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Market research for the tobacco industry

Euromonitor has the world’s most comprehensive research on the tobacco industry. We monitor and analyse industry trends in Tobacco globally, including in-depth data on market share and market size – from the “big picture” down to specific category levels. Categories in tobacco include:

Euromonitor data and market analysis advances your knowledge of the industry and its competitive environment, ensuring accurate and focused strategies for your business. Our market research can be used throughout your entire organisation, including strategic development, marketing, mergers and acquisitions, and brand management.

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Country Report

Smoking Tobacco in Hungary

Without a long history in Hungary, roll-your-own tobacco became a cheap alternative for cigarettes in tobacco, and so, gained much more popularity when the unit price of machine-manufactured cigarettes began to rise considerably. Pipe tobacco, in ...

Dec 2014 | US$900 | Add to cart | View details

Country Report

Cigarettes in Hungary

Cigarettes faced the gloomiest year compared to the review period, with cigarettes volume sales dropping by 22% in 2013. Due to the radical change in retail triggered by the comprehensive legislations compounded with the ever-increasing taxes on ...

Dec 2014 | US$900 | Add to cart | View details

Country Report

Cigars in Hungary

Cigar consumption has been traditionally perceived as a luxury in Hungary, being a noble habit in the past. In modern times, cigars continued to be deemed a status symbol of the upper class. Nowadays, cigars lacks mass consumption. The small size of ...

Dec 2014 | US$900 | Add to cart | View details

Country Report

Tobacco in Hungary

According to the comprehensive legislation changes in Hungary, only tobacco specialists with concession are allowed to sell tobacco products from 1 July 2013. The new regulations came as a result of the Hungarian government’s commitment to reduce ...

Dec 2014 | US$1,900 | Add to cart | View details

Country Report

Tobacco in Azerbaijan

Towards the end of the review period, tobacco in Azerbaijan was saturated by products from all price segments. Rising health awareness and increasing prices did not result in a significant falling number of smokers in Azerbaijan, because cigarettes ...

Dec 2014 | US$1,900 | Add to cart | View details

Country Report

Smokeless Tobacco in Azerbaijan

There was still no tradition for smokeless tobacco in Azerbaijan at the end of the review period. However, the tradition of using dry snuff has a long history in Azerbaijan. For centuries, the use of nasal snuff was considered to be prestigious, with...

Dec 2014 | US$900 | Add to cart | View details

Country Report

Smoking Tobacco in Azerbaijan

Smoking tobacco in Azerbaijan has a tradition, although it is weaker than cigars and cigarillos. Smoking tobacco makes very little contribution to overall sales of tobacco, with very low volume and value sales. This is due to the fact that Azerbaijan...

Dec 2014 | US$900 | Add to cart | View details

Country Report

Cigarettes in Azerbaijan

Towards the end of the review period, as a result of increasing health awareness, smokers are shifting to low tar and ultra low tar cigarettes. High tar cigarettes gradually declined in volume terms. Due to sustained investment in educational ...

Dec 2014 | US$900 | Add to cart | View details

Country Report

Cigars in Azerbaijan

Towards the end of the review period, there was still no tradition for cigar smoking in Azerbaijan. Typical cigar smokers remain wealthy middle-aged men and younger residents of Baku city. Another important consumer group comprises those who purchase...

Dec 2014 | US$900 | Add to cart | View details

Country Report

Tobacco in Serbia

Sales of tobacco products were impacted heavily by a number of factors in Serbia during the review period. The government increased taxes rapidly, which pushed up the price of cigarettes and left many consumers struggling to afford these products. ...

Dec 2014 | US$1,900 | Add to cart | View details

Country Report

Smokeless Tobacco in Serbia

Smokeless tobacco sales remained negligible in Serbia in 2013. These products are available only through a very limited number of tobacco specialists, all of which are located in Serbia's capital Belgrade or in the second-largest city of Novi Sad. ...

Dec 2014 | US$900 | Add to cart | View details

Country Report

Smoking Tobacco in Serbia

In 2013, there was an explosion of new product development within RYO tobacco in Serbia. Many manufacturers and distributors recognise the importance of this product area, due to consumers switching from cigarettes to RYO tobacco in order to save ...

