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Market research for the soft drinks industry

Euromonitor has the world’s most comprehensive research on the soft drinks industry. We monitor and analyse industry trends in soft drinks globally, including in-depth data on market share and market size – from the “big picture” down to specific category levels. Categories in soft drinks include:

Euromonitor data and market analysis advances your knowledge of the industry and its competitive environment, ensuring accurate and focused strategies for your business. Our market research can be used throughout your entire organisation, including strategic development, marketing, mergers and acquisitions, and brand management.

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Country Report

Asian Speciality Drinks in the United Kingdom

Independent small grocers continued to dominate sales of Asian speciality drinks in 2014, with these products continuing to be sold mainly via specialist Asian retailers. This channel accounted for over 89% off-trade volume share. However, these ...

May 2015 | US$1,000 | Add to cart | View details

Country Report

Bottled Water in the United Kingdom

On- and off-trade sales saw a markedly divergent performance in bottled water at the end of the review period, with off-trade volume growing by 3% and on-trade volume declining by 2% in 2014. Off-trade sales are benefiting from consumers seeking ...

May 2015 | US$1,000 | Add to cart | View details

Country Report

Carbonates in the United Kingdom

New product development and marketing for carbonates focused particularly on reduced sugar variants at the end of the review period. This is in response to the health and wellness trend and to the increasingly unhealthy image of carbonates. The major...

May 2015 | US$1,000 | Add to cart | View details

Country Report

Concentrates in the United Kingdom

Leading players attempted to pioneer away-from-home consumption of concentrates through the launch of pocket squash variants towards the end of the review period. January 2014 notably saw the launch of Robinsons Squash'd ultra-concentrated liquid ...

May 2015 | US$1,000 | Add to cart | View details

Country Report

Juice in the United Kingdom

Following the success of All Market in coconut water within not from concentrate 100% juice, there was a spate of new product development. Players are seeking to emulate and challenge this pioneer's success, including the global soft drinks leaders. ...

May 2015 | US$1,000 | Add to cart | View details

Country Report

Soft Drinks in the United Kingdom

Soft drinks saw only muted volume growth during the overall review period. Many products are largely mature, while health concerns are impacting areas such as carbonates, juice and sports drinks. Many consumers are keen to reduce their sugar ...

May 2015 | US$2,100 | Add to cart | View details

Country Report

RTD Coffee in the United Kingdom

Sales of RTD coffee benefited from many grocery retailers widening their range in this area at the end of the review period. Sales of these products remain low, reaching just six million litres in 2014, but the leading grocery retailers cannot ignore...

May 2015 | US$1,000 | Add to cart | View details

Country Report

RTD Tea in the United Kingdom

For much of the review period, RTD tea saw good sales growth, benefiting from the healthy image of tea and consumers' desire to opt for healthier soft drinks. However, growth was from a low level, with sales reaching only six million litres in the ...

May 2015 | US$1,000 | Add to cart | View details

Country Report

Bottled Water in Georgia

People call Georgia the country of water - it is very rich in natural springs. Georgian people as a rule drink tap water, but over the last decade sales of bottled water increased significantly. There are two main reasons for this. Firstly, almost ...

May 2015 | US$1,000 | Add to cart | View details

Country Report

Carbonates in Georgia

Sales of non-cola carbonates increased due to increasing competition among Georgian players. In spite of the fact that this category is close to saturation, it is very important that local manufacturers decided to revitalise sales. The fact is that ...

May 2015 | US$1,000 | Add to cart | View details

Country Report

Concentrates in Georgia

Concentrates sales are in a fading out phase in 2014. The category was popular decades ago when carbonates and natural juices were not widely available. Also, concentrates are quite cheap and this was a reason for their popularity. Now, the demand ...

May 2015 | US$1,000 | Add to cart | View details

Country Report

Juice in Georgia

The popular domestic brands Campa and Kula have gained sales and competition among them is increasing. Local companies are becoming more and more active and are putting pressure on international brands in the category. Moreover, the domestic company ...

