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Consumer Appliances Industry Market Research

We monitor and analyse industry trends in consumer appliances globally, including in-depth data on market share and market size – from the “big picture” down to specific category levels. Categories in consumer appliances include:

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Country Report

Small Kitchen Appliances (Non-Cooking) in Austria

With growing consumer health awareness and thus growing demand for homemade meals, which are seen as healthier compared to eating out, Austrians are opting for fully equipped kitchens. Next to focusing on having kitchens which feature all the ...

Feb 2015 | US$900 | Add to cart | View details

Country Report

Vacuum Cleaners in Austria

Vacuum cleaners was influenced by several trends in 2014. Firstly, manufacturer investment in the research and development of modern technologies and innovation contributed to the good overall performance of vacuum cleaners, and particularly robotic ...

Feb 2015 | US$900 | Add to cart | View details

Country Report

Air Treatment Products in Austria

Consumer demand for air treatment products in Austria remained very moderate in 2014 as most Austrians do not perceive these to be essential household appliances. Due to a moderate climate and very pronounced seasons, there is no strong tradition for...

Feb 2015 | US$900 | Add to cart | View details

Country Report

Dishwashers in Austria

One of the key factors contributing to the growth of dishwashers in 2014 was increased demand for greater convenience with regard to the maintenance of dishes and cutlery. The majority of Austrians are looking for ways to make their everyday lives ...

Feb 2015 | US$900 | Add to cart | View details

Country Report

Food Preparation Appliances in Austria

Overall consumer interest in selecting food and activities geared towards healthier lifestyles is continuing to increase in Austria. The main reasons for this are ongoing health concerns and rising consumer awareness with regard to the importance of ...

Feb 2015 | US$900 | Add to cart | View details

Country Report

Heating Appliances in Austria

The heating appliances category was impacted by two distinctive factors in 2014. On the one hand, demand for heating appliances declined due to the fact that the majority of new dwellings built in Austria have cost-effective central heating systems. ...

Feb 2015 | US$900 | Add to cart | View details

Country Report

Home Laundry Appliances in Austria

Home laundry appliances was influenced by two distinctive trends in 2014. With the increasing environmental awareness of Austrian consumers, demand for very energy efficient appliances is rising. Next to efficiency in terms of consumption of ...

Feb 2015 | US$900 | Add to cart | View details

Country Report

Irons in Austria

Irons are found in nearly all households in Austria. In 2014, the household penetration of irons stood at nearly 99%, according to Euromonitor International. With such a high penetration rate, manufacturers are mainly seeking to encourage consumers ...

Feb 2015 | US$900 | Add to cart | View details

Country Report

Large Cooking Appliances in Austria

Large cooking appliances benefited from several distinctive factors in 2014, led by increasingly busy lifestyles and demand for healthier meals. More hectic lifestyles have led to increasing health concerns among Austrians. In order to be able to ...

Feb 2015 | US$900 | Add to cart | View details

Country Report

Microwaves in Austria

The microwave category is being influenced by the busy lifestyles of Austrian consumers. With increasingly hectic schedules and longer working hours, many Austrians are looking for simple and convenient solutions when it comes to food preparation. ...

Feb 2015 | US$900 | Add to cart | View details

Country Report

Consumer Appliances in Austria

The Austrian consumer appliances market posted a good performance in 2014 in both volume and current value terms. Both major and small appliances witnessed healthy volume and value growth. While dishwashers, large cooking appliances and refrigeration...

Feb 2015 | US$2,400 | Add to cart | View details

Country Report

Personal Care Appliances in Austria

Personal care appliances was influenced by several factors in 2014. With more modern lifestyles, consumers in Austria are displaying more positive attitudes towards beauty and personal appearance. In addition, the increasingly busy lifestyles of ...

Feb 2015 | US$900 | Add to cart | View details

Country Report

Refrigeration Appliances in Austria

In 2014, the category was further influenced by the greater focus of Austrian consumers on environmentally-friendly appliances. Austrians are increasingly becoming aware of the importance of energy efficient appliances, especially with regard to ...

