Luxury Writing Instruments and Stationery
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Categories
- Luxury Goods
- Designer Apparel and Footwear (Ready-to-Wear)
- Fine Wines/Champagne and Spirits
- Luxury Cars
- Luxury Eyewear
- Luxury Foodservice
- Luxury Hotels (5-star plus)
- Luxury Jewellery
- Luxury Leather Goods
- Luxury Portable Consumer Electronics
- Luxury Timepieces
- Luxury Writing Instruments and Stationery
- Personal Luxury
- Super Premium Beauty and Personal Care
Filters
Country Report
Luxury Writing Instruments and Stationery in Taiwan
Feb 2019
The rise of digital devices has led to writing by hand almost entirely disappearing from consumers’ everyday lives in both the private and commercial spheres. As a consequence, luxury writing instruments and stationery products are not so much ...
Country Report
Luxury Writing Instruments and Stationery in Romania
Feb 2019
Although consumers now use fewer pens and pencils, those who do, want high-quality products. Luxury writing instruments and stationery continued to record stable current value and retail volume growth in 2018. Luxury writing instruments remain ...
Country Report
Luxury Writing Instruments and Stationery in Thailand
Feb 2019
While luxury writing instruments and stationery is expected to retain its positive movement in retail volume and current value sales terms over the forecast period, demand is likely to remain niche and sustained mainly by executive and management ...
Country Report
Luxury Writing Instruments and Stationery in Spain
Feb 2019
After weak recovery of value sales of writing instruments in the middle of the review period, the category returned to decline in current value terms in 2018. Demand for writing instruments was limited by the growing penetration of electronic ...
Country Report
Luxury Writing Instruments and Stationery in South Africa
Feb 2019
Blue chip companies, especially those in the financial industry, are renowned for awarding their top-performing employees with luxury writing instruments as corporate gifts. According to trade interviews, it is through such corporate gifts that ...
Country Report
Luxury Writing Instruments and Stationery in Indonesia
Feb 2019
Luxury writing instruments and stationery in Indonesia is a very fragmented category. There are only a small number of wealthy persons who continue to purchase luxury writing instruments. In this digital era, owning a luxury pen is something that is ...
Country Report
Luxury Writing Instruments and Stationery in Italy
Feb 2019
Luxury writing instruments and stationery recorded only negligible current value growth in 2018. In line with the review period, the performance of the category was impacted by the growing penetration of electronic devices in Italy. These devices are...
Country Report
Luxury Writing Instruments and Stationery in the US
Feb 2019
Some luxury goods categories saw contraction in the US in recent years, due to consumer preference shifting away from purchases of high-priced non-essential goods to more experience-based consumption. For luxury writing instruments specifically, the ...
Country Report
Luxury Writing Instruments and Stationery in Brazil
Feb 2019
From 2013 to 2017, the economic crisis negatively impacted many Brazilian companies, resulting in the closure of hundreds of thousands of businesses. Global and bigger companies also suffered lay-offs. This had a negative impact on demand for luxury ...
Country Report
Luxury Writing Instruments and Stationery in Argentina
Feb 2019
Luxury writing instruments and stationery stands out for a wide variety of brands, many of them at relatively affordable prices and with a very important mid-income clientele. Despite the economic crisis, sales of these products generally did not ...
Country Report
Luxury Writing Instruments and Stationery in China
Feb 2019
China is producing many young consumers with a hunger for premiumisation and who are expressing their unique personalities. In today’s business and social settings where computers, tablets and styluses dominate, the use of pens is limited; however, ...
Country Report
Luxury Writing Instruments and Stationery in the United Kingdom
Feb 2019
The demographic shifts in the wider market for luxury goods contributed to a slowdown in luxury writing instruments and stationery in 2018. As millennials and younger generations drive the majority of growth in personal luxury, the traditional ...
Country Report
Luxury Writing Instruments and Stationery in India
Feb 2019
The purchase of luxury writing instruments by Indian consumers is pre-determined. Consumers are fully aware of the brand and model they want, and visit retail outlets to experiment with the product before making their final purchase. The key ...
Country Report
Luxury Writing Instruments and Stationery in Hong Kong, China
Feb 2019
Interest in luxury writing instruments and stationery is waning with value growth being largely sustained by a significant rise in the category’s average unit price. In retail volume terms the category has declined in 2017 and 2018 with consumers ...
Country Report
Luxury Writing Instruments and Stationery in France
Feb 2019
2018 witnessed a recovery in sales, boosted by the return of affluent international tourists from China and the Middle East as well as the US. Most of the domestic consumer base for luxury writing instruments continues to be affluent French older ...
Country Report
Luxury Writing Instruments and Stationery in Canada
Feb 2019
Luxury writing instruments and stationery faces weakening consumer demand in Canada, due to multiple factors. The increasing prevalence of digital technology and lifestyles is transitioning Canadian consumers from traditional writing instruments and ...
Country Report
Luxury Writing Instruments and Stationery in Germany
Feb 2019
Generally, the growing prevalence of electronic devices such as smartphones, tablets and portable computers in the workplace, education and for communication overall has reduced demand for writing instruments and stationery in Germany. Moreover, ...
Country Report
Luxury Writing Instruments and Stationery in Sweden
Feb 2019
Luxury writing instruments and stationery remained a niche in Sweden in 2018. Swedes in general have little interest in fountain and rollerballs pens, which account for the majority of sales in luxury writing instruments and stationery. This has been...
Country Report
Luxury Writing Instruments and Stationery in the Philippines
Feb 2019
The leading player, A T Cross, launched its Peerless 125 Limited Edition in the last quarter of 2018 in celebration of the 125th anniversary of the first-ever Cross fountain pen. The company claims that the latest model is the best writing instrument...
Country Report
Luxury Writing Instruments and Stationery in South Korea
Feb 2019
Luxury fountain pens were symbols of social status in the past, as company directors and CEOs used fountain pens to sign documents. However, many companies now use e-documents, with more expected to follow this trend as it is environmentally friendly...
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