Pet Products

With the total pet population in Denmark shrinking due to the rising cost of living and the resumption of pre-pandemic routines, overall demand for pet products slowed in 2023, and this is set to continue in 2024. In the other pet products category,…

Within pet products in Colombia in 2024, cat litter is highly diverse segment with numerous brands offering various types of litter to cater to the preferences and needs of cat owners. The positive performance of cat litter is mainly driven by…

The pet humanisation trend is also evident in pet products in Canada. Thus, pet-friendly home décor continued to gain popularity towards the end of the review period. As more owners view their pets as valued family members, they are more inclined to…

Pet products is set to maintain solid current value growth in Malaysia in 2024, with growth across all categories. However, cat litter is expected to see by far the strongest increase. The cat population continued to rise in 2023, and this trend is…

Sales of pet products are expected to record moderate growth in value terms in 2024. Pet products continue to grow in value in Belgium, as inflation has also hit these types of products causing price rises. However, many owners have reduced the…

The expansion of private label within cat litter in Chile can be attributed to several key factors that collectively enhance its appeal and competitive positioning. Firstly, the rising cost of living and economic uncertainty have made price a…

The cat litter category has evolved a lot over the years and continues to do so. Manufacturers and consumers of cat litter are increasingly favouring products with sustainable materials and options which provide greater comfort to cats. As seen in…

Cat litter sales saw dynamic double-digit growth in current value terms in 2023 although this was largely due to the general increase in prices rather than a significant increase in demand. A similar pattern has continued into 2024, albeit prices…

After many years of double-digit current value growth for pet products in China, growth slowed to single-digit in 2023, and a further slowing of growth is expected in 2024, although remaining solid. The growth of cat litter is expected to stabilise…

Within pet products in Japan, hygiene-related items such as cat litter and toilet sheets continue to drive sales growth, although the impact from inflation is also driving up price increases and the category’s value. In Japan, dogs tend to be kept…

Pet products is set to maintain current value growth in the US in 2024, with increases across all categories. Healthy ageing has remained a key growth driver across pet care categories. For pet products, this has raised the opportunity for the…

In 2024, pet products in South Korea is set to maintain the trend seen in 2023, displaying overall resilience, but each category exhibiting its own growth trajectory. Cat litter, for example, is expected to see continued consistent and robust…

The pandemic had a huge impact on pet ownership in Saudi Arabia and also led to rising awareness of pet health issues as well. In 2019 the pet population in Saudi Arabia was 1.4 million, but by the end of the pandemic in 2023 this number had doubled…

As the number of pets is on the rise in the country, increased pet ownership has expanded the demand for pet food, with more pet owners willing to spend on products that can take care of the health and quality of life of their pets. This trend is…

With the ongoing shift toward pet humanisation, pet healthcare was amongst the fastest-growing categories in pet care in Thailand in 2022, and this is set to continue in 2023. As pet ownership has been transforming towards “pet parenting”, whereby…

As the COVID-19 pandemic recedes into the distance, the boom in pet healthcare has also dwindled, and this is set to continue across 2023. During the pandemic, pet owners bought pet healthcare products even during the colder months, when demand had…

Pet healthcare recorded positive growth within pet products in 2022-23 in terms of retail current value sales. In addition to raising local consumer interest in personal health and wellness, the COVID-19 pandemic also served to heighten interest in…

With the pet population in Poland continuing to expand in 2023, this translated into a growing demand for a wide array of pet products. While the humanisation trend continued to have an impact on new product development, growing levels of…

As a result of the shift towards remote work and locals spending more time at home, pet owners have become more attentive to the needs of their pets, driving the pet humanisation trend. This heightened awareness of pets' wellbeing is contributing to…

The trend of humanisation in pet ownership has led to an increase in regular check-ups and vaccinations for pets, driving up sales of pet healthcare products. Online consultations through platforms such as Halodoc, which were previously targeted for…