Feb 2015 | US$900 | Add to cart | View details

Country Report

Small Cooking Appliances in Austria

Small cooking appliances continued to profit from the ongoing trend towards healthier lifestyles and thus healthier nutrition in 2014. With many consumers becoming increasingly aware of the importance of good nutrition to overall health, demand for ...

Feb 2015 | US$900 | Add to cart | View details

Country Report

Vacuum Cleaners in the Netherlands

Sales of vacuum cleaners have gone up and down in recent years, but in 2014 the category achieved positive growth. The slow recovery of the economy helped to fuel growth as consumers were more willing to spend money on vacuum cleaners. The recovery ...

Feb 2015 | US$900 | Add to cart | View details

Country Report

Air Treatment Products in the Netherlands

Consumer attitudes towards climate control within the home have changed over the past decade. Air treatment products is still a relatively niche category as the Netherlands has a moderate climate in both winter and summer. Warm summers and increased ...

Feb 2015 | US$900 | Add to cart | View details

Country Report

Dishwashers in the Netherlands

Dishwashers put in a positive performance in 2014. Consumers were more confident about their own financial prospects, which meant that the housing market started to slowly improve, enabling dishwashers to achieve a further increase in both current ...

Feb 2015 | US$900 | Add to cart | View details

Country Report

Food Preparation Appliances in the Netherlands

Food preparation appliances continued to perform well in 2014 in both volume and current value terms. Consumers remained very interested in food preparation appliances and were willing to spend money on them despite the economic climate. The ...

Feb 2015 | US$900 | Add to cart | View details

Country Report

Heating Appliances in the Netherlands

The economic recession had a negative impact on heating appliance sales as consumer confidence was weak. In 2014, however, heating appliances registered positive volume growth for the second consecutive year. Meanwhile, as consumers are switching to ...

Feb 2015 | US$900 | Add to cart | View details

Country Report

Home Laundry Appliances in the Netherlands

In 2014, home laundry appliances managed to achieve an increase in both volume and current value terms, albeit registering only marginal volume growth. This can be attributed to a modest recovery in the housing market. Increased consumer confidence ...

Feb 2015 | US$900 | Add to cart | View details

Country Report

Irons in the Netherlands

Irons had another poor year in 2014 as the category registered a further decline in sales. Although consumers are favouring higher-end ironing systems over more basic models, both value and volume sales witnessed a significant drop. There are many ...

Feb 2015 | US$900 | Add to cart | View details

Country Report

Large Cooking Appliances in the Netherlands

Sales of large cooking appliances rely heavily on the mobility of consumers in the housing market. This meant that in previous years the category was under pressure as consumers were hesitant to move house. This led to a situation where fewer new ...

Feb 2015 | US$900 | Add to cart | View details

Country Report

Microwaves in the Netherlands

The economic crisis has proved tough for microwaves, with the category posting a substantial decline in sales. In 2014, sales failed to recover despite the first signs of economic recovery. It would seem that many consumers were still cautious about ...

Feb 2015 | US$900 | Add to cart | View details

Country Report

Consumer Appliances in the Netherlands

The economic crisis in the Netherlands had a negative effect on the development of consumer appliances over the review period. The fact that the economy is showing the first signs of recovery had a positive influence on consumer confidence and ...

Feb 2015 | US$2,400 | Add to cart | View details

Country Report

Personal Care Appliances in the Netherlands

The personal care appliances category registered modest volume growth in 2014. The category was affected by the economic downturn but has also been one of the first to respond to the economic recovery. Interest in personal care appliances remains ...

Feb 2015 | US$900 | Add to cart | View details

Country Report

Refrigeration Appliances in the Netherlands

Movement in the housing market was the big story for refrigeration appliances in 2014. As the housing market showed some movement for the first time in years, the refrigeration appliances category also showed some improvement. In terms of volume ...