May 2015 | US$1,000 | Add to cart | View details

Country Report

Soft Drinks in Georgia

Domestic manufacturers are becoming increasingly active in Georgia. Whilst previously production was mainly from international players, now Georgian companies are increasing their manufacturing and competition with international companies. Georgia is...

May 2015 | US$2,100 | Add to cart | View details

Country Report

RTD Coffee in Georgia

RTD coffee appeared in the past decade, but it did not manage to gain popularity among Georgian consumers. The fact is that Georgian people enjoy RTD coffee, but they prefer to prepare it at home themselves. Companies do not even have sufficient ...

May 2015 | US$1,000 | Add to cart | View details

Country Report

RTD Tea in Georgia

In 2014,there was active advertising of RTD tea, including on TV and street advertising. In the background, helped the promotion of a healthy lifestyle also. Basic competitors this year were the brands Lipton and Fuse Tea, so these brands were ...

May 2015 | US$1,000 | Add to cart | View details

Country Report

Asian Speciality Drinks in the Philippines

Asian specialty drinks continues to remain negligible in 2014

May 2015 | US$1,000 | Add to cart | View details

Country Report

Bottled Water in the Philippines

Pollution and improper waste disposal have made the country’s natural sources of water unfit for drinking. Although tap water is treated, consumers still avoid drinking it without first boiling or filtering it. To avoid water-related diseases such as...

May 2015 | US$1,000 | Add to cart | View details

Country Report

Carbonates in the Philippines

Demand for carbonates is affected by the weather, with hot summer months providing good sales for companies whilst rainy periods result in lower turnover. Carbonates are also extensively distributed and can be bought even through other grocery ...

May 2015 | US$1,000 | Add to cart | View details

Country Report

Concentrates in the Philippines

Total volume sales of concentrates further contracted by 3% in 2014. Aside from the appeal of small sachets, called litro packs, which make a litre of juice, the category’s deceleration is also associated with the growing desire of consumers for ...

May 2015 | US$1,000 | Add to cart | View details

Country Report

Juice in the Philippines

Juice cleanses gained popularity in 2013 and continue to generate interest amongst consumers as a healthy way to detoxify the body and lose weight. Juicing is seen as an efficient way to take in nutrients from several fruits and vegetables in a ...

May 2015 | US$1,000 | Add to cart | View details

Country Report

Soft Drinks in the Philippines

Performance of the soft drinks market in 2014 was at par to that in 2013. New product launches and promotions assisted in sustaining volume sales. The continued expansion of the middle class, meanwhile, provided companies with a wider consumer base. ...

May 2015 | US$2,100 | Add to cart | View details

Country Report

RTD Coffee in the Philippines

RTD coffee remained a low profile category in 2014 and is the least publicized compared to other soft drinks. As such, the category mainly relies on presence in retailers to drive sales. Aside from supermarkets, convenience stores are important ...

May 2015 | US$1,000 | Add to cart | View details

Country Report

RTD Tea in the Philippines

The growing health consciousness amongst consumers is beneficial to RTD tea which registered a total volume growth of 7% in 2014. Although this is slower than the 13% total volume growth it recorded in 2013, the category is seen to continue to ...

May 2015 | US$1,000 | Add to cart | View details

Country Report

Soft Drinks in New Zealand

While volume and value growth for soft drinks in 2014 was slightly lower than the average for the review period, increases were nonetheless recorded. This was reflective of the continuing economic recovery and the easing of consumer spending ...

May 2015 | US$2,100 | Pages: 86 | Add to cart | View details

Country Report

RTD Coffee in New Zealand

RTD coffee off-trade value sales recorded 2% growth in current terms in 2014. This was slightly down on the 3% growth registered in 2013, but a more favourable performance than the decline at a current CAGR of 2% over the review period. During the ...

