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 Market Research for Russia

Euromonitor publishes reports on industries, consumers and demographics in Russia.

  • Industry specific reports offer insight into market size and market share in Russia; as well as industry trends in each specific industry.
  • The Consumer Lifestyles in Russia report examines national lifestyle habits, ranging from health and living standards, income and earning patterns, eating and drinking habits, to home ownership trends.
  • Russian 2030: The Future Demographic contains information on long term population changes, population by gender, consumer segment: babies, infants, toddlers, children, tweenagers, teenagers, studying age, young-adults, middle-aged adults, and the elderly.

View our Russia statistics factfile.

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Country Report

Health and Wellness in Russia

The health and wellness trend continued to develop in Russia in 2014. Consumers were increasingly concerned about their health and tried to lead a healthier lifestyle. This trend came from Europe and was seen in large cities like Moscow and St ...

Jul 2015 | US$2,100 | Add to cart | View details

Country Report

Apparel and Footwear Specialist Retailers in Russia

Apparel and footwear specialist retailers experienced sluggish current value growth of 12% in 2014 resulting from a slowdown of economic and consumer expenditure growth. Instability of the exchange rate of the local currency in the second half of ...

Jul 2015 | US$990 | Pages: 51 | Add to cart | View details

Country Report

Direct Selling in Russia

Increased prices and declining consumer demand significantly affected direct selling in Russia during 2014. Moderate growth of consumer expenditure resulted in declining demand for goods sold through catalogues. Local currency fluctuations in the ...

Jul 2015 | US$990 | Pages: 41 | Add to cart | View details

Country Report

Electronics and Appliance Specialist Retailers in Russia

The prevailing trends in electronics and appliance specialist retailers during 2014 were mostly continuations of trends that were already evident during previous years of the review period. At the same time, the channel was significantly influenced ...

Jul 2015 | US$990 | Pages: 41 | Add to cart | View details

Country Report

Grocery Retailers in Russia

Grocery retailers witnessed lower growth compared to previous years, increasing in value terms by 7% in 2014 against 9% in 2013. The trend of slowdown of grocery retailing in Russia started in 2012-2013 and was determined by decreasing growth of ...

Jul 2015 | US$990 | Pages: 66 | Add to cart | View details

Country Report

Health and Beauty Specialist Retailers in Russia

Health and beauty specialist retailers recorded solid value growth in Russia due to the increasing popularity of premium beauty and personal care products as well as active growth of consumer health during 2014. While mid-priced beauty and personal ...

Jul 2015 | US$990 | Pages: 57 | Add to cart | View details

Country Report

Home and Garden Specialist Retailers in Russia

Retail current value sales growth of home and garden specialist retailers fell from 10% in 2013 to 8% in 2014. Economic slowdown, decrease of investment flow and limited lending opportunities for business in Russia created unfavourable conditions for...

Jul 2015 | US$990 | Pages: 48 | Add to cart | View details

Country Report

Homeshopping in Russia

During 2014, homeshopping in Russia comprised mainly apparel and footwear homeshopping and media products homeshopping. While the media products sold through homeshopping are mainly periodicals and books published by Russian companies, apparel and ...

Jul 2015 | US$990 | Pages: 35 | Add to cart | View details

Country Report

Internet Retailing in Russia

Internet retailing registered the highest growth of all non-store retailing channels in Russia as well as holding 69% value share in 2014. Regional expansion, continuous development of multi-channel strategies by the biggest offline retailers, ...

Jul 2015 | US$990 | Pages: 38 | Add to cart | View details

Country Report

Leisure and Personal Goods Specialist Retailers in Russia

Russian consumers continued to show interest in the leading personal accessories and leisure goods brands, many of which are becoming an increasingly important part of their modern lifestyles. In recent years, this led to high growth in the ...

Jul 2015 | US$990 | Pages: 49 | Add to cart | View details

Country Report

Mixed Retailers in Russia

Mixed retailers remained a very small channel with 1% share of total value sales in store-based retailing in Russia in 2014. Mixed retailers in Russia is comprised entirely of department stores and variety stores and there were no mass merchandisers ...

Jul 2015 | US$990 | Pages: 41 | Add to cart | View details

Country Report

Retailing in Russia

Towards the end of the review period, the Russian economy recorded a significant slowdown in its growth, which led to sluggish retailing sales growth during 2014. Slower real GDP growth and consumer expenditure, as well as a higher inflation rate in ...

