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Market research for the pet care industry

Euromonitor has the world’s most comprehensive research on the pet care industry. We monitor and analyse industry trends in pet care globally, including in-depth data on market share and market size – from the “big picture” down to specific category levels. Categories in pet care include:

Euromonitor data and market analysis advances your knowledge of the industry and its competitive environment, ensuring accurate and focused strategies for your business. Our market research can be used throughout your entire organisation, including strategic development, marketing, mergers and acquisitions, and brand management.

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Country Report

Cat Food in the Czech Republic

Within cat food, consumer awareness of novelties and new trends is high. Cat owners are familiar with the product ranges available and are interested in product composition, especially the proportion of meat included.

Jan 2015 | US$900 | Pages: 29 | Add to cart | View details

Country Report

Dog Food in the Czech Republic

Within dog food, the domestic preparation of food gradually declined in the Czech Republic over the last decade and the trend continued in 2014 and is expected to do so over the forecast period. Pet owners’ awareness of the importance of proper diets...

Jan 2015 | US$900 | Pages: 30 | Add to cart | View details

Country Report

Pet Care in the Czech Republic

The pet care market in the Czech Republic continues to grow dynamically in 2014 and registered current value growth over the review period unlike other FMCG industries. The number of dog and cat owners feeding their pets with industrially prepared ...

Jan 2015 | US$1,900 | Pages: 48 | Add to cart | View details

Country Report

Pet Products in the Czech Republic

The most important trend influencing sales of pet products is pet humanisation. As pets, especially dogs and cats, are coming to be considered true family members, pet owners are more interested and demanding in the proper care and well being of ...

Jan 2015 | US$900 | Pages: 25 | Add to cart | View details

Country Report

Other Pet Food in the Czech Republic

Demand for other pet food is expected to remain stable in 2014 in tandem with stagnation in the other pet population. While volume sales of other pet food will see stagnation, current value sales are expected to increase by 1% in 2014, driven by a ...

Jan 2015 | US$900 | Pages: 20 | Add to cart | View details

Company Profile

Procter & Gamble Co, The in Pet Care

2014 saw Procter & Gamble divest its pet care operations as part of a broader strategy to refine its focus on brands with significant potential for growth or profitability. This profile analyses the standing of the company’s pet care brands, and ...

Jan 2015 | US$525 | Pages: 34 | Add to cart | View details

Country Report

Pet Products in Thailand

Pet products registers value sales growth of 14% in 2013. Thanks to health and wellness, as well as the pet humanisation trend in Thailand, pet owners are more willing to purchase pet products, both necessary and fashionable items, for their pets. ...

Jan 2015 | US$900 | Pages: 22 | Add to cart | View details

Country Report

Cat Food in Thailand

Cat food trends in 2013 are likely to emulate what happened in 2012. Cat food in Thailand experiences double-digit value growth, growing by 14% in 2013. Cats have become more popular as pets among Thais. This is due to the power of the internet, ...

Jan 2015 | US$900 | Pages: 33 | Add to cart | View details

Country Report

Dog Food in Thailand

Dog food in 2013 is likely to continue the trend of 2012. Dry dog food shares the largest proportion in total dog food thanks to its key strengths of convenience and wide product availability. Mid-priced dog food enjoys the highest growth among all ...

Jan 2015 | US$900 | Pages: 35 | Add to cart | View details

Country Report

Other Pet Food in Thailand

Other pet food records a value sales growth of 7% in 2013. This healthy performance is largely driven by the increasing popularity of fish and small mammals, namely rabbits, guinea pigs and hamsters. Slower estimated national income growth magnifies ...

Jan 2015 | US$900 | Pages: 26 | Add to cart | View details

Country Report

Pet Care in Thailand

Pet care recorded healthy growth over the review period. Pets become popular as a companion for Thai people. Thais are also increasingly aware of pets’ health and wellness and demand more convenience when feeding their pets. Intensive competition is ...

Jan 2015 | US$1,900 | Pages: 62 | Add to cart | View details

Country Report

Cat Food in Bulgaria

Cat food dynamics differ greatly according to location. Incomes, including disposable ones, are lower in the smaller cities and villages and dog owners try to economise as much as possible by feeding their pets with leftovers from their meals. Unlike...

