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Consumer Appliances Industry Market Research

We monitor and analyse industry trends in consumer appliances globally, including in-depth data on market share and market size – from the “big picture” down to specific category levels. Categories in consumer appliances include:

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Country Report

Large Cooking Appliances in Venezuela

Large cooking appliances declined by 32% in volume terms in 2014, which was a faster decline than the negative CAGR of 16% in the review period, due stronger restrictions on obtaining foreign currency for importing finished products and inputs for ...

Jan 2015 | US$900 | Add to cart | View details

Country Report

Irons in Venezuela

The intervention of the Venezuelan government in November and December 2013 forced low prices for appliances, with discounts of up to 70% in major retailers nationwide. This situation increased sales without the ability to restock, due to the lack of...

Jan 2015 | US$900 | Add to cart | View details

Country Report

Home Laundry Appliances in Venezuela

The supply situation in consumer appliances is complex, due to shortages of brands and models around the country, and this deepened from the end of 2013, due to increased demand for the holiday season, and the offensive of the Venezuelan government, ...

Jan 2015 | US$900 | Add to cart | View details

Country Report

Heating Appliances in Venezuela

Jan 2015 | US$900 | Add to cart | View details

Country Report

Food Preparation Appliances in Venezuela

Sales of food preparation appliances declined by 33% in retail volume terms in 2014, largely as a consequence of the absence of foreign currency and import restrictions. In spite of increasing domestic production, the volumes produced were not enough...

Jan 2015 | US$900 | Add to cart | View details

Country Report

Dishwashers in Venezuela

Due to the shortage of foreign exchange and restrictions on imports, importers have to streamline orders to supply their products for sale. Companies are importing a greater share of the most essential appliances for Venezuelan consumers, such as ...

Jan 2015 | US$900 | Add to cart | View details

Country Report

Air Treatment Products in Venezuela

The energy crisis is continuing in Venezuela, resulting in regular interruptions to the electricity supply. It also leads to many people opting for cooling fans, as they consume less electricity than air conditioners. This situation had a negative ...

Jan 2015 | US$900 | Add to cart | View details

Country Report

Vacuum Cleaners in Venezuela

In November 2013 the Venezuelan government claimed that the private sector was charging unfairly high prices for consumer goods, including consumer appliances, for political motives; this was called “economic war” by President Nicolas Maduro. ...

Jan 2015 | US$900 | Add to cart | View details

Country Report

Small Kitchen Appliances (Non-Cooking) in Venezuela

The biggest obstacle to the development of small kitchen appliances (non-cooking) in Venezuela is the resistance of consumers to pay for devices that are considered unnecessary, and whose job can be done manually. For example, this includes: kettles,...

Jan 2015 | US$900 | Add to cart | View details

Country Report

Small Cooking Appliances in Venezuela

Retail volume sales of small cooking appliances were affected by government policies aimed at protecting the local consumer electronics manufacturing industry. In order to achieve its goals, the Venezuelan government imposed a mix of artificial trade...

Jan 2015 | US$900 | Add to cart | View details

Country Report

Refrigeration Appliances in Venezuela

Import restrictions applied by the government since the end of 2011 had a negative impact on sales of refrigeration appliances, and prevented consumers from choosing from a wide variety of different models, brands, qualities and prices. In 2014 sales...

Jan 2015 | US$900 | Add to cart | View details

Country Report

Personal Care Appliances in Venezuela

Despite the fact that Venezuelans have lower purchasing power, cultural characteristics favour personal care appliances in Venezuela. Beauty matters to Venezuelan consumers, and they are willing to pay for any products which satisfy this need. ...

Jan 2015 | US$900 | Add to cart | View details

Country Report

Consumer Appliances in Venezuela

In November 2013 the Venezuelan government claimed that the private sector was charging unfairly high prices for consumer goods, including consumer appliances, for political motives; this was called “economic war” by President Nicolas Maduro. ...

Jan 2015 | US$2,400 | Add to cart | View details

Country Report

Microwaves in Venezuela

Retail sales of microwaves declined by 34% in volume terms in 2014. Despite constant demand from consumers, the lack of products in the market led to a significant sales decline. Retailers used up their stocks in 2013, which built up during 2012, ...

Jan 2015 | US$900 | Add to cart | View details

Country Report

Dishwashers in Norway

With demand from consumers for more convenience and space inside their dishwashers, manufacturers’ innovations have focused on improving this experience. Dishwasher drawers have become sturdier so that they can easily hold larger casserole dishes, ...

Jan 2015 | US$900 | Add to cart | View details

Country Report

Food Preparation Appliances in Norway

The health and wellness trend has affected many sectors in Norway in 2014 as Norwegians put more time, money and effort into looking after their bodies. This translates to better fitness regimes and healthier food. Norwegians are now more likely to ...

Jan 2015 | US$900 | Add to cart | View details

Country Report

Heating Appliances in Norway

Electric panel heaters are extremely popular in Norway as a means of heating houses and apartments, both as wall mounted and list solutions. Metal surfaces still account for about 70% of panel heaters but glass has become much more popular towards ...

