The pandemic had little to no impact on sales of baby food in Sweden and demand remained relatively stable in 2022 despite rising prices. Swedish parents are largely unwilling to compromise on quality when it comes to their children and therefore generally prioritise spending on baby food over other products.
Vegan and plant-based dairy products and alternatives are likely to increase in popularity as more consumers are becoming interested and concerned about both the environment and animal welfare issues. A desire to consume less harmful ingredients should also benefit sales of these products.
Consumers in Sweden are becoming increasingly concerned not only with the impact of their dietary choices on their health but also their impact on animal welfare and the environment. With this in mind, plant-based dairy products and alternatives is expected to continue to grow over the forecast period.
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Understand the latest market trends and future growth opportunities for the HW Dairy Products and Alternatives industry in Sweden with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
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Health and Wellness encompasses a number of key claims made on a food or drink products that suggest a health and/or wellness positioning. It comprises positionings relating to better for you, dietary and free from, fortified/functional, health benefit, natural and organic. This is the aggregation of baby food and dairy and plant-based dairy For full product category definitions please refer to the definitions section (can be found under the "Help" section on Passport) for the respective system: Cooking Ingredients and Meals, Dairy Products and Alternatives, Snacks, Staple Foods, Hot Drinks, Soft Drinks. Please note that data is not available at this level or other aggregated claim levels.
See All of Our DefinitionsThis report originates from Passport, our HW Dairy Products and Alternatives research and analysis database.
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