Jan 2015 | US$900 | Pages: 32 | Add to cart | View details

Country Report

Dog Food in Bulgaria

Traditionally, the prepared food ratio in Bulgaria is very low but it continued to grow in 2014, reaching 12% for the dog population. The increased preference for prepared specialised food continued to drive dog food growth. Another key reason for ...

Jan 2015 | US$900 | Pages: 33 | Add to cart | View details

Country Report

Other Pet Food in Bulgaria

The key driver of growth in this category is small mammal and reptile sales. Animals such as chinchillas, snakes and iguanas are becoming increasingly popular for urban consumers. Further parrots and decorative exotic fish are also perceived to be ...

Jan 2015 | US$900 | Pages: 28 | Add to cart | View details

Country Report

Pet Care in Bulgaria

High growth in pet care continued to be the standard in 2014. Although the growth rate did not sustain the double-digit level of the previous year, it remained significant. This excellent result was due to the continuing penetration of dog food and ...

Jan 2015 | US$1,900 | Pages: 59 | Add to cart | View details

Country Report

Pet Products in Bulgaria

The key trend in pet products was the growing education of consumers which contributed to the strong growth of the category. On the one hand, consumers had growing concerns over the health and wellness of their pets. Many pets have been ...

Jan 2015 | US$900 | Pages: 24 | Add to cart | View details

Country Report

Cat Food in Slovakia

Cat food achieved a relatively good performance in 2014 registering growth of 3% in value sales and 2% in volume sales. The category benefited from the increasing interest among Slovak cat owners in higher priced quality products, which offer high ...

Jan 2015 | US$900 | Pages: 28 | Add to cart | View details

Country Report

Dog Food in Slovakia

The dog food category saw few significant changes over 2014. Health and wellness products benefited from greater demand among Slovak consumers in all price segments and even became more popular in the economy segment, which contributed to the ...

Jan 2015 | US$900 | Pages: 29 | Add to cart | View details

Country Report

Other Pet Food in Slovakia

Other pet food recorded a 2% value sales growth increase in 2014 when compared to the previous year as purchasing power of Slovak households strengthened. Furthermore, a growing number of other pets in Slovak households contributed to an increase in...

Jan 2015 | US$900 | Pages: 26 | Add to cart | View details

Country Report

Pet Care in Slovakia

Pet care in 2014 was strongly influenced by growing interest in health and wellness products as well as higher priced, quality products, which saw increasing popularity mostly in dog and cat food. Slovaks like to give their pets good quality yet ...

Jan 2015 | US$1,900 | Pages: 51 | Add to cart | View details

Country Report

Pet Products in Slovakia

Pet products performed well in 2014 with a 4% value sales increase to reach €4.6 million. The sales were pushed up by increasing consumer interest in more intense care of their pets in terms of healthcare and giving them a proper combination of ...

Jan 2015 | US$900 | Pages: 25 | Add to cart | View details

Country Report

Pet Products in Hungary

General domestic trends among the Hungarian cat and dog population are expected to create a favourable environment for the pet products category. The pet population is slowly but steadily increasing, with a greater number of small dogs and cats now ...

Jan 2015 | US$900 | Pages: 22 | Add to cart | View details

Country Report

Cat Food in Hungary

After a lowering of momentum in previous years, cat food volume sales in Hungary reverted to a modest but steady increase of 2% in 2014. The continuous volume sales, however, compounded by even higher value sales, meant unit prices have more ...

Jan 2015 | US$900 | Pages: 32 | Add to cart | View details

Country Report

Dog Food in Hungary

The economy price platform will continue to thrive in the Hungarian dog food category, as price will remain the most important purchasing criteria for most Hungarian pet owners. Private label and non-branded products of leading hypermarkets, ...

Jan 2015 | US$900 | Pages: 33 | Add to cart | View details

Country Report

Other Pet Food in Hungary

The other pet food category continues to struggle to sustain volume sales as Hungarians seem to be losing interest in keeping such pets. The other pet population has decreased slightly which has been reflected in volume sales of other pet food. ...