Jul 2015 | US$2,100 | Pages: 201 | Add to cart | View details

Country Report

Vending in Russia

Vending remained a marginal retailing channel in Russia. The most demanded products in Russian vending machines at the end of the review period remained hot drinks, predominantly different types of coffee. Due to the cold climate in Russia, demand ...

Jul 2015 | US$990 | Pages: 35 | Add to cart | View details

Country Report

Cat Food in Russia

Cat food products is expected to see slow development during 2015 with only 1% volume growth. This is due to the increase in the cost of living of Russian pet owners. They still will consider their cats as family members, but at the same time they ...

Jul 2015 | US$990 | Pages: 28 | Add to cart | View details

Country Report

Dog Food in Russia

Based on provisional estimates retail dog food volume is expected to decline by 4% in 2015. The decline will be a result of worsen economic situation in country. However, value growth is expected to be on the level of 11% in current terms. The main ...

Jul 2015 | US$990 | Pages: 27 | Add to cart | View details

Country Report

Pet Care in Russia

The economic downturn, growing inflation and reducing purchasing power of consumers hampered the development of pet care in Russia. Although current value growth rates were positive overall during 2014, the modest value growth over 2015 is expected ...

Jul 2015 | US$2,100 | Pages: 50 | Add to cart | View details

Country Report

Pet Products in Russia

Based on provisional estimates, pet products will post 4% growth in value terms in 2015, slightly lower rate than in 2014. However, this growth will be driven by the increase in prices. Although the pet humanisation trend is leading to more pets ...

Jul 2015 | US$990 | Pages: 22 | Add to cart | View details

Country Report

Other Pet Food in Russia

Based on the provisional estimates, other pet food is expected to post a 3% volume decline during 2015. However, current value growth is expected to be positive on the level of 8% due to the substantial increase expected in the average unit price of ...

Jul 2015 | US$990 | Pages: 23 | Add to cart | View details

Country Report

Fresh Food in Russia

Fresh food suffered a decline in retail volume sales in 2014, following the positive growth recorded in 2013. Due to external economic changes and a reduction in citizen solvency, the consumer activity index decreased, which negatively impacted fresh...

Jul 2015 | US$1,210 | Pages: 50 | Add to cart | View details

Country Report

Air Care in Russia

2014 was a year of low or static growth in most home care categories in Russia. However, within air care, consumer demand remained strong enough in 2014 to ensure that volume sales continued growing. This can be explained by reference to the high ...

Jul 2015 | US$990 | Pages: 28 | Add to cart | View details

Country Report

Bleach in Russia

Bleach in Russia declined in volume by 3% in 2014. Bleach consumption in Russia declined constantly over the course of the review period as consumers have started to shift away from chlorine bleach towards products categorised under surface care, ...

Jul 2015 | US$990 | Pages: 21 | Add to cart | View details

Country Report

Dishwashing in Russia

Growth in volume sales of dishwashing remained static in 2014, a situation which can be linked mainly to the combination of high inflation and weak growth in disposable household incomes. The influence of these factors was especially notable on the ...

Jul 2015 | US$990 | Pages: 28 | Add to cart | View details

Country Report

Home Insecticides in Russia

Given the negligible growth recorded in real incomes by Russian consumers towards the end of the review period, many home care categories registered static growth in 2014. High overall increases in the prices paid for many products led many ...

Jul 2015 | US$990 | Pages: 25 | Add to cart | View details

Country Report

Laundry Care in Russia

Several Russian consumer markets faced difficulties in 2014 amidst high inflation and minimal growth in the real incomes of consumers. The majority of Russian consumers remain highly price-sensitive, a situation which limits their options when making...

Jul 2015 | US$990 | Pages: 36 | Add to cart | View details

Country Report

Home Care in Russia

Home care in Russia experienced a challenging period between 2010 and 2014. After the economic crisis of 2009, the market started to recover, although shifting to a much slower pace of growth. Since 2013, it has been under pressure from economic ...

Jul 2015 | US$2,650 | Pages: 81 | Add to cart | View details

Country Report

Polishes in Russia

Shoe polish volume sales declined by 4% in 2014, a drop which can be linked to the decline of shoe polish imports from Turkey, which previously accounted for 40% of total value sales in shoe polish. This decline in imports from Turkey can in turn be ...

