Chile

Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Chile. Includes comprehensive data and analysis, tables and charts, with five-year forecasts.

Chile StatisticsConsumer Lifestyles in ChileChile Country BriefingsFuture Demographics: Chile in 2030

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    Country Briefing

    Business Dynamics: Chile

    Jul 2018

    A solid showing in rankings illustrates Chile’s favourable business landscape, which enjoys low corruption and openness to investment. Its workforce is the most highly educated in Latin America, although skills shortages, particularly in the ...

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    Country Profile

    Country Profile

    Latin America: Regional Profile

    Jul 2018

    Latin America’s real recovery will continue in 2018. The region’s consumer expenditure will also improve slightly in 2018. Caribbean economies will lag behind other countries due to their excessive reliance on tourism and remittances. Latin America ...

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    Strategy Briefing

    Strategy Briefing

    Cat Food in Latin America

    Jul 2018

    Latin America is one of the fastest growing cat food markets in the world, with major countries like Brazil, Mexico and Chile driving sales in the region. The rise of the pet humanisation trend and increased ownership of cats as pets among the young ...

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    Country Report

    Country Report

    Beer in Chile

    Jul 2018

    Whilst beer saw strong total volume growth in 2017, flavoured/mixed lager and non alcoholic beer, two small less traditional categories within beer, saw much stronger increases, and were the most dynamic in beer. Apart from their small size, their ...

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    Country Report

    Country Report

    Cider/Perry in Chile

    Jul 2018

    Historically, cider/perry has been an underdeveloped category in the Chilean market. It is still a niche product, with few knowledgeable consumers. Most cider consumption occurs almost exclusively around national festivities over two weeks in ...

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    Country Report

    Country Report

    Alcoholic Drinks in Chile

    Jul 2018

    Alcoholic drinks in Chile is in a period of transition. In beer, consumption is moving towards imported beer and the premium segment. In wine, a positive evolution is being experienced, as consumers are becoming more sophisticated their tastes, and ...

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    Country Report

    Country Report

    Rtds/High-Strength Premixes in Chile

    Jul 2018

    Historically, the products in spirit-based RTDs were associated with liquors traditionally consumed by Chilean consumers: pisco, rum and vodka. However, given the declines experienced by rum and vodka in Chile, and the sharp increase in whiskies and ...

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    Country Report

    Country Report

    Spirits in Chile

    Jul 2018

    Gin remains a small category in the Chilean market; however, it saw the fastest growth in spirits in total volume terms in 2017. The main driver of this strong increase was activations in the on-trade channel, enabling brands to have more direct ...

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    Country Report

    Country Report

    Wine in Chile

    Jul 2018

    After experiencing double-digit total volume growth in 2016, still light grape wine continued to see a strong performance in 2017. This confirmed the rising trend in this category, and showed that the performance witnessed in 2016 was not simply a ...

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    Country Briefing

    Country Briefing

    Economy, Finance and Trade: Chile

    Jun 2018

    Chile boasts being one of the largest economies in Latin America. Given that production and exports of copper play a crucial role in its economic success, low copper prices have impacted Chile’s public finances. However, with improving copper prices,...

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    Strategy Briefing

    Strategy Briefing

    Grocery Retailing in Latin America

    Jun 2018

    Most of the major economies in Latin America have faced significant economic and political challenges that have affected consumer spending across product categories, including purchases at grocery retailers. Economic crises in Brazil, Argentina and ...

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    Strategy Briefing

    Strategy Briefing

    The Rise of “Lifestyle” Diseases in Developing Countries

    Jun 2018

    Although life expectancy and living standards are improving, developing countries also experience a rapid rise in health problems such as diabetes, obesity, high blood pressure and raised cholesterol levels. Caused mainly by dietary changes and a ...

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    Country Report

    Country Report

    Organic Beverages in Chile

    Jun 2018

    There were no significant sales of organic beverages in Chile as of 2017....

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    Country Report

    Country Report

    Organic Packaged Food in Chile

    Jun 2018

    Sales of organic packaged food were negligible in Chile at the end of the review period and there are no expectations of significant development over the forecast period....

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    Country Report

    Country Report

    Better For You Beverages in Chile

    Jun 2018

    The key factor determining the future performance of better for you beverages is the continued education of consumers regarding the dangers of rising rates of obesity, diabetes and death caused by unhealthy lifestyles. This means better for you ...

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    Country Report

    Country Report

    Better For You Packaged Food in Chile

    Jun 2018

    The labelling law which came into effect in the middle of 2016 and will be adjusted in the second stage in June 2018 continued to affect the category. According to this law, products high in fat, sugar, calories or sodium must have a black label on ...

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    Country Report

    Country Report

    Fortified/Functional Beverages in Chile

    Jun 2018

    It is expected that players will strengthen their portfolios within bottled water, as consumers will be looking for healthier alternatives with ingredients that offer benefits; however, FF bottled water is set to record lower growth at constant 2017 ...

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    Country Report

    Country Report

    Fortified/Functional Packaged Food in Chile

    Jun 2018

    Increasing health awareness strengthened consumer interest in the category’s products, while rising incomes and improvements in distribution made them more affordable and accessible. In addition, manufacturers continued to launch innovative products....

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    Country Report

    Country Report

    Free From in Chile

    Jun 2018

    Free from products registered strong growth rates throughout the review period but remained concentrated in dairy and baby milk formula products. However, consumers increasingly shifted towards lactose-free food, driven by the increase in common food...

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    Country Report

    Country Report

    Naturally Healthy Beverages in Chile

    Jun 2018

    There is an untapped opportunity in naturally healthy fruit/vegetable juice (particularly vegetable juice), which is an underdeveloped category in the country. In addition, the potential is increased given that Chile is a producer of superfruits. ...

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