Innovation | Megatrends | Disruption | Consumer Insights
Zandi is the Director of Client Innovation at Euromonitor International with a focus on trend analysis and strategic foresight. Based in Chicago, she has more than 12 years of experience in the industry.
Zandi leads a global team of innovation experts and partners with clients on their custom research needs. In addition, she is responsible for developing new service methods and ways for Euromonitor to disrupt its offer.
Zandi advises across the entire innovation process, including discovery and idea generation, making the business case, concept refinement, and market launch. Her passion is in helping clients reimagine their innovation process and building frameworks that facilitate long-term, proactive growth strategies. She has worked with fmcg, packaging, retail, finance, and B2B service clients.