Latin America’s Beauty Consumers Are Digital First, but Not Digital Only
1 Jul 26Latin America’s beauty and personal care e-commerce channel has expanded at a rapid pace, the fastest globally. While growth is beginning to moderate, one thing is clear: the strategic focus is evolving. Winning is no longer about simply building an online presence. Brands must aim for omnichannel presence, seamlessly integrating across every consumer touchpoint, from discovery to purchase, to remain relevant in an increasingly competitive landscape.
Chart of the Month: Beyond the Baseline – The Rise of Outcome-Based Sustainability Claims
30 Jun 26Global sustainability sales reached USD886 billion in 2025, yet value creation is becoming increasingly selective. Our latest Chart of the Month looks at why sustainability communication is being reshaped and what it takes to stand out in an increasingly scrutinised marketplace.
【マーケティングWeek -夏2026-】ブース出展報告
30 Jun 26ユーロモニターは、6月24~26日に開催された【マーケティングWeek -夏2026-】において、特設ゾーン「海外マーケティング支援フェア」にブースを出展しました。
US-Iran Agreement Signals Fragile Economic Stabilisation
26 Jun 26The US-Iran Memorandum of Understanding, signed on 17 June, marks a pivotal shift from disruption to stabilisation — consistent with Euromonitor's central scenario, which anticipated conditions beginning to ease in mid-2026. However, the deal is a starting point, not a resolution. Mines, fragile confidence, and infrastructure damage mean full recovery of Strait of Hormuz shipping flows will take months. Energy costs and supply chain pressures will ease gradually, while uncertainty remains elevated.
Top Foodservice Trends from the National Restaurant Show
25 Jun 26The faithful return of the 2026 National Restaurant Association (NRA) Show to Chicago’s McCormick Place shows operators, suppliers, and industry experts meeting to discuss the current and future state of US foodservice. One might expect the event to be a post-mortem of a difficult 2025, but the trends and numbers for the year speak to a soft success.
NRA 2026: Taste and Health Claims Proliferate but Value Remains Key
23 Jun 26Affordability is the biggest question on everyone’s mind. As of mid-2026, inflationary pressures persist, consumers are unhappy, birth rates are low, and tourism to the US has plummeted. The US-Iran war has become a months-long global oil shock that has yet to fully trickle down through the global supply chain. Many consumers are struggling; those who can afford to are seeking out permissible indulgences. The National Restaurant Association (NRA) show saw the results of these drivers on display, as manufacturers look to eke out what profits they can in difficult economic circumstances.
AI-Powered Commerce: What China’s Path Reveals About the West
22 Jun 26One in two consumers globally are using ChatGPT to search for products in 2026. Nearly four in five say AI has introduced them to a brand they hadn't considered before. And yet, we ask a shopper in Shanghai and a shopper in Seattle how they use generative AI to buy things, and there are two different stories that barely resemble each other.
Finovate Shows how AI and Technology are Growing Financial Services
19 Jun 26Early in May, regional and international financial institutions met in San Diego to discuss the impact of AI, regulation, and innovation in financial services and the impact they will have in the US over the coming years. Euromonitor International was in attendance and moderated a panel discussion on embedded lending and its potential to 2030.
Unlocking Innovation in Vitamins and Dietary Supplements with Premium Health Claim Combinations
18 Jun 26As innovation in the US vitamins and dietary supplements market becomes more selective, brands must justify value more clearly at launch. This article examines how health claims and, particularly, claim combinations serve as a key mechanism for communicating that value. Using a large SKU-level dataset, the analysis identifies which combinations are most closely associated with higher pricing, highlighting the growing importance of claim architecture in supporting premium positioning.
【今月のチャート】コストとインフラが決定づける、電気自動車(EV)拡大の障壁:市場別に異なる消費者心理
18 Jun 26EV普及の障壁は市場ごとに異なる。価格高騰や補助金縮小が課題の西欧・豪州、インフラ不足や安全不安が影響する韓国、中国の消費者心理をデータで解説。
Euromonitor’s Monthly Roundup: June 2026
12 Jun 26Stay updated on industry trends, market dynamics, economic shifts and consumer behaviour with our free resources—sourced from our experts and market research knowledge hub, Passport. Here are your must-read insights for June 2026.
Competitor strategies in innovation
11 Jun 26From volatile markets to supply chain disruption, FMCG brands are under pressure to adapt quickly. Read our free sample report outlining why new product launches are slowing, and uncover the winning strategies leading companies are using to innovate for growth.
Growth of Bakery Products in Asia Will Be Won in Snacking
10 Jun 26Asia Pacific’s bakery market is entering a more dynamic phase. The biggest opportunity will not come from trying to make bakery a daily staple in rice- and noodle-led diets, where retail volume consumption of bread is only a third that of rice in Asia. It will come from repositioning bakery as an impulse-led, indulgent and increasingly health-aware snacking proposition.
Navigating rapid AI adoption in European retail
15 Jun 26 | GMT: 12:00 PMAI is becoming retail’s new front door, transforming how consumers discover, evaluate and choose products. Now, retailers and brands face a critical question: can AI move beyond discovery and start rewiring the rest of the shopper journey?
Global Economic Outlook for Q2 2026: Growth Redefined by Energy Shock
8 Jun 26The blockage of the Strait of Hormuz, a consequence of the US/Israel-Iran war, has emerged as the defining economic disruption of 2026. The impact extends beyond energy markets: rerouted shipping, airspace restrictions and disrupted exports of petrochemicals and fertilisers have raised freight and input costs globally, reducing margins and exposing the depth of vulnerability in energy importing and trade-dependent economies.
AI as the Operating System for Next-Generation Innovation
8 Jun 26AI is moving from a supporting role to a system-level driver of FMCG innovation. As companies shift from high-volume launches to precision-led strategies, AI is enabling faster demand detection, more resilient formulation and new routes to visibility on the algorithmic shelf. This article explores how AI is redefining innovation advantage and why leading companies are embedding it as the engine of their innovation systems.
The World Cup as a Digital Commerce Funnel
8 Jun 26The FIFA World Cup has long been one of the biggest stages for brands. It brings together mass audiences, national pride and shared cultural attention in a way few global events can. But the nature of that attention and the commercial infrastructure beneath it is fundamentally changing.
2026 Global Economic Update and Mid-Year Outlook
4 Jun 26Your mid-year outlook for the global economy in 2026. Find the latest GDP growth projections, inflation forecasts and risk scenarios across key markets to inform your decisions in the months ahead.