Jan 2015 | US$900 | Pages: 25 | Add to cart | View details

Country Report

Pet Care in Hungary

Pet care was able to grow in 2014 both volume and value terms as manufacturers and distributors enjoyed persistent demand from Hungarian pet owners. In addition to an increase in the dog and cat population in the country, the penetration of prepared ...

Jan 2015 | US$1,900 | Pages: 58 | Add to cart | View details

Country Report

Cat Food in Romania

Cat owners showed increased commitment to the wellbeing of their pets by feeding them with treats and novelties and by not limiting their budgets to just essential products. Cat food recorded growth in both volume and value terms in 2014 due to a ...

Jan 2015 | US$900 | Pages: 37 | Add to cart | View details

Country Report

Dog Food in Romania

The product range within low-cost dog food continued to develop, mainly due to the fact that consumers were looking for alternatives to the available products. Private label products had a strong influence on purchases in the sense that lack of clear...

Jan 2015 | US$900 | Pages: 37 | Add to cart | View details

Country Report

Other Pet Food in Romania

Ownership of pets other than cats and dogs is mainly driven by the urban population, especially families. As sales of other pet food are expected to increase constantly over the forecast period, advertising and marketing efforts can influence ...

Jan 2015 | US$900 | Pages: 26 | Add to cart | View details

Country Report

Pet Care in Romania

Pet care recorded slightly stronger current value growth in 2014 with customers more likely to make purchases and more inclined to improving the wellbeing of their pets. Budget cutbacks still registered over the review period; however, the positive ...

Jan 2015 | US$1,900 | Pages: 61 | Add to cart | View details

Country Report

Pet Products in Romania

Pet products have huge potential for growth given high consumer demand and the increased education of consumers regarding the wellbeing of their pets. More-sophisticated products have become available in order to meet the diverse demands of ...

Jan 2015 | US$900 | Pages: 31 | Add to cart | View details

Country Report

Pet Care in Switzerland

Pet care registered a further decline in 2013, albeit a weaker contraction than that seen in 2012. While pet food was the main loser in 2013, pet products registered positive growth, driven by the pet humanisation trend. Other categories such as pet ...

Dec 2014 | US$1,900 | Pages: 50 | Add to cart | View details

Country Report

Pet Products in Switzerland

Pet products continue to be popular in Switzerland, particularly beauty products and accessories such as unusual cat trees or dog baskets. Similar to the pet food category, growing consumer awareness about pet health and wellbeing is leading to a ...

Dec 2014 | US$900 | Pages: 20 | Add to cart | View details

Country Report

Cat Food in Switzerland

Mainly attributed to the fact that a cat is an easier, cheaper and less time-consuming pet compared to a dog, the cat population is increasing on a yearly basis. Cats are increasingly being seen and treated as a member of the family or surrogate ...

Dec 2014 | US$900 | Pages: 27 | Add to cart | View details

Country Report

Dog Food in Switzerland

In 2014, dog food is expected to record a current value decline of 2% and a volume decline of 1%. The total number of dogs is declining slightly due to strict regulations such as dog licences and obligatory registrations, which vary from canton to ...

Dec 2014 | US$900 | Pages: 28 | Add to cart | View details

Country Report

Other Pet Food in Switzerland

Fish food and small mammal/reptile food are driving the performance of other pet food in Switzerland. The, albeit slowly, growing fish and small mammal/reptile populations are likely to offset losses in the bird population in 2014.

Dec 2014 | US$900 | Pages: 21 | Add to cart | View details

Country Report

Other Pet Food in Russia

Based on provisional estimations, other pet food is expected to experience volume growth of 5% and 13% retail value sales to reach RUB2 billion by the end of 2014. The category is anticipated to be driven by small mammals/reptiles food, underpinned ...

Dec 2014 | US$900 | Pages: 26 | Add to cart | View details

Country Report

Pet Products in Russia

Based on provisional 2014 estimations, pet products is expected to see healthy retail value sales growth of 11% to reach RUB14 billion by the end of the year. The category will remain driven by the humanisation and premiumisation trends due to ...