Jul 2015 | US$990 | Pages: 25 | Add to cart | View details

Country Report

Surface Care in Russia

2014 witnessed an extreme slowdown of growth in consumer real disposable incomes, a trend which can be linked to the deterioration of the economic situation in the country, particularly to the price high inflation for consumer goods. As a result, ...

Jul 2015 | US$990 | Pages: 32 | Add to cart | View details

Country Report

Toilet Care in Russia

During 2014, toilet care encountered weakened consumer demand, in common with many other home care categories, as a marginal decline was recorded in volume sales. Minimal growth in real disposable incomes led to consumers abstaining from purchasing ...

Jul 2015 | US$990 | Pages: 22 | Add to cart | View details

Country Report

Extraction of Crude Petroleum and Natural Gas in Russia: ISIC 11

Russian extraction of crude petroleum and natural gas market revenue increases 8% in 2013, influenced by higher volume demand from refining sector. Domestic volume consumption of natural gas contracts 7% in 2013 due to lower demand from electricity...

Jun 2015 | US$660 | Pages: 27 | Add to cart | View details

Country Report

Basic Chemicals in Russia: ISIC 2411

Russian basic chemicals market grows 9% in 2013, driven by growing demand from the plastics in primary forms and synthetic rubber industry, underpinned by annual 7% inflation rate. Production of plastic in primary form segment increases 19% in ...

Jun 2015 | US$660 | Pages: 28 | Add to cart | View details

Country Report

Fertilisers and Nitrogen Compounds in Russia: ISIC 2412

Russian fertilizer and nitrogen compounds market grows 4% in 2013 driven by growing agriculture industry turnover. Russian Government grants RUB1.5 trillion in subsidies to agriculture industry, potentially driving up demand for fertilizers. ...

Jun 2015 | US$660 | Pages: 29 | Add to cart | View details

Country Report

Pesticides and Other Agro-chemical Products in Russia: ISIC 2421

Pesticides and other agro-chemical products market in Russia grows 44% in 2013 due to increase in household demand and record harvest in agriculture industry. Russian grain harvest grows 21% in 2013 due to humid spring, increasing demand for ...

Jun 2015 | US$660 | Pages: 29 | Add to cart | View details

Country Report

Paints and Varnishes in Russia: ISIC 2422

Value sales of paints and varnishes in Russia advance 6% in 2013 to reach RUB197.9 billion, on back of growing residential construction works and 2.7% growth in oil paint prices. Households’ purchases increase by impressive 11% in 2013, with ...

Jun 2015 | US$660 | Pages: 29 | Add to cart | View details

Country Report

Pharmaceuticals in Russia: ISIC 2423

Russia’s pharmaceutical market increases 12% to RUB1.2 trillion in 2013, due growing household purchases. As disposable incomes continue to grow household demand for cheap domestically produced generic drugs declines and demand for more expensive ...

Jun 2015 | US$660 | Pages: 28 | Add to cart | View details

Country Report

Household Cleaning and Personal Care Products in Russia: ISIC 2424

In 2013 inflation increases 6.8% and continues to rise 7.8% in 2014, driven by declining Russian rouble exchange rate. Hairdressing and beauty treatment salons’ spending on household cleaning and personal care products declines 2% as consumers are ...

Jun 2015 | US$660 | Pages: 29 | Add to cart | View details

Country Report

Engines and Turbines, Except Aircraft, Vehicle and Cycle Engines in Russia: ISIC 2911

Market for engines and turbines, except aircraft, vehicle and cycle engines grows 6% in 2013, driven by higher purchases of turbines for newly-built hydro and nuclear power plants in Russia. Local rail vehicle manufacturers buy more internal ...

Jun 2015 | US$660 | Pages: 29 | Add to cart | View details

Country Report

Pumps, Compressors, Taps and Valves in Russia: ISIC 2912

Growth of the Russian market slows to 4% in 2013 as local construction industry struggles and lowers purchases of pumps and other products; situation continues in 2014 when projects for Sochi Winter Olympics are completed. Slowdown of analysed ...

Jun 2015 | US$660 | Pages: 29 | Add to cart | View details

Country Report

Agricultural and Forestry Machinery in Russia: ISIC 2921

Market down 8% in 2013 as declining farm incomes discourage investment in machinery. Imports fall 6% in 2013 due to special 28% safeguard duty imposed on imports of agricultural machinery. Industry turnover shrinks 7% in 2013 as firms scale back ...