Dec 2014 | US$900 | Add to cart | View details

Country Report

Cigarettes in Serbia

In 2013, cigarettes in Serbia continued to be impacted by a marked increase in illicit trade, particularly for RYO tobacco. This was linked to sharp price increases for cigarettes as a result of higher taxation, with many price-sensitive consumers ...

Dec 2014 | US$900 | Add to cart | View details

Country Report

Cigars in Serbia

Cigars remained a tiny niche at the end of the review period in Serbia, partly due to a lack of tradition for these products. These products have a very limited consumer base and there is little interest in cigar smoking among most consumers. ...

Dec 2014 | US$900 | Add to cart | View details

Country Report

Smokeless Tobacco in India

Asian style chewing tobacco remains the most dominant smokeless tobacco format in India. There are several types of Asian-style chewing tobacco available in India, including gutkha, zarda, khaini and mawa. As of June 2014, 26 states and five union ...

Dec 2014 | US$900 | Pages: 26 | Add to cart | View details

Country Report

Smoking Tobacco in India

Smoking tobacco has been used since ancient times in the form of hookah or sheesha in India. The practice of smoking hookah, which is consumed using a single or multi stemmed water pipe (also known as a hookah), has been part of Indian culture for ...

Dec 2014 | US$900 | Add to cart | View details

Country Report

Cigarettes in India

Cigarettes volume sales fell by 1% to 100.9 billion sticks in 2013. This decline was mainly due to the growth of illicit cigarette trade and increases in VAT by state governments across India. However, the increased taxes and rise in retail prices ...

Dec 2014 | US$900 | Pages: 41 | Add to cart | View details

Country Report

Cigars in India

In India, until 1990 cigars was a nascent area, with consumption restricted to upper and upper-middle income consumers. However, once India opened-up to globalisation, many consumers visited foreign nations and came to understand the cigar culture ...

Dec 2014 | US$900 | Pages: 32 | Add to cart | View details

Country Report

Tobacco in India

Manufacturers, including ITC and Godfrey Phillips India, recently introduced new 64mm versions of their existing brands, including Gold Flake and Capstan, across many cities in India. These smaller cigarettes are subject to lower excise duty and are ...

Dec 2014 | US$1,900 | Pages: 60 | Add to cart | View details

Country Report

Cigarettes in Malaysia

Cigarettes recorded stronger current value growth in 2013 than 2012 owing to the hike in excise duty. In late 2013, the government announced a 14% increase in excise duty that prompted players, including British American Tobacco (Malaysia), to impose...

Dec 2014 | US$900 | Pages: 33 | Add to cart | View details

Country Report

Cigars in Malaysia

Cigars recorded stronger current value and volume growth in 2013 than in 2012, with the improving economy encouraging many people to trade-up to cigars. This was especially the case with cigars, which are perceived as a status symbol. In addition, ...

Dec 2014 | US$900 | Pages: 27 | Add to cart | View details

Country Report

Tobacco in Malaysia

In 2013, a 14% increase in excise duty boosted cigarettes current value sales but adversely affected volume growth. The government’s continued push of anti-smoking campaigns coupled with rising consumer health consciousness also contributed to the ...

Dec 2014 | US$1,900 | Pages: 49 | Add to cart | View details

Country Report

Smokeless Tobacco in Malaysia

There was no specific legal status pertaining to smokeless tobacco in Malaysia as of 2013. This was due to the negligible status of smokeless tobacco in view of a general lack of brand presence.

Dec 2014 | US$900 | Add to cart | View details

Country Report

Smoking Tobacco in Malaysia

Smoking tobacco recorded stronger current value and volume growth in 2013 than in 2012. The competitive and affordable pricing of smoking tobacco products continued to attract the interests of rural and low income consumers.

Dec 2014 | US$900 | Pages: 21 | Add to cart | View details

Country Report

Cigarettes in Vietnam

In 2013, the government continued its ban on tobacco advertising. To increase brand exposure to their consumers, cigarette manufacturers offered very attractive commissions to distributors or retailers. In addition, manufacturers provided retailers, ...

