Market research on the retailing industry. Our reports feature a ...
Market research on the retailing industry. Our reports feature a wealth of standardised and cross-comparable statistics including total market sizes, market share and brand share data, distribution and industry trends.
While value sales are still low, mobile e-commerce again registered the highest current value of any retailer channel in 2021. This was largely driven by online third party food delivery companies such as Glovo and Wolt. While online grocery sales…
Over the review period, mobile e-commerce experienced rapid growth in retail current value terms. This strong upwards trajectory continued in 2021. The reasons for the high growth rates are the high penetration of smartphones in Finland and the fact…
Mobile phones are the devices in Sweden that are most frequently used for accessing the internet. The key factor behind the stronger growth of mobile e-commerce versus other forms of e-commerce is its convenience factor and its accessibility, with…
To attract an increasingly connected and demanding consumer, the innovation capacity of each retailing brand to develop technological applications dedicated to their current needs – safety, convenience and well-being – is a differentiating factor in…
Mobile internet usage continues to improve in the Philippines, with particularly significant engagement in activities such as mobile e-commerce and mobile banking. In fact, possession of a smartphone became a necessity in 2020 as the pandemic…
During the review period prior to the onset of the pandemic, mobile e-commerce retail current value sales expanded rapidly in Greece, but their rate of growth slowed significantly during 2020 and recovered only partially in 2021. As consumers spent…
Mobile e-commerce continued to record strong and accelerated sales growth in 2021 as a result of the national lockdown and ongoing wariness of visiting physical stores, in response to COVID-19. In addition, with smartphone ownership continuing to…
E-commerce in China is notably smartphone-driven, with mobile e-commerce accounting for more than four-fifths of value sales for several years, and continuing to see a gradual share increase. Most shoppers skipped the PC era and joined the internet…
Mobile e-commerce experienced dynamic growth since the inception of the COVID-19 pandemic. Last mile apps, such as Rappi, Merqueo and Uber Eats, played a key role in driving the channel’s growth during the year. Providing low-value purchases and…
Mobile e-commerce continued to post healthy double-digit value growth and outpaced the growth of overall e-commerce in 2021. In an illustration of how mobile e-commerce is booming, mobile e-commerce accounted for half of value sales of overall…
The pandemic continues to have a very positive impact on the growth of mobile e-commerce channel, as restrictions on movement and retail opening pushed many consumers online. Penetration of smartphones in Latvia continues to rise, driving sales. It…
Mobile e-commerce registered an even higher increase in constant value sales in 2021 than e-commerce overall and mobile e-commerce now accounts for slightly more than half of total e-commerce sales. Also, with larger retailers, mobile e-commerce…
By the time the COVID-19 pandemic hit Malaysia, more than four-fifths of the country’s population was in possession of a smartphone. With mobile devices the preferred option for accessing the internet among much of the Malaysian population, there…
The strong increase in e-commerce from the pandemic has stemmed from the increasing access of the population to the internet. According to the INEI (National Institute of Statistics and Informatics), 57.1% of the population had access to the internet…
Before the pandemic, forecasters focused on the importance of m-commerce: online sales via smartphones. Some industry sources even predicted a doubling of value sales of m-commerce from 2018 to 2020. However, these expectations did not consider the…
Mobile e-commerce continued to grow in 2021, albeit at a lower rate than in the previous year. During the pandemic many consumers opted to purchase goods through e-commerce and mobile e-commerce to avoid having to visit stores and risk personal…
While Ecuadorians have been using smartphones and other types of mobile devices to browse e-commerce websites and compare prices for several years, they have traditionally tended to use desktop PCs to make online purchases. However, since the…
At the start of the review period mobile e-commerce accounted for just 36% of e-commerce transactions in Tunisia in current value terms, but by 2021 this figure had risen to 82%. More than 90% of Tunisians are now using a smartphone with an internet…
Albeit from a lower sales base, mobile e-commerce continued to outperform e-commerce overall in 2020 and 2021, with the pandemic and home seclusion accelerating its adoption by local consumers. Spending greater time at home meant that many Israelis…
In 2020, more than 90% of the population in Taiwan used mobile phones to surf the internet, according to TWNIC Taiwan Internet Report 2020. This is equivalent to nine out of 10 Taiwanese consumers using mobile internet to search for information at…