Market research for the alcoholic drinks industry

Euromonitor has the world’s most comprehensive research on the alcoholic drinks industry. We monitor and analyse industry trends in alcoholic drinks globally, including in-depth data on market share and market size – from the “big picture” down to specific category levels. Categories in alcoholic drinks include:

Euromonitor data and market analysis advances your knowledge of the industry and its competitive environment, ensuring accurate and focused strategies for your business. Our market research can be used throughout your entire organisation, including strategic development, marketing, mergers and acquisitions, and brand management.

Filter Results

Total: (566)

Statistical Reference Handbook

Retail Trade International

Retail Trade International is a comprehensive guide to the global retailing industry. It has expert analysis of the retailing industry in 52 countries. Each country is researched in-depth and the performance of a range of retail formats is ...

Dec 2012 | US$775| View details ›

Global Briefing

Whiskies: Growth Opportunities in All Markets

The whiskies category is taking slow but stable steps up, resilient to negative economic conditions, helped by premiumisation trends and widening demographics. The premium appeal of the category on wealthier emerging markets and large-scale ...

Nov 2012 | US$2,000| Add to cart | View details ›

Global Briefing

New Product Developments in Alcoholic Drinks: A Marketer's Guide to the Galaxy of innovation

As macroeconomic volatility, the mature versus emerging market narrative, the craft revolution coming of age and shifting demographics all radically reshape the alcoholic drinks battleground, innovation is accelerating and becoming more crucial than ...

Oct 2012 | US$2,000| Add to cart | View details ›

Global Briefing

Luxury Alcohol in the BRICs: How the BRICs Are Reshaping the Luxury Alcohol Industry

Sales of luxury alcohol are growing in the BRICs, as both disposable incomes and alcohol consumption increase. But while the developed countries have similar consumption drivers, this is not the case in the BRICs. Acknowledging cultural diversities ...

Sep 2012 | US$2,000| Add to cart | View details ›

Global Briefing

Legislation in Alcoholic Drinks: Restrictive Practices VS Free-Trade Opportunities

Legislative measures lead to contradictory results, depending on factors such as size and momentum of the market. However, the key duality is observed in the trend of a gradual weakening of the protectionist policy in emerging economies under the ...

Sep 2012 | US$2,000| Add to cart | View details ›

Country Report

Wine in Bulgaria

The very positive growth pattern displayed by wine in the review period continued in 2011. Wine is a lifestyle drink in Bulgaria, and the slowdown of the economy, with losses in the trade, service and production sectors, did not have a pronounced ...

Aug 2012 | US$900| Add to cart | View details ›

Country Report

Beer in Bulgaria

After increasing strongly earlier in the review period, total volume sales of beer declined for two consecutive years in 2009 and 2010 due to the impact of the economic downturn and the sharp drop in consumer spending on alcoholic drinks both ...

Aug 2012 | US$900| Add to cart | View details ›

Country Report

Cider/Perry in Bulgaria

Cider was introduced in 2006, but it is not a very traditional product for Bulgarians. In 2011, apparent consumption of cider stood at 43,411 litres. Products were introduced to satisfy demand from foreign tourists and expatriates, for whom cider is ...

Aug 2012 | US$900| Add to cart | View details ›

Country Report

Alcoholic Drinks in Bulgaria

Several micro- and macroeconomic factors contributed to the sharp turn from premiumisation to discounting and rational spending. GDP growth plummeted to an anaemic 0.4% in 2010 and recovered to only 1.7% in 2011, which reflects the slowing down of ...

Aug 2012 | US$1,900| Add to cart | View details ›

Country Report

Rtds/High-Strength Premixes in Bulgaria

The development of RTDs in 2011 indicates clearly that this is a declining category with not much chance of a revival. The products, which previously led market fashion, were introduced in 2001, but the products proved to be a fad. The rapid ...

Aug 2012 | US$900| Add to cart | View details ›