Azerbaijan

Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Azerbaijan. Includes comprehensive data and analysis, tables and charts, with five-year forecasts.

Azerbaijan StatisticsConsumer Lifestyles in AzerbaijanAzerbaijan Country BriefingsFuture Demographics: Azerbaijan in 2030

Strategy Briefing

Strategy Briefing

Recreation, Entertainment and Arts in Asia Pacific

May 2018

With revenue of USD293 billion in 2017, Asia Pacific is the world’s third largest region for recreation, entertainment and arts production. However, Asia Pacific is rapidly catching up with other regions, and it is forecast that over the period ...

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Future Demographic

Future Demographic

Azerbaijan in 2030: The Future Demographic

May 2018

In 2030, the population of Azerbaijan will reach 10.7 million, a rise of 9.5% from 2017. Relatively high birth rates, combined with increasing life expectancy, will contribute to the population increase in 2017-2030. Baku dominates the urban ...

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Country Report

Country Report

Baby and Child-Specific Products in Azerbaijan

May 2018

During 2017, baby and child-specific products posted significant value growth, reflecting demographic increases and rising prices. Substantial price rises in 2017 were associated with currency vulnerability, bringing more expensive imports, reflected...

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Country Report

Country Report

Bath and Shower in Azerbaijan

May 2018

During 2017, bath and shower grew in current value terms, but this was due to rising prices owing to local currency volatility. Most bath and shower products posted declines in volume sales, affected by reduced consumer purchasing power. The poor ...

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Country Report

Country Report

Colour Cosmetics in Azerbaijan

May 2018

Colour cosmetics are used by Azerbaijani women of all consumer and income groups. Traditionally, eye and lip products are the most popular products, and women follow eastern beauty trends in applying these products. Azerbaijani women start using ...

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Country Report

Country Report

Deodorants in Azerbaijan

May 2018

Deodorants continue to see seasonal demand in Azerbaijan, mostly being used during the summer. Deodorants thus have significant room for growth with rising consumer awareness, increasing availability of the products and extended product variety ...

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Country Report

Country Report

Depilatories in Azerbaijan

May 2018

During 2017, currency instability and exposure to world oil prices led to a poor macroeconomic situation, with reduced disposable incomes and high inflation. Currency depreciation affected prices of import-dependent products, which includes the ...

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Country Report

Country Report

Fragrances in Azerbaijan

May 2018

Fragrances posted growth in current value terms in 2017, driven by a significant average unit price increase. Despite reduced disposable incomes, premiumisation continued in fragrances, with the segment increasing its share. Some consumers with low ...

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Country Report

Country Report

Hair Care in Azerbaijan

May 2018

The macroeconomic situation had a significant impact on hair care in 2017. Currency volatility had an impact on prices, changing consumer and manufacturer expectations of category dynamics. Reduced disposable incomes notably affected hair care demand...

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Country Report

Country Report

Mass Beauty and Personal Care in Azerbaijan

May 2018

Mass beauty and personal care grew in Azerbaijan in 2017, driven by rising prices and a shift among local consumers towards mass products, in the light of decreasing purchasing power. Given the currency volatility, international brands, as well as ...

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Country Report

Country Report

Men's Grooming in Azerbaijan

May 2018

Azerbaijani men are quite conservative regarding men’s grooming products, preferring mainly fragrances and goods for shaving, while other men’s grooming categories are underdeveloped, with men continuing to use family products....

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Country Report

Country Report

Oral Care in Azerbaijan

May 2018

Oral care sales continued to grow in Azerbaijan in 2017. With the reduced disposable incomes of consumers, the trend for reduced consumption of oral care products persisted in the country....

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Country Report

Country Report

Beauty and Personal Care in Azerbaijan

May 2018

Beauty and personal care continued growing in Azerbaijan in 2017, which was mainly attributable to unit price increases, rather than increasing consumption. Since oil and gas production remain central to the national economy, unstable oil prices on ...

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Country Report

Country Report

Premium Beauty and Personal Care in Azerbaijan

May 2018

Premium beauty and personal care posted significant value growth in current value terms in 2017. The dynamics of premium beauty and personal care in Azerbaijan during 2017 were mainly linked to the overall macroeconomic situation and the purchasing ...

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Country Report

Country Report

Skin Care in Azerbaijan

May 2018

Skin care continued growing in 2017 in current value terms, reflecting inflating prices over the year, in response to local currency volatility. The majority of skin care categories saw declines in volume terms, owing to the reduced purchasing power ...

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Country Report

Country Report

Sun Care in Azerbaijan

May 2018

The progressive development of sun care in Azerbaijan in 2017 was mainly attributable to rising prices of the majority of products available on the market, which remains import-dependent. With currency depreciation, imports became more expensive, ...

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Strategy Briefing

Strategy Briefing

Renewable Energy Expansion Opportunities for B2B Sectors

Apr 2018

Local and international community support has allowed renewable energy expansion to gain pace, with even faster growth expected over the period to 2030. Over 2017-2025 the electricity equipment and metal mining industries will experience a ...

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Country Profile

Country Profile

Azerbaijan: Country Profile

Mar 2018

The economy will begin to grow again in 2018. Moderate gains in private consumption provide support. Growth in the non-oil sector will also pick up. Oil prices will rise marginally but the government has cut oil production and exports will contract. ...

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Country Report

Country Report

Away-From-Home Tissue and Hygiene in Azerbaijan

Mar 2018

The demand for higher service quality at healthcare and horeca institutions supported growth in AFH tissue and hygiene in 2017. The main AFH tissue and hygiene products distributed through private horeca establishments remained toilet paper, boxed ...

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Country Report

Country Report

Nappies/Diapers/Pants in Azerbaijan

Mar 2018

Over the review period, nappies/diapers/pants posted growth, which was mainly attributed to increased awareness among mothers about the necessity of hygienic nappies for children. Cultural or traditional issues governing the usage of ...

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