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Russia

The world's most comprehensive market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Russia.

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Russia Country BriefingsFuture Demographics: Russia in 2030

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    Russia: Country Profile

    Aug 2017

    Russia’s economy will see modest gains in 2017. A recovery in private consumption along with a strong rebound in exports is the main driver. Public investment is significant but inflows of FDI and investment by the private sector remain well below ...

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    Country Report

    In-Car Entertainment in Russia

    Aug 2017

    In-car entertainment continued to decline in volume terms in 2017, which was due to growing competition from alternatives. In-car navigation lost ground to navigation through smartphones, with no expectation of this trend changing in the future. For ...

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    Country Report

    Computers and Peripherals in Russia

    Aug 2017

    The decline in volume sales of computers and peripherals continued to slow down in 2017, after the Russian economy had faced turmoil after 2014. The decline in the Russia economy stopped in 2017 and the inflation rate stabilised, which brought back ...

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    Country Report

    Home Audio and Cinema in Russia

    Aug 2017

    Home audio and cinema sales in Russia continued to perform poorly in 2017, mainly due to a qualitative shift in consumer preferences towards wireless solutions for home audio. Products that were previously high in demand, such as hi-fi systems and ...

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    Country Report

    Home Video in Russia

    Aug 2017

    In general, home video continued to record negative dynamics in 2017, affected by generally low purchasing levels. Although the Russian economy started to show the first signs of stabilisation, consumers’ purchasing powers continued declining, thus ...

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    Country Report

    Imaging Devices in Russia

    Aug 2017

    Imaging devices continued to decline in volume terms in 2017, losing out to competition from cameras installed in smartphones. Smartphone cameras are becoming more sophisticated and are providing good-quality photos and video, thus limiting the ...

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    Country Report

    Mobile Phones in Russia

    Aug 2017

    The category of mobile phones in Russia continued to transform in 2017, with smartphones taking share from feature phones. At the same time, more technologically and functionally advanced models gained in popularity. As per market sources, the key ...

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    Country Report

    Consumer Electronics in Russia

    Aug 2017

    Sales of consumer electronics in Russia remained weak in 2017. The economic turmoil that started at the end of 2014 was still having an effect on the market in 2017, with consumers’ purchasing powers continuing to be weak. As a result, the majority ...

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    Country Report

    Portable Players in Russia

    Aug 2017

    There are several different trends affecting the category of portable players. Firstly, categories of products related to older technology continued to decline in volume terms in 2017, negatively affected by more-advanced alternatives, namely ...

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    Country Report

    Wearable Electronics in Russia

    Aug 2017

    In general, the Russian category of wearable electronics was still in an adoption stage as of 2017, with the popularity of such devices booming; however, growth has some peculiarities, mainly related to the price sensitivity of the majority of ...

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    Country Report

    Packaging in Russia

    Aug 2017

    2016 saw the Russian economy continue to experience difficulties as it continued to struggle to enter the positive growth phase. Although inflation stabilised after the shocks of the previous year, real disposable incomes in the country continued to ...

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    Country Report

    Alcoholic Drinks Packaging in Russia

    Jul 2017

    Sales of alcoholic drinks packaging in 2016 registered a much smaller decline than in the previous year. After a double-digit fall in 2015, packaging of alcoholic drinks dropped by 2% in 2016, to 14.0 billion units. The main contribution to the ...

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    Consumer Lifestyle

    Consumer Lifestyles in Russia

    Jul 2017

    Consumers have endured the recession as well as declining incomes and rising prices, putting significant pressure on household budgets and, in turn, dampening consumer expenditure. In particular, food prices have increased considerably and shoppers ...

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    Country Report

    Beer in Russia

    Jul 2017

    In 2016, beer recorded a total volume decline of 3% compared with the -6% total volume CAGR recorded over the review period in Russia. Therefore, in the context of significantly reduced beer consumption in Russia since 2013, the drop in 2016 ...

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    Country Report

    Cider/Perry in Russia

    Jul 2017

    Total volume sales of cider/perry continued to record robust growth in 2016. The main growth drivers were the boom of domestic cider production and the increasing availability of cider/perry in modern retailers. Cider/perry has attracted new ...

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    Country Report

    Rtds/High-Strength Premixes in Russia

    Jul 2017

    In 2016, wine-based RTDs registered growth in volume sales for the first time since 2011. Although wine-based RTDs continued to account for a low total volume share of 15% in 2016, increasing consumer interest towards wine-based RTDs has been ...

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    Country Report

    Spirits in Russia

    Jul 2017

    In 2016, vodka’s total volume sales stagnated after a 4-year decline, mainly due to the reduction of vodka’s illegal sales. The obligatory full introduction of EGAIS - the wholesale and retail system of automated control and accounting of alcoholic ...

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    Country Report

    Wine in Russia

    Jul 2017

    The increase of domestic full-cycle production of wine remained a governmental target in Russia. In 2016, several new legislative changes came into force aimed at supporting the development of domestic wine production. First of all, in 2016, people ...

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    Country Report

    Alcoholic Drinks in Russia

    Jul 2017

    In 2016, alcoholic drinks declined in total volume terms after a much deeper decline from the previous year. Sales of alcoholic drinks in Russia declined across the course of the review period, impacted by the government's anti-alcohol policy as well...

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    Country Briefing

    Households: Russia

    Jul 2017

    Russia’s household market was hit by the country’s economic recession, as a weak currency curbed demand for imported household durables, while the property market has stalled after years of strong growth. Most households live in apartments and in ...

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