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Bottled Water

Euromonitor International publishes the world's most comprehensive market research on the bottled water industry. Our reports feature a wealth of standardised and cross-comparable statistics including total market sizes, market share and brand share data, distribution and industry trends and sub-category level information. 

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Country Report

Bottled Water in New Zealand

Apr 2018

Bottled water has seen continued development, leading the category overall to experience good growth. Over the review period there was strong growth for carbonated mineral water from offshore labels, which also included flavoured variants. Despite ...

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Country Report

Bottled Water in Japan

Apr 2018

Bottled water continued to register moderate growth in 2017. Consumers perceive bottled water as the ultimate healthy beverage, due to its lack of sugar, colourings and calories. Bottled water used to mostly be consumed in larger pack sizes over ...

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Strategy Briefing

Soft Drinks Global Industry Overview

Mar 2018

This report examines the outlook for the global soft drinks industry over the next five years. Recent performance and growth prospects are considered by category and region, including analysis of top performing companies and brands. This briefing ...

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Country Report

Bottled Water in Chile

Mar 2018

Boosted by migration from carbonates to bottled water combined with the labelling law that came into force in June 2016, players are expected to give greater visibility to bottled water in terms of colour, types and formats both in the on-trade and ...

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Country Report

Bottled Water in Kenya

Mar 2018

Young millennials in Kenya are demanding bottled water in more stylish packaging. Nero Water, for example, caters for these consumers by offering unique designs and focusing on powerful branding and strong communication. Indeed, premium brands such ...

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Strategy Briefing

Healthy Living: Insights of Global Naturally Healthy Bottled Water

Mar 2018

Global growth in naturally healthy bottled water market has been driven by the US, Japan, Brazil and China, while growth in Western Europe has slowed owing to market maturity. The perception of healthy water differs from region to region. In Western ...

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Country Report

Bottled Water in Bolivia

Mar 2018

Over the last few years the main cities in the La Paz, Oruro, Potosí and Cochabamba regions have experienced prolonged droughts as a result of severe climate change, leading to water rationing. In 2017, the dry season lasted even longer than ...

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Country Report

Bottled Water in Dominican Republic

Mar 2018

As the health trend is strengthening, Dominicans are consuming more bottled water. Instead of reaching for a sugary beverage, water is quickly displacing cola and non-cola carbonates, and in some cases, consumers even prefer water to juice. This ...

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Country Report

Bottled Water in Guatemala

Mar 2018

Bottled water is a category which usually shows a constant volume growth rate, mainly related to population growth in Guatemala, as it is a very mature category. The quality of municipal water is not usually trusted by consumers, and for this reason ...

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Country Report

Bottled Water in Costa Rica

Mar 2018

As local consumers continue to consider bottled water as a healthier alternative in comparison with most added-sugar soft drinks, demand for such products was boosted by the rising penetration of value multipacks, which are mostly targeted for ...

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Country Report

Bottled Water in Poland

Mar 2018

In 2017, bottled water saw an increase in its volume sales in Poland for another consecutive year. High-quality water is an important part of the diet. Although many Poles still prefer carbonates and juice drinks, for the last couple of years the ...

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Strategy Briefing

Soft Drinks in Latin America Enter a New Era

Mar 2018

The soft drinks market in Latin America is undergoing a major shift. Changing market conditions are damaging the growth prospects of sugary beverages, especially carbonates, which have long been the focus of the category in the region. Meanwhile, ...

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Country Report

Bottled Water in India

Mar 2018

Bottled water has performed well in terms of volume and value as consumers look for clean and pure water. Furthermore, millennials do not live in the same place for long periods of time and prefer consuming bottled water rather than installing water ...

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Country Report

Bottled Water in Uruguay

Mar 2018

Traditionally in Uruguay many consumers preferred tap water instead of bottled water as it is potable and a cheaper option for everyday beverages. However, there have recently been many concerns about the quality of tap water, with studies showing it...

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Country Report

Bottled Water in Venezuela

Mar 2018

In 2011, the government set a price ceiling on still bottled water which resulted in a falling supply because delayed price adjustments kept them below the cost of production and so for several years the supply of bottled water failed to satisfy ...

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Country Report

Bottled Water in Lithuania

Mar 2018

Bottled water sales are highly dependent on weather conditions in Lithuania, especially during the summer period. The summer in 2017 turned out to be quite short in terms of hot days and sales of bottled water were therefore hampered. ...

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Country Report

Bottled Water in Bulgaria

Mar 2018

Bulgarians are still lagging behind bottled water consumption compared with other EU countries. However, their awareness about the need of proper hydration and culture of drinking bottled water has increased. Summer 2017 was extremely hot and dry ...

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Country Report

Bottled Water in Latvia

Mar 2018

During 2017, the health and wellness trend was pervasive, and demand for bottled water and water with additional benefits, such as vitamins, was increasing. The category benefited from fast growth of value-added functional products and flavoured ...

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Country Report

Bottled Water in Romania

Mar 2018

Aqua Carpatica is a product by Carpathian Springs, created by Jean Valvis in 2010 and is still considered the best marketed bottled water for design of the bottle, its media coverage and target audience. The product developed its marketing strategies...

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Country Report

Bottled Water in Egypt

Mar 2018

In 2017, bottled water experienced a setback in volume growth due to inflation reaching 30%, which affected local purchasing power, and consumers unwilling to pay such high prices. However, bottled water continued to witness new products, innovations...

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