Enjoy a 10% discount when you use the code EQLYSEP23 at checkout from the 20th to the 30th of September 2023

Sustainability Our global experts keep pace with sustainability trends providing timely insights on shifting consumer preferences and the latest innovations, strategies and investments shaping governments and business agendas.
Find content by

Coronavirus Highlighting Values, Missions, and Purpose Driven Businesses

Gayatri Bhasin Darke Profile Picture
Gayatri Bhasin Darke Bio

This podcast highlights one of Euromonitor's six COVID-19 themes.

COVID-19 has brought a new consciousness that goes far beyond compensating for a company's negative impact on people and the planet. Consumers are reassessing what they value the most, turning their backs on excess buying and demanding more from the companies they purchase from and work for.

Businesses need to embed sustainability into their values, focus on diversity and inclusion and embrace digital transformation as the world moves through and beyond the pandemic. In the context of significantly reduced purchasing power, continued resource scarcity and health and economic uncertainty, companies must distill the core purpose of their existence and demonstrate why consumers and shareholders should care that they exist at all.

Interested in more insights? Subscribe to our content

Latest Insights

Plant-Based Foods & Proteins Summit Asia 2023

Euromonitor International 19 September 2023

Shop Our Reports

World Market for Automotive

The report provides an overview of the global light vehicles industry which includes an assessment of market size, company shares and brand performance. It also…

View Report

A Clean Evolution: Redefining Value and Priorities in Disposable Wet Wipes

The disposable wet wipes space is undergoing a clean evolution, as approaches to cleaning evolve against the backdrop of inflation, urbanisation and…

View Report

The Return of Travel and its Impact on Luggage Recovery

The luggage industry faced significant challenges during the pandemic, with sales plummeting in 2020. As COVID-19 restrictions eased in 2021, travel rebounded,…

View Report
Passport Our premier global market research database with detailed data and analysis on industries, companies, economies and consumers. Track existing and future opportunities to support critical decision-making across all functions within your organisation Learn More