May 2015 | US$1,000 | Pages: 29 | Add to cart | View details

Country Report

RTD Tea in New Zealand

RTD tea in New Zealand continued to register strong growth in 2014. While the RTD tea had a relatively small consumer base in comparison to other categories within soft drinks, it nonetheless achieved 11% current value growth in 2014, the fifth ...

May 2015 | US$1,000 | Pages: 29 | Add to cart | View details

Country Report

Bottled Water in New Zealand

Current value growth of 6% in 2014 was comparable to the average performance over the review period. Still spring bottled water and functional bottled water were the top performing categories, both with 7% current value growth in 2014, with their ...

May 2015 | US$1,000 | Pages: 31 | Add to cart | View details

Country Report

Carbonates in New Zealand

Health and wellness continued to be the key issue impacting carbonates in 2014. The high sugar content of many carbonates, as well as consumer concerns over the use of artificial sweeteners in sugar-free variants, contributed to off-trade volume ...

May 2015 | US$1,000 | Pages: 32 | Add to cart | View details

Country Report

Concentrates in New Zealand

Off-trade value growth for concentrates in New Zealand in 2014 was 2% in current terms, comparable to both growth in 2013 and the current CAGR of the review period. Growth continued in 2014, as consumers were able to see the value of purchasing ...

May 2015 | US$1,000 | Pages: 32 | Add to cart | View details

Country Report

Juice in New Zealand

Health and wellness trends were the key factors impacting juice in 2014. Consumer demand shifted from other products perceived to be less healthy, such as carbonates. The inherent health and wellness properties of juice attracted consumers to these ...

May 2015 | US$1,000 | Pages: 35 | Add to cart | View details

Country Report

Carbonates in India

Carbonates continued to evolve further during 2014, moving from an occasionally consumed beverage towards a beverage for regular consumption. In addition, the trend of consuming carbonates with fast food such as burgers, biryanis and gobi manchurian ...

May 2015 | US$1,000 | Add to cart | View details

Country Report

Concentrates in India

Concentrates consumption continued to grow in 2014 due to its affordable pricing compared to other soft drinks categories such as carbonates. Powder concentrates enjoys strong in India, popularity especially among rural consumers, mainly due to its ...

May 2015 | US$1,000 | Pages: 41 | Add to cart | View details

Country Report

Juice in India

The growing preference for healthier beverages coupled with the increased availability of juice continued to drive growth in the category in 2014. Many consumers have started to drink packaged juice with their breakfasts and some consumers have begun...

May 2015 | US$1,000 | Pages: 39 | Add to cart | View details

Country Report

Soft Drinks in India

Changing lifestyle and spending habits coupled with increased disposable incomes supported growth in soft drinks in 2014. Consumers also started to move towards health and wellness products that are perceived as healthier. Categories including juice ...

May 2015 | US$2,100 | Pages: 84 | Add to cart | View details

Country Report

RTD Coffee in India

Only a limited number of on-trade outlets such as chained coffee shops, fast food outlets and full-service restaurants offered branded RTD coffee in 2014.

May 2015 | US$1,000 | Add to cart | View details

Country Report

RTD Tea in India

Growing urbanisation coupled with rising disposable incomes continued to pave the way for strong growth in RTD tea during 2014. However, the popularity of RTD tea remains restricted primarily to young urban consumers who are looking for a healthier ...

May 2015 | US$1,000 | Pages: 33 | Add to cart | View details

Country Report

Asian Speciality Drinks in India

Indian people continue to prepare Asian specialty juices such as tamarind juice at home to give a sour taste to curries. There were no brands available for such juices at the end of the review period.

May 2015 | US$1,000 | Add to cart | View details

Country Report

Bottled Water in India

With the increased consumer awareness of the importance of having safe and high-quality drinking water and the benefits of leading a healthy lifestyle, more Indian consumers are opting for bottled water in their homes if they do not have water ...