Feb 2015 | US$900 | Add to cart | View details

Country Report

Small Cooking Appliances in the Netherlands

Small cooking appliances registered healthy growth in 2014. The category is diverse in terms of types of appliances, with their growth rates differing strongly. While some categories saw double- digit growth, others suffered a decline.

Feb 2015 | US$900 | Add to cart | View details

Country Report

Small Kitchen Appliances (Non-Cooking) in the Netherlands

The non-cooking small kitchen appliances category remained small in 2014 but registered healthy growth in both volume and value terms. Consumers are buying more appliances and are willing to pay premium prices as both design and functionality are ...

Feb 2015 | US$900 | Add to cart | View details

Company Profile

Toshiba Corp in Consumer Appliances

Toshiba Corp is a long-established Japanese consumer appliances company, ranked 12th in major appliances in Asia Pacific. Toshiba lacks geographic diversity in terms of its markets, relying primarily on sales volumes in Asia Pacific and Middle East ...

Feb 2015 | US$525 | Add to cart | View details

Country Report

Vacuum Cleaners in Ukraine

In 2014, Ukrainian consumers of vacuum cleaners shifted their attention to bagless varieties in view of the expensiveness of disposable paper bags – a development which in turn helped sustain demand for new vacuum cleaners and replacements. However, ...

Feb 2015 | US$900 | Add to cart | View details

Country Report

Air Treatment Products in Ukraine

In 2014, air treatment products suffered from the unfavourable economic and political situation in Ukraine due to the fact that products in this area are perceived as being non-essential by many consumers. In 2014, volume sales fell by 21% to 752,000...

Feb 2015 | US$900 | Add to cart | View details

Country Report

Dishwashers in Ukraine

In 2014, dishwasher manufacturers continued to focus on promoting the idea of freeing consumers from dull hand dishwashing in a bid to boost sales. Though the awareness of Ukrainian consumers about benefits of dishwashers, including time and water ...

Feb 2015 | US$900 | Add to cart | View details

Country Report

Food Preparation Appliances in Ukraine

In 2014, there was a clear shift in consumer interest towards food preparation appliances which allow for the performance of multiple tasks, especially within food processors, and thus help save money and space (eg, meat mincing machine, chopper ...

Feb 2015 | US$900 | Add to cart | View details

Country Report

Heating Appliances in Ukraine

In 2014, Ukraine suffered from strong aggression from Russia and threats to cut gas supplies. In summer, many families had no hot water while in winter people faced lower temperatures than usual in their homes. In response, Ukrainians actively ...

Feb 2015 | US$900 | Add to cart | View details

Country Report

Home Laundry Appliances in Ukraine

Home laundry appliances is another area suffering from the unfavourable economic and political climate in Ukraine. People are delaying new purchases of such products due to low salaries and rising prices of imported items due to a strong Hryvnia ...

Feb 2015 | US$900 | Add to cart | View details

Country Report

Irons in Ukraine

In 2014, Ukrainian consumers shifted towards more modern varieties of irons, with traditional dry irons quickly losing sales share. The shift to models with steam ironing is beneficial for both replacements and new purchases, even though the trend is...

Feb 2015 | US$900 | Add to cart | View details

Country Report

Large Cooking Appliances in Ukraine

2014 was a tough year for Ukraine considering the lasting effects of the global financial crisis complicated by Russia’s military intrusion in the country’s affairs, including the Crimea’s annexation and the financing of terrorists and separatists in...

Feb 2015 | US$900 | Add to cart | View details

Country Report

Microwaves in Ukraine

Microwaves are desired by many consumers due to their convenience and quickness when it comes to heating and cooking food. However, there are still some consumers who prefer cookers and ovens to microwaves due to the perceived harmful effects of the ...