Jan 2015 | US$900 | Add to cart | View details

Country Report

Home Laundry Appliances in Norway

Washing machines are increasingly being manufactured with levels of intelligence which are making them more functional, more environmentally friendly and easier to use. Innovations around automatic detergent dosage, control of water levels according ...

Jan 2015 | US$900 | Add to cart | View details

Country Report

Irons in Norway

Industry sources are unclear about reasons for the severe drop off in volume sales of irons in 2013, and subsequent recovery in 2014. With a penetration rate of 97%, irons are considered a necessary household item and there are no obvious indications...

Jan 2015 | US$900 | Add to cart | View details

Country Report

Large Cooking Appliances in Norway

An increase in the popularity of cooking was a major driver in large cooking appliances in Norway in 2014. The popularity of cooking programmes and the increasing profile of celebrity chefs have encouraged Norwegians that fine dining can be ...

Jan 2015 | US$900 | Add to cart | View details

Country Report

Microwaves in Norway

Microwaves have made something of a comeback in Norway towards the end of the review period. After a significant drop off in popularity from 2008-2010, volume sales have increased and then solidified. The main reason for this is the addition of ...

Jan 2015 | US$900 | Add to cart | View details

Country Report

Consumer Appliances in Norway

Consumer appliances showed slight growth in 2014 in retail volume terms. Most of this growth was driven by the continued strong performance of small appliances, which helped to offset negative growth in major appliances over the same period. Growth ...

Jan 2015 | US$2,400 | Add to cart | View details

Country Report

Personal Care Appliances in Norway

Increased awareness around dental hygiene is driving the strong performance of oral care appliances, which registered total volume growth of 4% in 2014. Dentists in Norway are increasingly likely to recommend electric and battery operated ...

Jan 2015 | US$900 | Add to cart | View details

Country Report

Refrigeration Appliances in Norway

Extra features are becoming increasingly important for manufacturers in setting themselves apart from the competition in refrigeration appliances. Most of Liebherr’s fridges now come with ‘Biofresh’ technology where temperatures can be varied amongst...

Jan 2015 | US$900 | Add to cart | View details

Country Report

Small Cooking Appliances in Norway

Norwegians are increasingly seeing the kitchen as a place for spending more time and effort. The growth in the popularity of cooking programmes, both domestically and internationally, has given consumers the confidence to try out new methods. The ...

Jan 2015 | US$900 | Add to cart | View details

Country Report

Small Kitchen Appliances (Non-Cooking) in Norway

Interest in coffee has increased significantly over the review period. Norwegians have become increasingly sophisticated when it comes to choosing the kinds of coffee they purchase, looking out for flavours and where the coffee comes from. Much like ...

Jan 2015 | US$900 | Add to cart | View details

Country Report

Vacuum Cleaners in Norway

Innovations in cylinder vacuum cleaners are ensuring it retains its position of dominance in this category. Manufacturers are responding to consumer desires for simplicity and functionality by developing cylinder vacuum cleaners that are quieter, ...

Jan 2015 | US$900 | Add to cart | View details

Country Report

Air Treatment Products in Norway

Sales of air treatment products in Norway are hugely dependent upon year-to-year temperatures. Permanent solutions like room air conditioners and split air conditioners are not that popular in Norway, with a penetration rate of just 3% each in 2014. ...

Jan 2015 | US$900 | Add to cart | View details

Country Report

Heating Appliances in Poland

In 2014 the downturn trend in volume sales of heating appliances has continued. The ongoing decline, present already for several years, is a result of increasing household income and better insulation in newly built households. Poland, with its ...

Jan 2015 | US$900 | Add to cart | View details

Country Report

Home Laundry Appliances in Poland

In 2014, one of the key factors driving the Polish economy is internal demand. After slow years of 2012 and 2013, consumers are more eager to make major purchases in 2014. Such optimism is especially visible in the housing construction market which ...

Jan 2015 | US$900 | Add to cart | View details

Country Report

Irons in Poland

The penetration rate of irons in Poland is high with almost 70% of households owning an iron. In such a mature category it is particularly difficult for manufacturers to sell irons to new customers and increase their volume sales. Most of the sales ...

Jan 2015 | US$900 | Add to cart | View details

Country Report

Large Cooking Appliances in Poland

The strong economic growth in Poland had a positive effect on sales of large cooking appliances. After the economic slowdown in 2012 and 2013, 2014 saw higher GDP growth of 3% which most importantly was fuelled by internal demand as well as ...

Jan 2015 | US$900 | Add to cart | View details

Country Report

Microwaves in Poland

Several years ago microwaves was one of the fastest growing categories of major consumer appliances, but due to relatively low price per unit, it quickly reached saturation point. Microwaves are already present in almost 40% of Polish households ...

Jan 2015 | US$900 | Add to cart | View details

Country Report

Consumer Appliances in Poland

After two sluggish years, Poland’s economy finally regains its momentum in 2014. The better performance was clearly visible in higher demand for all kinds of consumer goods. Both small and major consumer appliances recorded healthy growth rates in ...

