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Drinks From coffee and kombucha to seltzer and champagne, we explore the latest insights on the consumer trends and new products shaping the drinks industry.

Articles

Article

Four Key Drivers of Consumer Need States

Shane MacGuill

Shane MacGuill

15 Nov 22

What are need states, and why do they matter? Read on to understand the concept, its impact on product development, and crucially, why it cannot be ignored.

Article

Inflation Surge in Asia Pacific: How is the Soft Drinks Industry Responding?

Nathanael Lim

Nathanael Lim

14 Nov 22

With price inflation impacting almost all consumer packaged goods globally in 2022, including in Asia Pacific, this report seeks to examine how soft drinks companies and consumers have been impacted. By looking at the median price movements of leading soft drinks categories across various markets, we are able to analyse and evaluate varying company strategies in light of growing inflationary pressures.

Article

Will the Metaverse Emerge as a Key Destination in Alcoholic Drinks’ Digital Journey?

Anna Ward

Anna Ward

7 Nov 22

The alcoholic drinks industry will be happy to consign many pandemic era adjustments to the past, but the rise of online channels is an exception. Brands are exploring the array of emerging opportunities in the digital space now that its importance to the industry is fully apparent. Venturing into the virtual world of the metaverse is the next step along the path of digital transformation.

Article

Alcoholic Drinks and the Spectre of Stagflation; A Wile E. Coyote Moment?

Spiros Malandrakis

Spiros Malandrakis

5 Oct 22

Still enjoying the post-pandemic momentum of the fundamental need to socialise, lockdown-driven savings and ‘revenge conviviality’, alcoholic drinks has been witnessing a strong bounce-back across all its key channels and markets.

Article

FIFA World Cup 2022 in Qatar: Raising a Drink, From a Dry Nation to the World

Jacob Adib

Jacob Adib

28 Jul 22

Qatar, a small conservative Islamic Arab emirate, is set to host the FIFA World Cup in December 2022. This has implications for consumers who want to consume alcohol, as at present access to alcoholic drinks is restricted to tourists and non-Muslim expatriates. Qatari law stipulates that only liquor license holders can buy and consume alcohol within the emirate.

Article

Irish Whiskey: From Renaissance to Maturity?

Raphaël Moreau

Raphaël Moreau

13 Jul 22

Does the sustained momentum of the post-pandemic recovery witnessed in 2021 point to several more years of uninhibited growth for Irish whiskey or is it expected to face similar challenges to more mature spirits categories?