Dec 2014 | US$900 | Pages: 26 | Add to cart | View details

Country Report

Cat Food in Russia

Based on provisional 2014 estimates, cat food is forecast to grow healthily in 2014 due to the increase of premium cat food and cat treats value sales due to the strong influence of the premiumisation and humanisation trends. Premium cat food sales ...

Dec 2014 | US$900 | Pages: 31 | Add to cart | View details

Country Report

Dog Food in Russia

Based on provisional 2014 estimates, the dog food category is expected to demonstrate dynamic growth, similar to that in 2013. Pet owners will continue to drift towards prepared dog food. Consumers’ willingness to feed their pets with healthy and ...

Dec 2014 | US$900 | Pages: 31 | Add to cart | View details

Country Report

Pet Care in Russia

Despite a disappointing economic situation, pet care demonstrated significant growth over 2013. The success derived from the increased pet population and consumer demand for prepared pet food and pet products. Pet owners increased their spending on ...

Dec 2014 | US$1,900 | Pages: 60 | Add to cart | View details

Country Report

Pet Care in Taiwan

Due to changing demographic trends, such as smaller household sizes, delayed marriages and lower birth rates, more Taiwanese seek to keep pets as companions. This has led to a rising pet population, particularly in the numbers of small dogs, cats and...

Dec 2014 | US$1,900 | Pages: 47 | Add to cart | View details

Country Report

Pet Products in Taiwan

Pet owners increasingly treat their pets like children in Taiwan, with the impact of demographic trends, such as smaller household sizes, delayed marriages and lower birth rates. Due to the humanisation trend, pet owners seek entertainment, beauty ...

Dec 2014 | US$900 | Pages: 22 | Add to cart | View details

Country Report

Cat Food in Taiwan

The cat population continues to rise in 2013 and this rise is expected to continue into 2014. In line with the increase in single households, delayed marriage and low birth rates within demographic trends, the Taiwanese increasingly seek to keep cats...

Dec 2014 | US$900 | Pages: 27 | Add to cart | View details

Country Report

Dog Food in Taiwan

The small dog population (up to 9kg in weight) continued to increase in 2013, and this growth will continue in 2014. Due to the smaller dwelling sizes in urban city areas and the easier maintenance of smaller dogs compared to larger ones, small dogs ...

Dec 2014 | US$900 | Pages: 28 | Add to cart | View details

Country Report

Other Pet Food in Taiwan

Other pet food retail volume sales remained stagnant in 2013, a situation which is expected to continue into 2014. Bird and fish populations have declined over the review period, which is negatively impacting retail volume sales in bird and fish ...

Dec 2014 | US$900 | Pages: 26 | Add to cart | View details

Country Report

Pet Care in Hong Kong, China

Hong Kong has one of the lowest birth rates in the world, and an increasing number of young couples and small families chose to keep pets instead of having children. They believe that keeping pets helps to cultivate relationships, and nurture caring ...

Dec 2014 | US$1,900 | Pages: 46 | Add to cart | View details

Country Report

Cat Food in Hong Kong, China

As in dog food, competition in premium food products has grown strongly in 2013. Local pet shops and distributors are eager to introduce more premium natural cat food to meet the rising demand from pet owners. Premium cat food brands focus on ...

Dec 2014 | US$900 | Pages: 21 | Add to cart | View details

Country Report

Dog Food in Hong Kong, China

As the premiumisation trend is increasingly evident, premium wet and dry dog food have increased their product variety and brand presence. This is assisted by the low barriers of import regulations, in which foreign brands are introduced into Hong ...

Dec 2014 | US$900 | Pages: 22 | Add to cart | View details

Country Report

Other Pet Food in Hong Kong, China

Other animals saw a stable growing population over the review period, with a 3% rise in 2013. More lower- and middle-class households are opting for smaller animals in their typically small apartments in Hong Kong. Hamsters, rabbits, guinea pigs and ...

Dec 2014 | US$900 | Pages: 20 | Add to cart | View details
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