Jan 2015 | US$2,400 | Add to cart | View details

Country Report

Personal Care Appliances in Poland

The volume sales of personal care appliances in Poland recorded sluggish growth of 1% in 2014. The largest personal care appliance category – hair care appliances – is almost fully saturated with more than 75% penetration rate. Due to maturity, hair ...

Jan 2015 | US$900 | Add to cart | View details

Country Report

Refrigeration Appliances in Poland

In 2014 the Polish economy grew by 3%, which is considerably faster than in 2012 and 2013. This growth was especially visible in the housing market which is experiencing a strong revival after several years of downturn. Polish consumers have bought ...

Jan 2015 | US$900 | Add to cart | View details

Country Report

Small Cooking Appliances in Poland

Small cooking appliances overall did not record fast growth rates due to increased demand for modern large cooking appliances which in many cases can replace popular small frying and grilling devices. Many small cooking categories, for example, ...

Jan 2015 | US$900 | Add to cart | View details

Country Report

Small Kitchen Appliances (Non-Cooking) in Poland

Kettles is the main category of small kitchen appliances representing about 90% of overall volume sales. With very high saturation, the vast majority of Polish households are equipped with one or more kettles. Since tea and instant coffee are very ...

Jan 2015 | US$900 | Add to cart | View details

Country Report

Vacuum Cleaners in Poland

Vacuum cleaners is a mature category with very high saturation among Polish households. The penetration rate of cylinder vacuum cleaners, traditionally the most popular type of vacuum cleaner in Poland, is currently at almost 80%. Considering the ...

Jan 2015 | US$900 | Add to cart | View details

Country Report

Air Treatment Products in Poland

Air treatment products is still a niche in Poland with very low penetration rates, especially in the case of air conditioners. With only a few months of hot weather, Poland is not a particularly good market for fans and air conditioner producers. ...

Jan 2015 | US$900 | Add to cart | View details

Country Report

Dishwashers in Poland

Dishwashers are no longer perceived as unnecessary consumer appliances, restricted to affluent customers. With decreasing average price per unit during the last several years, as well as increasing efficiency of dishwashers in terms of water and ...

Jan 2015 | US$900 | Add to cart | View details

Country Report

Food Preparation Appliances in Poland

The increasing demand for food preparation appliances has been growing quite quickly due to a strong trend in Poland for healthy lifestyles. A big part of that trend is obviously eating well-balanced meals which are relatively easy to prepare with ...

Jan 2015 | US$900 | Add to cart | View details

Country Report

Dishwashers in Colombia

Growth in dishwashers in Colombia continued to be constrained by various external factors towards the end of the review period. Along with the relatively high unit prices in the category and the absence of tradition or culture surrounding the use of ...

Jan 2015 | US$900 | Pages: 45 | Add to cart | View details

Country Report

Food Preparation Appliances in Colombia

The shift towards the home preparation of food and beverages which are considered healthy continued to drive sales in food preparation appliances during 2014. According to trade sources, sales of meal replacement products and vitamin and dietary ...

Jan 2015 | US$900 | Pages: 53 | Add to cart | View details

Country Report

Heating Appliances in Colombia

Although it may sound contradictory, demand for heating appliances remains quite high Colombia, although demand is limited mainly to Colombia’s inland cities such as Bogotá and its surrounding towns, which are located on at very high altitude on a ...

Jan 2015 | US$900 | Pages: 39 | Add to cart | View details

Country Report

Home Laundry Appliances in Colombia

Demand for all-in-one automatic washer dryers continues to increase substantially in Colombia, largely the expense of automatic washing machines and automatic tumble dryers. Declining unit prices mean that the gap between the prices charged for ...

Jan 2015 | US$900 | Pages: 54 | Add to cart | View details

Country Report

Irons in Colombia

Major companies operating in irons such as Oster de Colombia SA, Rayovac Varta SA and Groupe SEB Colombia SA are consistently working to increase awareness among consumers of the disadvantages of using the very cheap low-end irons which are flooding ...

Jan 2015 | US$900 | Pages: 43 | Add to cart | View details

Country Report

Large Cooking Appliances in Colombia

Standard fitted kitchens remain the most popular option among the majority of Colombian households. Being aware that each kitchen is different, companies offering kitchen renovations such as Homecenter and Easy offer prefabricated and segmented ...

Jan 2015 | US$900 | Pages: 51 | Add to cart | View details

Country Report

Microwaves in Colombia

Microwaves in Colombia is a category which currently faces a very challenging situation. Amidst low penetration, the category is consistently recording higher volume than value growth, proving that the majority of consumers are still more interested ...

Jan 2015 | US$900 | Pages: 46 | Add to cart | View details

Country Report

Consumer Appliances in Colombia

Sales of consumer appliances mounted a slight recovery during 2014 after static growth was recorded during 2013 due to lower general expectations of the performance of the Colombian economy. Colombia’s GDP growth towards the end of the review period ...

Jan 2015 | US$2,400 | Pages: 167 | Add to cart | View details
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