Feb 2015 | US$900 | Add to cart | View details

Country Report

Consumer Appliances in Ukraine

After increasing throughout the review period, demand for consumer appliances declined in 2014. The country, which has not managed to avoid the negative impact of the global financial crisis, also had to face a serious political crisis which was ...

Feb 2015 | US$2,400 | Add to cart | View details

Country Report

Personal Care Appliances in Ukraine

In 2014, a number of Ukrainian families were forced to live with tight budgets, with prices rising due to the Hryvnia devaluation and incomes remaining nearly unchanged. People are looking for ways to economise and are thus buying personal care ...

Feb 2015 | US$900 | Add to cart | View details

Country Report

Refrigeration Appliances in Ukraine

Like other consumer appliances areas, refrigeration appliances recorded a drop in demand in 2014, with volume sales in the area falling by 12% to 1.1 million units due to the impact of the current crisis on stability and consumer incomes. People are ...

Feb 2015 | US$900 | Add to cart | View details

Country Report

Small Cooking Appliances in Ukraine

Multi-functionality appeal was core to small cooking appliances sales at the end of the review period. Rice cookers, known as multi-cookers in Ukraine, enjoy tremendous interest from consumers as they offer a range of functionalities such as cooking,...

Feb 2015 | US$900 | Add to cart | View details

Country Report

Small Kitchen Appliances (Non-Cooking) in Ukraine

At the end of the review period, small kitchen appliances (non-cooking) struggled due to the fact there are not many appliances in the area which are considered to be essential. Kettles is an exception while purchases of coffee mills and other small ...

Feb 2015 | US$900 | Add to cart | View details

Country Report

Personal Care Appliances in Japan

Beauty care products for women, such as facial saunas and foot massagers, thrived in personal care appliances in Japan in 2014 and helped the category grow marginally in volume terms. Manufacturers such as Panasonic were active in launching and ...

Feb 2015 | US$900 | Pages: 42 | Add to cart | View details

Country Report

Refrigeration Appliances in Japan

Refrigeration appliances decreased by 1% in 2014 in total volume terms. The decline was caused by the last minute surge of demand due to the tax increase that started from the third quarter of 2013, by which consumers replaced their refrigeration ...

Feb 2015 | US$900 | Pages: 46 | Add to cart | View details

Country Report

Small Cooking Appliances in Japan

Small cooking appliances declined by 1% in volume terms in 2014 despite the current trend of cooking at home. The main factor that negatively affected the category was the conversions of some product features into other appliances. For example, ...

Feb 2015 | US$900 | Pages: 43 | Add to cart | View details

Country Report

Small Kitchen Appliances (Non-Cooking) in Japan

Small kitchen appliances (non-cooking) in Japan declined by 5% in volume terms in 2014. This is due largely to the underperformance of kettles, which is the largest category, accounting for 65% of volume sales in 2014. Kettles recorded growth during ...

Feb 2015 | US$900 | Pages: 36 | Add to cart | View details

Country Report

Vacuum Cleaners in Japan

Vacuum cleaners in Japan declined by 1% in volume terms in 2014 due largely to the underperformance of the largest category, cylinder vacuum cleaners, which registered a negative 4% growth in volume terms. Despite the negative growth, cylinder vacuum...

Feb 2015 | US$900 | Pages: 42 | Add to cart | View details

Country Report

Air Treatment Products in Japan

Air treatment products registered a 3% decline in volume terms in 2014. The negative growth was led by the lowered demand after the VAT increase in April 2014 from 5% to 8%. This affected luxury products such as air conditioners, which recorded a 4% ...

Feb 2015 | US$900 | Pages: 42 | Add to cart | View details

Country Report

Dishwashers in Japan

In 2014, dishwashers in Japan experienced negative growth of 2% in volume sales to reach 718,000 units after the positive performance seen in 2013. In 2013, sales of dishwashers grew by 6% and this was largely caused by a boom in new housing ...

Feb 2015 | US$900 | Pages: 40 | Add to cart | View details
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