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Market research for the consumer appliances industry

Euromonitor has the world’s most comprehensive research on the consumer appliances industry. We monitor and analyse industry trends in consumer appliances globally, including in-depth data on market share and market size – from the “big picture” down to specific category levels. Categories in consumer appliances include:

Euromonitor data and market analysis advances your knowledge of the industry and its competitive environment, ensuring accurate and focused strategies for your business. Our market research can be used throughout your entire organisation, including strategic development, marketing, mergers and acquisitions, and brand management.

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Country Report

Dishwashers in South Africa

One of the major phenomena that significantly affects the dishwasher category in South Africa is that of cheap domestic labour. Many South Africans across the middle- and upper-income segments of the country employ people (known colloquially as ...

May 2013 | US$900| Add to cart | View details

Country Report

Food Preparation Appliances in South Africa

Health and lifestyle trends still continue to play a big part in the food preparation category. In general, South Africa continues along a trend of healthy, organic and fresh food, particularly among the middle- and upper-income segments of the ...

May 2013 | US$900| Add to cart | View details

Country Report

Heating Appliances in South Africa

The South African winter from June to August was incredibly cold and saw some weather phenomena that had not happened for some time. The most notable was probably the snow experienced in Johannesburg. This cold weather was one of the primary drivers ...

May 2013 | US$900| Add to cart | View details

Country Report

Home Laundry Appliances in South Africa

Home laundry appliances in South Africa continue to follow the trends of energy and water efficiency. Although still not at the same level as developed regions, such as Western Europe, the trend continues to grow. Although this applies to most ...

May 2013 | US$900| Add to cart | View details

Country Report

Irons in South Africa

One of the major trends that is currently being seen in the South African iron category is that of middle- and upper-income consumers choosing to buy better quality units. The average replacement cycle of irons has decreased significantly over the ...

May 2013 | US$900| Add to cart | View details

Country Report

Large Cooking Appliances in South Africa

Consumers in South Africa continue to look at gas as an option for their cooking appliances. Since the massive load shedding crisis of 2006, when mass electricity cuts were experienced around the country for a number of months, consumers have always ...

May 2013 | US$900| Add to cart | View details

Country Report

Microwaves in South Africa

Fast-paced consumer lifestyles have been one of the predominant reasons for the popularity of microwaves over the review period. The same trend continues with strong fervour in 2012. Although this trend is mainly prevalent among the middle- and ...

May 2013 | US$900| Add to cart | View details

Country Report

Consumer Appliances in South Africa

South Africa remains an interesting market in terms of consumer base. On the one hand, there is a very strong middle- and upper-income segment where consumers have a decent disposable income and good access to credit. This segment of the market has ...

May 2013 | US$2,400| Add to cart | View details

Country Report

Personal Care Appliances in South Africa

The black middle-income group continues to flex its muscles as they are the dominant reason for increased volume and value sales in personal care appliances. Most middle-income black households have a variety of hair care appliances, ranging from ...

May 2013 | US$900| Add to cart | View details

Country Report

Refrigeration Appliances in South Africa

The key trend continuing to affect refrigeration appliances remains that of a poor housing market. Although the economy has shown signs of recovery in other industries, such as consumer lending, retail and automotive, the consumer housing market ...

May 2013 | US$900| Add to cart | View details
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Passport: Market Intelligence Systems

Passport Consumer Appliances is the leading on-line market intelligence system for strategic, corporate and marketing planning.


A regional subscription delivers unrivalled levels of research and analysis for major and small consumer appliances, helping you make clear, confident decisions.