Health and hygiene company Essity shrank in size with the sale of its Asian hygiene subsidiary Vinda in 2024, but is solving its absence in US feminine care with the acquisition of Edgewell’s operations in this business area, adding the Carefree, Stayfree, Playtex and o b lines to its already impressive portfolio.
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This report comes in PPT.
Overview:
Euromonitor International's report on Essity AB delivers a detailed strategic analysis of the company's business, examining its performance in the Tissue and Hygiene market and the global economy. Company and market share data provide a detailed look at the financial position of Essity AB, while in-depth qualitative analysis will help you understand the brand strategy and growth prospects of Essity AB.
This report examines:
- Company share by region and sector
- Brand portfolio
- New product developments
- Marketing and distribution strategies
A detailed SWPT analysis of Essity AB provides strategic intelligence on:
- Strengths and weaknesses
- Category and country opportunities for growth
- Challenges and threats from current competition and future prospects
- Global and regional market positions
Research you can trust:
Euromonitor International's company profile reports are written by our Tissue and Hygiene research team, a dedicated group of analysts that knows the industry inside and out. Buy this report to inform your planning, strategy, marketing, sales and competitor intelligence functions.
Key Facts
Company Direction
Global Performance: Company Sales and Market Share
Global Performance: Company Growth by Industry
Global Performance: Company Growth vs Industry Growth
Global Performance: Company Sales by Region
Essity AB SWOT Analysis
Essity AB in Tissue and Hygiene: Key Facts
Our expert’s view of Essity AB in 2026
Essity AB Sales in Tissue and Hygiene
Essity AB Sales in Tissue and Hygiene by Region
Top 20 Markets
Essity AB: Top Five Industry Trends and Company Response
Key Trend: Sustainability shifts from virtue to practical value
Competitive Position: Relative Performance
Competitive Position: Key Categories
Competitive Position: Key Brands
Competitive Position: Share Changes in 2025
Essity’s Top 10 Growth Markets: Historic vs Forecast
Essity AB: Online E-Commerce Portfolio
Essity AB: E-Commerce Retail Strategy
New Product Development
M&A and Investment
Company Focus and Future Growth
Growth Opportunities in Tissue and Hygiene
Tissue and Hygiene
This is the aggregation of retail and away-from home tissue and disposable hygiene products as well as Rx/reimbursement adult incontinence.
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