May 2015 | US$1,000 | Pages: 36 | Add to cart | View details

Country Report

Bottled Water in Nigeria

The hot weather combined with the lack of accessible safe drinking water in both rural and urban areas for Nigeria’s growing populationdrives constant demand for bottled water. Some areas do have public water systems available but distribution ...

May 2015 | US$1,000 | Pages: 24 | Add to cart | View details

Country Report

Carbonates in Nigeria

Carbonates posted strong total volume growth of 8% in 2014. This was better than the review period CAGR of 6%, reflecting the fact that the growing population continued to demand carbonates thanks to the hot climate. Furthermore, manufacturer ...

May 2015 | US$1,000 | Pages: 26 | Add to cart | View details

Country Report

Concentrates in Nigeria

As elsewhere in Africa, concentrates, particularly powder concentrates, are extremely popular. Their popularity stems from the fact that they are much cheaper than other types of soft drinks. Given that Nigeria has a large population of low-income ...

May 2015 | US$1,000 | Pages: 22 | Add to cart | View details

Country Report

Juice in Nigeria

Traditionally, Nigerians consume a lot of fresh fruit and vegetables, which are readily available at the roadside or local markets. Recent lifestyle changes among the working population and the emerging middle-classes due to convenience becoming more...

May 2015 | US$1,000 | Pages: 29 | Add to cart | View details

Country Report

Soft Drinks in Nigeria

Nigeria’s large and growing population and hot climate make soft drinks a booming industry. Categories such as bottled water are large and growing quickly because of a lack of access to safe drinking water and a poor electricity supply, as well as ...

May 2015 | US$2,100 | Pages: 68 | Add to cart | View details

Country Report

RTD Coffee in Nigeria

There is no RTD coffee in Nigeria. Nigeria is not traditionally a heavy coffee-consuming country andso it is unlikely that RTD coffee will find an interested consumer base at this stage.

May 2015 | US$1,000 | Add to cart | View details

Country Report

RTD Tea in Nigeria

RTD tea first appeared in Nigeria in 2008, with Cway Food & Beverages introducing itsCway Ice Tea. The category has seen a steady rise as manufacturers have positioned such products as a healthy alternative to carbonates, and they are often flavoured...

May 2015 | US$1,000 | Pages: 24 | Add to cart | View details

Country Report

Asian Speciality Drinks in Indonesia

There are vastly different types of drinks classified under Asian speciality drinks and industry players in general do not consider these drinks to belong to the same category. Sales of Asian speciality drinks mostly come from "cooling water" brands...

May 2015 | US$1,000 | Pages: 30 | Add to cart | View details

Country Report

Bottled Water in Indonesia

A significant fuel price increase in 2014 led to rising prices of many basic necessities which drove the diminishing purchasing power of Indonesian consumers. Bottled water’s growth rate is affected by consumers’ choices in allocating their spending ...

May 2015 | US$1,000 | Pages: 35 | Add to cart | View details

Country Report

Carbonates in Indonesia

Carbonates maintained positive growth in terms of volume as well as in terms of current value in 2014. Carbonates, with a target audience of mostly teenagers and young adults, are seen to be refreshing drinks suitable for the tropical climate of ...

May 2015 | US$1,000 | Pages: 30 | Add to cart | View details

Country Report

Concentrates in Indonesia

Concentrates have become an economical solution for low-income groups of consumers in Indonesia, who comprise the majority of the population. A large proportion of concentrates sales come from low-income classes and thus sales rely heavily on the ...

May 2015 | US$1,000 | Pages: 34 | Add to cart | View details

Country Report

Juice in Indonesia

Juice maintained stable volume growth in 2014 by offering consumers a wide selection of flavours attracting individual palates. While orange remained the favourite flavour, a large selection of other flavours were available during the review period ...

May 2015 | US$1,000 | Pages: 36 | Add to cart | View details
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