Global Market Overview of Coffee

June 2022

The briefing examines how coffee performs globally in the largest countries in terms of output. The report also provides data for coffee prices and main coffee consumer industries, as well as economic indicators for countries with largest markets for coffee consumption.

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Key Findings

Vulnerability to climate change

Most global coffee production takes place in regions highly vulnerable to climate change, with reoccurring unusual climate phenomena and natural disasters, such as droughts, excessive rainfalls and frosts devastating coffee yields. Rising global temperatures result in pests and diseases becoming more prevalent as well, hampering global coffee supply.

Productivity growth

Developing economies in Latin America, Asia Pacific and the Middle East and Africa are home to the lion’s share of global coffee production, with significant space left for agricultural productivity growth. Governments are investing in irrigation technologies for climate change resilience building, and are increasingly promoting more advanced farming techniques.

Product diversification

Variety of coffee beans application continues to grow, adding to rising demand for the commodity. Consumer base continues to grow in both developing and developed economies on the back of shifting consumption patters and growing social media influence, with consumers increasingly demanding for unique flavours and more personalised products.

Sustainability and social responsibility

Importance of fair pay for coffee-growing communities is becoming an important part for global coffee trade, with increasing social responsibility concerns and emerging fair trade certifications pushing coffee companies to ensure fair wages and working conditions for farmers. As market demand for sustainable coffee increases, traders are also encouraged to adopt regulations to protect expansion of coffee yields to protect biodiversity.

Introduction

Scope
Key findings
Key trends impacting coffee commodity market in 2022

Global supply of coffee

Latin America to remain a key coffee producer
P rices i n decline as supply is expected to stabalise over long term
Quarterly price analysis table
Climate change to continue posing coffee production challenges
Brazil and Vietnam have witnessed strong growth in coffee output over recent years
Adverse weather events to reflect on 2022’s coffee supply
Sustainable agriculture promotion to help Vietnam increase coffee production
Political instability and climate change to continue posing challenges

Global consumption of tea and coffee

USA remains the largest consumer market for tea and coffee
USA: Consumption to remain high, influenced by shifting working patterns and social media
China: Expanding younger consumer base to drive coffee consumption in China
France: Out-of-home consumption to grow thanks to rising specialist coffee and tea shops segment
Top five consuming industries
Restaurants and bars: Specialist coffee and tea shops set to continue expanding rapidly
Public a dministration : E xpanding sector to add to rising coffee demand
Soft drinks: Coffee consumption to grow on the back of rising RTD coffee demand
Hospitals, medical and dental services: Medical sector in USA allows extensive consumption
Business services: Coffee consumption to grow as employees are returning to on-site work

Country snapshots

Top 10 country profile: Brazil
Top 10 country profile : Vietnam
Top 10 country profile : Colombia
Top 10 country profile : Indonesia
Top 10 country profile : Ethiopia
Top 10 country profile : Peru
Top 10 country profile : Honduras
Top 10 country profile : India
Top 10 country profile : Uganda
Top 10 country profile : Guatemala

Conclusion

Key challenges and opportunities
Economic forecasts
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