coffee and concentrates. This report looks at Nestlé’s soft drinks positioning, examines ...

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Strategy Briefing

Ginger Ale: Keeping the Fizz Amidst Shrinking Carbonates Sales

Aug 2017

Ginger ale one of the best-performing categories of carbonates. It has been able to keep volume growth positive at a time of carbonates stagnation by targeting indulgent occasions (especially as a cocktail mixer) and by presenting itself as a ...

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Strategy Briefing

Glass Packaging Prospects in Global Food and Drinks

Aug 2017

Despite tough politico-economic conditions and competition from PET bottles and beverage cans, global glass packaging demand through retail is set to pick up growth to 2020. Challenges await in beer and carbonates as consumers increasingly seek to ...

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City Market Report

Soft Drinks in Bangalore

Jul 2017

Bangalore has the largest number of fresh fruit juice shops in the country. The city’s residents are ardent coffee drinkers. Freshly-brewed filter coffee is preferred over tea in most of the traditional households. The city is also one of the largest...

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City Market Report

Soft Drinks in Shanghai

Jul 2017

Due to its comparatively higher disposable income level, consumers in Shanghai are able to pay more for premium non-alcoholic drinks brands with added value rather than spending on basic necessities, compared with other regions in China. With the ...

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City Market Report

Non-Alcoholic Drinks in Kolkata

Jul 2017

Kolkata, referred to as the “City of Joy” enjoys high tea consumption. Wide presence of tea gardens across the state has created a strong liking towards tea among the locals. Purchasing tea in unpacked form rather than packagedw was more common in ...

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Strategy Briefing

Juice in the Middle East and Africa

Jul 2017

The juice category in the Middle East and Africa remains one of the most promising development areas in global beverages with volume growth occurring from a low per capita base and evidence of growth in premium price tiers of fruit juice. Established...

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Strategy Briefing

Non-Drinkers: An Opportunity for Soft Drinks

Jul 2017

At least a third of adults worldwide rarely or never consume alcohol. This creates a large opportunity for soft drinks to fill the opening left by alcoholic drinks. Successful strategies to target this market will consider the occasions when alcohol ...

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