Dec 2014 | US$900 | Add to cart | View details

Country Report

Cigars in Vietnam

Traditionally, cigars in Vietnam are premium products with very niche demand, restricted to the most affluent consumers. In business relationships in particular, cigars are usually regarded as ideal gifts for business partners. As such, demand for ...

Dec 2014 | US$900 | Add to cart | View details

Country Report

Smokeless Tobacco in Vietnam

Smokeless tobacco had only a minimal presence in Vietnam. The negligible sales of smokeless tobacco was due to the fact Vietnamese people do not have the tradition of consuming smokeless tobacco. However, there was a niche of the elderly who live in ...

Dec 2014 | US$900 | Add to cart | View details

Country Report

Smoking Tobacco in Vietnam

Vietnamese consumers have a long tradition of consuming smoking tobacco products. Towards the end of the review period, smoking tobacco became outdated due to the strong development of manufactured cigarettes, leading to an overall decline in ...

Dec 2014 | US$900 | Pages: 24 | Add to cart | View details

Country Report

Tobacco in Vietnam

As the Vietnamese government implemented a complete ban on tobacco advertising across all media channels, tobacco companies decided to shift their efforts to point-of-sale displays to enhance brand awareness and increase volume sales. The most ...

Dec 2014 | US$1,900 | Pages: 49 | Add to cart | View details

Country Report

Tobacco in Taiwan

More than half of the convenience stores in Taiwan were found to violate the Tobacco Hazards Prevention Act and sell tobacco products to minors, according to the 2013 report published by the Consumers’ Foundation. Although the number of new teenage ...

Nov 2014 | US$1,900 | Pages: 53 | Add to cart | View details

Country Report

Smokeless Tobacco in Taiwan

Smokeless tobacco did not exist as a product category in Taiwan at the end of the review period, because demand was low and the prices of cigarettes were low.

Nov 2014 | US$900 | Add to cart | View details

Country Report

Smoking Tobacco in Taiwan

Smoking tobacco did not exist as a product category in Taiwan at the end of the review period, because demand was low and the prices of cigarettes were low.

Nov 2014 | US$900 | Add to cart | View details

Country Report

Cigarettes in Taiwan

Smoking amongst teenage boys not of legal smoking age in urban cities continued to prevail as a result of both the availability of flavoured cigarettes such as mint flavour that made the taste of smoking cigarettes more appealing to teenagers, as ...

Nov 2014 | US$900 | Pages: 42 | Add to cart | View details

Country Report

Cigars in Taiwan

Traditionally, cigars and cigarillos are smoked by affluent and sophisticated consumers as well as businessmen who frequent cigar smoking clubs. They are usually older affluent men over 40 years old. However, over the years, with wider availability,...

Nov 2014 | US$900 | Pages: 29 | Add to cart | View details

Country Report

Cigars in New Zealand

Cigar use in New Zealand is typically by cigar aficionados or used as a celebratory device. Accordingly, cigars are considered to be more of a premium product. Cigar smokers tend to be older men with moderate to high disposable incomes, who usually ...

Nov 2014 | US$900 | Pages: 42 | Add to cart | View details

Country Report

Tobacco in New Zealand

Plain packaging legislation for tobacco products was introduced by the New Zealand Government during 2013. The Smoke-Free Environments (Tobacco Products and Packaging) Amendment Bill was introduced by the Associate Health Minister; however, the bill ...

Nov 2014 | US$1,900 | Pages: 76 | Add to cart | View details

Country Report

Smoking Tobacco in New Zealand

The popularity of pipe smoking in New Zealand remained negligible in 2013, accounting for less than 1% of total smoking tobacco volume sales during 2013. Typical consumers are elderly men with moderate to high disposable levels of income. An emerging...

Nov 2014 | US$900 | Pages: 41 | Add to cart | View details

Country Report

Cigarettes in New Zealand

Tobacco in New Zealand continued to be dominated by cigarettes in 2013, with a 71% value share of tobacco sales, unchanged from 2012. The New Zealand government’s strong anti-smoking agenda continued in 2013 with campaigns designed to inform and ...

