Home Care

Market research on the home care industry. Our reports feature a wealth of standardised and cross-comparable statistics including total market sizes, market share and share data, distribution and industry trends.
LEARN MORE
Strategy Briefing

Strategy Briefing

In Pursuit of the “Perfect Wash”: When Can We Expect Automation?

Jun 2018

The automation of home laundry has sat in R&D technology pipelines for decades, usually as a “blue sky” ideal to strive for. IFA 2017 and CES 2018 both revealed new technologies as well as an interesting new process philosophy that serves to ...

US$1,325
Add to cart View details
Strategy Briefing

Strategy Briefing

In Pursuit of the “Perfect Wash”: Laundry Automation - Ironing and Folding Systems

Jun 2018

The automation of home laundry has sat in R&D technology pipelines for decades, usually as a “blue sky” ideal to strive for. IFA 2017 and CES 2018 both revealed new technologies as well as an interesting new process philosophy that serves to re-frame...

US$1,325
Add to cart View details
Strategy Briefing

Strategy Briefing

In Pursuit of the “Perfect Wash”: Laundry Automation – Sorting Systems

Jun 2018

The automation of home laundry has sat in R&D technology pipelines for decades, usually as a “blue sky” ideal to strive for. IFA 2017 and CES 2018 both revealed new technologies as well as an interesting new process philosophy that serves to re-frame...

US$1,325
Add to cart View details
Strategy Briefing

Strategy Briefing

In Pursuit of the “Perfect Wash”: Laundry Automation – Washing Systems

Jun 2018

The automation of home laundry has sat in R&D technology pipelines for decades, usually as a “blue sky” ideal to strive for. IFA 2017 and CES 2018 both revealed new technologies as well as an interesting new process philosophy that serves to re-frame...

US$1,325
Add to cart View details
Company Profile

Company Profile

Lion Corp in Home Care

Jun 2018

Japanese company, Lion Corp faces challenging conditions in its mature domestic market. This profile analyses the company’s strategic response, examining its efforts to focus on high-added-value products and categories, and considering the limited ...

US$570
Add to cart View details
Strategy Briefing

Strategy Briefing

The World Market for Home Care

May 2018

This report examines the outlook for the global home care industry over the coming five years. Recent performance and growth prospects are considered by category and region, including analysis on top-performing companies. This briefing also ...

US$1,325
Add to cart View details
Strategy Briefing

Strategy Briefing

Air Care in Western Europe

May 2018

Air care appears to have reached a consumption ceiling in Western Europe, where its market size remains significantly smaller than its North American counterpart. The category managed to bounce back post-crisis, boosted by the success of candle air ...

US$1,325
Add to cart View details
Company Profile

Company Profile

PZ Cussons Plc in Home Care

May 2018

PZ Cussons is facing up to a number of significant challenges, including the geographic expansion of multinational rivals, the development of local players in emerging markets and the rise of eco-focused brands in developed ones. This profile ...

US$570
Add to cart View details
Company Profile

Company Profile

Unilever Group in Home Care

May 2018

Unilever narrowed P&G’s lead in global home care in 2017. This profile analyses Unilever’s work to build on its established strength in emerging markets through acquisition, locally-focused innovation, educational initiatives and the deepening ...

US$570
Add to cart View details
Strategy Briefing

Strategy Briefing

Amazon in Home Care: A Credible Competitor

May 2018

Amazon is widely regarded as “king disruptor”, but in order to grow and defend it’s number 1 internet retailer position in the face of stiffening international competition it will need to break into new areas, regionally and in internet resistant ...

US$1,325
Add to cart View details
Strategy Briefing

Strategy Briefing

Dishwashing in Western Europe

May 2018

Dishwashing in Western Europe is increasingly saturated. Value growth in automatic dishwashing tablets is benefiting from increased household penetration of dishwashers in the region. Automatic dishwashing tablets cannibalise sales of other ...

US$1,325
Add to cart View details
Company Profile

Company Profile

Procter & Gamble Co, The in Home Care

Apr 2018

Emerging from a period in which it has undergone a significant shift in its strategic focus, the world’s leading home care player, Procter & Gamble, faces a notable increase in competition as major rivals target ever-diminishing areas of growth ...

US$570
Add to cart View details
Company Profile

Company Profile

SC Johnson & Son Inc in Home Care

Apr 2018

The 2017 acquisition of Ecover and Method reflect a broader trend in SC Johnson’s development strategy that extends to a renewed emphasis on its corporate brand identity. This profile analyses the company’s efforts to target consumer concerns about ...

US$570
Add to cart View details
Country Report

Country Report

Home Care in the United Arab Emirates

Mar 2018

As the United Arab Emirates faces tough economic challenges, consumer behaviour and spending in the country continue to change. Many industries are being negatively affected and home care is no different. Products such as air care, polishes, and home...

US$2,650
Add to cart View details
Country Report

Country Report

Home Care in Australia

Mar 2018

Home care in Australia continued to grow over the review period at a 2% current value CAGR. Growth in home care is mostly driven by innovation with formulations and product content being improved and branded accordingly. Companies’ efforts to compete...

US$2,650
Add to cart View details
Country Report

Country Report

Home Care in Kenya

Mar 2018

Kenya is experiencing economic growth, increased foreign investment and improved road infrastructure. Higher disposable incomes among the Kenyan middle classes and continued marketing and advertising campaigns by manufacturers of home care products, ...

US$2,650
Add to cart View details
Country Report

Country Report

Home Care in Japan

Mar 2018

The maturity of demand for home care was highly evident in 2017 as very moderate sales growth was recorded in the industry. Growth was slower than in 2016 and this is partly because many consumers bought home care products in bulk towards the end of ...

US$2,650
Add to cart View details
Country Report

Country Report

Home Care in Turkey

Mar 2018

Home care recorded impressive double-digit value growth in Turkey in 2107, although this was largely due to inflationary pressures. The exchange value rate of Turkish lira began to demonstrate a sharp downward trend, especially from 2014 onwards, ...

US$2,650
Add to cart View details
Country Report

Country Report

Home Care in Cameroon

Mar 2018

The demand for home care continued to rise in 2017. The main growth factors were increasing product availability through modern retailing and a corresponding rise in consumer awareness. There is a growing focus on hygiene in urban areas and widening ...

US$2,650
Add to cart View details
Country Report

Country Report

Home Care in Bolivia

Mar 2018

For over a decade, Bolivia has displayed economic growth, which has benefited expansion of the middle class and resulted in increasing awareness of home care. In 2017, laundry care expanded with the entry of many major brands of liquid detergents and...

US$2,650
Add to cart View details

Market Research Solutions

Our Passport market research database provides market context, competitor insight and future trends analysis to help you make clear, confident decisions.

Learn More