Samsung remains as the global leader in consumer electronics due to a wide array of categories as well as strategic investment decisions regarding both products and markets. Although Samsung’s position in developing markets is under threat due to the aggressive push by affordable Chinese players. The opportunities in developed markets, for Samsung’s goal to improve company margins via its premium ranges, strengthen in 2020.
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Euromonitor International's report on Samsung Corp delivers a detailed strategic analysis of the company's business, examining its performance in the Consumer Electronics market and the global economy. Company and market share data provide a detailed look at the financial position of Samsung Corp, while in-depth qualitative analysis will help you understand the brand strategy and growth prospects of Samsung Corp.
Euromonitor International's company profile reports are written by our Consumer Electronics research team, a dedicated group of analysts that knows the industry inside and out. Buy this report to inform your planning, strategy, marketing, sales and competitor intelligence functions.
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