Nov 2014 | US$900 | Pages: 52 | Add to cart | View details

Country Report

Smoking Tobacco in Brazil

Pipe and RYO smoking continue to be very popular in rural areas of the country, in particular, the southern region where the production of tobacco leaves is concentrated. In urban areas, RYO and pipe tobacco remain niche, for which older people, ...

Nov 2014 | US$900 | Pages: 31 | Add to cart | View details

Country Report

Cigarettes in Brazil

In 2013, the cigarette industry won an important battle against ANVISA (National Health Surveillance Agency) regarding the ban of flavour additives in cigarettes in Brazil. In the last two years, ANVISA was struggling to ban all types of additives ...

Nov 2014 | US$900 | Pages: 39 | Add to cart | View details

Country Report

Cigars in Brazil

In Brazil, cigars continue to be perceived as fancy products that only wealthy consumers or tobacco enthusiasts habitually purchase more frequently. Despite the fact that there are some domestic brands being manufactured in Brazil, the most famous ...

Nov 2014 | US$900 | Pages: 30 | Add to cart | View details

Country Report

Tobacco in Brazil

In 2012, ANVISA (National Health Surveillance Agency) made a decision to ban flavour additives in order to try to reduce the number of smokers, claiming that flavoured tobacco disguises the bitter taste of tobacco and attracts more people to smoke. ...

Nov 2014 | US$1,900 | Pages: 55 | Add to cart | View details

Country Report

Cigarettes in Turkey

Cigarettes registered a 3% retail volume decline in 2013, due to considerable price increases, followed by an excise tax increase in January 2013. Subsequently, the illicit trade volume of cigarettes increased, as consumers switched to illegal ...

Nov 2014 | US$900 | Pages: 41 | Add to cart | View details

Country Report

Cigars in Turkey

Unlike water pipes and cigarettes, cigars are not part of Turkish smoking tradition. There are three types of cigar smokers in Turkey. The first group is high-income male consumers smoking hand-made cigars. This group accounts for a very small ...

Nov 2014 | US$900 | Add to cart | View details

Country Report

Tobacco in Turkey

In 2013 cigarettes registered a volume decline, following a positive performance in 2012. This decline was mainly due to the poor performance of mid tar cigarettes, which still accounts for the majority of sales of cigarettes. Low tar and ultra low ...

Nov 2014 | US$1,900 | Pages: 59 | Add to cart | View details

Country Report

Smoking Tobacco in Turkey

Pipe smoking is ingrained in Turkish tradition and culture. The majority of pipe smokers do so in so-called “water pipe cafés” to socialise with their friends and acquaintances. Smoking at home is not prevalent, which also explains the lower sales ...

Nov 2014 | US$900 | Pages: 27 | Add to cart | View details

Company Profile

British American Tobacco Plc in Tobacco

British American Tobacco (BAT) is the world’s second largest international tobacco company with dominance in Latin America and Australasia, and presence in each tobacco category.

Nov 2014 | US$525 | Pages: 48 | Add to cart | View details

Country Report

Smoking Tobacco in Austria

Smoking tobacco posted strong volume growth in 2013, with a 7% gain in RYO tobacco easily offsetting a further decline in pipe tobacco. After regular price increases on cigarettes, it appears that RYO tobacco has a bigger audience than ever, although...

Nov 2014 | US$900 | Pages: 33 | Add to cart | View details

Country Report

Cigarettes in Austria

The actual consumption of cigarettes in Austria declined only slightly in 2013. Together with a drop in illicit trade, volume sales remained relatively stable, registering a decline of around 1%. Some trade sources claim that illicit trade declined ...

Nov 2014 | US$900 | Pages: 46 | Add to cart | View details

Country Report

Cigars in Austria

There is no established tradition in Austria for smoking cigars and cigarillos. High-quality cigar products were basically not available in Austria before 1996 when Austria adjusted its tobacco monopoly and crucially eased import restrictions on ...

Nov 2014 | US$900 | Pages: 31 | Add to cart | View details
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