Jun 2015 | US$660 | Pages: 28 | Add to cart | View details

Country Report

Machine Tools in Russia: ISIC 2922

Russia’s machine tools market reaches total value of RUB149.7 billion after declining 3% in 2013, due to negative financial performance among major commercial buyers, such as oil and gas companies. Besides uncertainty faced by oil and gas industry,...

Jun 2015 | US$660 | Pages: 27 | Add to cart | View details

Country Report

Machinery for Construction, Mining and Quarrying in Russia: ISIC 2924

Russia’s market for construction, mining and quarrying declines 7%, underpinned by Russia’s economic slowdown since mid-2013, declining investment and devaluation of the rouble. Earth-moving category hard hit because of declining spending on civil ...

Jun 2015 | US$660 | Pages: 27 | Add to cart | View details

Country Report

Machinery for Food, Beverage and Tobacco Processing in Russia: ISIC 2925

Demand for machinery for food, beverage and tobacco sees current value growth of 5% to reach RUB83.8 billion in 2013 on behalf of the implementation of special government programmes aimed at increasing domestic food production. Introduction of a ...

Jun 2015 | US$660 | Pages: 27 | Add to cart | View details

Country Report

Medical and Surgical Equipment in Russia: ISIC 3311

Russian medical and surgical equipment declines sharply by 9% in 2013 as government encourages purchases from domestic rather than foreign manufacturers. Government spending on medical and surgical equipment also contracts 16% as part of the ...

Jun 2015 | US$660 | Pages: 29 | Add to cart | View details

Country Report

Legal Services in Russia: ISIC 7411

Revenue of legal services sees 11% increase over 2013, driven by growth in FDI and significant M&A deals in energy sector. Main business buyers are wholesalers and architectural and engineering services industry, accounting for 20% and 10% of B2B ...

Jun 2015 | US$660 | Pages: 24 | Add to cart | View details

Country Report

Accounting and Auditing in Russia: ISIC 7412

Increase in FDI and improving business environment stimulate growth of audit and accounting revenue by 32% in 2013. Increase of industry slows down in 2014 due to political and economic changes. B2B purchases account for 60% of domestic demand in...

Jun 2015 | US$660 | Pages: 24 | Add to cart | View details

Country Report

Business and Management Consultancies in Russia: ISIC 7414

Growing FDI and rising business demand impact on a 20% increase in business and management consulting revenue over 2013. Due to slowing economic growth and decreasing oil prices in the country, business enterprises are increasingly seeking ...

Jun 2015 | US$660 | Pages: 25 | Add to cart | View details

Country Report

Recruitment Agencies in Russia: ISIC 7491

After strong growth of 71% in 2013 Russian recruitment agencies industry increases only 6% in 2014. Computer and related services industry is the largest buyer, generating more than a quarter of the market in 2013. Employment agencies are ...

Jun 2015 | US$660 | Pages: 24 | Add to cart | View details

Country Report

Other Business Services in Russia: ISIC 7499

In 2013 the revenue of other business services in Russia declines 2% due to Russian political and economic instability negatively affecting demand for fashion and graphic design. Revenue of fashion, graphic design and other services drops 12% due ...

Jun 2015 | US$660 | Pages: 25 | Add to cart | View details

Country Report

Hairdressing and Beauty Treatment in Russia: ISIC 9302

In 2013 the market size of hairdressing and beauty treatments shrinks 5% due to more cautious consumer spending arising from economic instability. Households’ purchases of hairdressing and beauty treatment services decline 6% in 2013. Business ...

Jun 2015 | US$660 | Pages: 25 | Add to cart | View details

Country Report

Mining of Metal Ores in Russia: ISIC 13

Mining of metal ores market contracts 3% in 2013 due to declining international copper and bauxite prices, as well as deteriorating Russian economic situation, reducing domestic demand for most metals. International aluminium prices fall 15% in ...

Jun 2015 | US$660 | Pages: 27 | Add to cart | View details

Country Report

Quarrying of Stone, Sand and Clay in Russia: ISIC 14

Market of quarrying of stone, sand and clay in Russia increases 6% in value in 2013 due to record levels of residential construction and preparations for Sochi Winter Olympics and Paralympics. Quarry products market’s performance weakens in 2014 ...

Jun 2015 | US$660 | Pages: 28 | Add to cart | View details
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