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Market research for the tobacco industry

Euromonitor has the world’s most comprehensive research on the tobacco industry. We monitor and analyse industry trends in Tobacco globally, including in-depth data on market share and market size – from the “big picture” down to specific category levels. Categories in tobacco include:

Euromonitor data and market analysis advances your knowledge of the industry and its competitive environment, ensuring accurate and focused strategies for your business. Our market research can be used throughout your entire organisation, including strategic development, marketing, mergers and acquisitions, and brand management.

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Country Report

Tobacco in Taiwan

More than half of the convenience stores in Taiwan were found to violate the Tobacco Hazards Prevention Act and sell tobacco products to minors, according to the 2013 report published by the Consumers’ Foundation. Although the number of new teenage ...

Nov 2014 | US$1,900 | Pages: 53 | Add to cart | View details

Country Report

Smokeless Tobacco in Taiwan

Smokeless tobacco did not exist as a product category in Taiwan at the end of the review period, because demand was low and the prices of cigarettes were low.

Nov 2014 | US$900 | Add to cart | View details

Country Report

Smoking Tobacco in Taiwan

Smoking tobacco did not exist as a product category in Taiwan at the end of the review period, because demand was low and the prices of cigarettes were low.

Nov 2014 | US$900 | Add to cart | View details

Country Report

Cigarettes in Taiwan

Smoking amongst teenage boys not of legal smoking age in urban cities continued to prevail as a result of both the availability of flavoured cigarettes such as mint flavour that made the taste of smoking cigarettes more appealing to teenagers, as ...

Nov 2014 | US$900 | Pages: 42 | Add to cart | View details

Country Report

Cigars in Taiwan

Traditionally, cigars and cigarillos are smoked by affluent and sophisticated consumers as well as businessmen who frequent cigar smoking clubs. They are usually older affluent men over 40 years old. However, over the years, with wider availability,...

Nov 2014 | US$900 | Pages: 29 | Add to cart | View details

Country Report

Cigars in New Zealand

Cigar use in New Zealand is typically by cigar aficionados or used as a celebratory device. Accordingly, cigars are considered to be more of a premium product. Cigar smokers tend to be older men with moderate to high disposable incomes, who usually ...

Nov 2014 | US$900 | Pages: 42 | Add to cart | View details

Country Report

Tobacco in New Zealand

Plain packaging legislation for tobacco products was introduced by the New Zealand Government during 2013. The Smoke-Free Environments (Tobacco Products and Packaging) Amendment Bill was introduced by the Associate Health Minister; however, the bill ...

Nov 2014 | US$1,900 | Pages: 76 | Add to cart | View details

Country Report

Smoking Tobacco in New Zealand

The popularity of pipe smoking in New Zealand remained negligible in 2013, accounting for less than 1% of total smoking tobacco volume sales during 2013. Typical consumers are elderly men with moderate to high disposable levels of income. An emerging...

Nov 2014 | US$900 | Pages: 41 | Add to cart | View details

Country Report

Cigarettes in New Zealand

Tobacco in New Zealand continued to be dominated by cigarettes in 2013, with a 71% value share of tobacco sales, unchanged from 2012. The New Zealand government’s strong anti-smoking agenda continued in 2013 with campaigns designed to inform and ...

Nov 2014 | US$900 | Pages: 52 | Add to cart | View details

Country Report

Smoking Tobacco in Brazil

Pipe and RYO smoking continue to be very popular in rural areas of the country, in particular, the southern region where the production of tobacco leaves is concentrated. In urban areas, RYO and pipe tobacco remain niche, for which older people, ...

Nov 2014 | US$900 | Pages: 31 | Add to cart | View details

Country Report

Cigarettes in Brazil

In 2013, the cigarette industry won an important battle against ANVISA (National Health Surveillance Agency) regarding the ban of flavour additives in cigarettes in Brazil. In the last two years, ANVISA was struggling to ban all types of additives ...

Nov 2014 | US$900 | Pages: 39 | Add to cart | View details

Country Report

Cigars in Brazil

In Brazil, cigars continue to be perceived as fancy products that only wealthy consumers or tobacco enthusiasts habitually purchase more frequently. Despite the fact that there are some domestic brands being manufactured in Brazil, the most famous ...

Nov 2014 | US$900 | Pages: 30 | Add to cart | View details

Country Report

Tobacco in Brazil

In 2012, ANVISA (National Health Surveillance Agency) made a decision to ban flavour additives in order to try to reduce the number of smokers, claiming that flavoured tobacco disguises the bitter taste of tobacco and attracts more people to smoke. ...

Nov 2014 | US$1,900 | Pages: 55 | Add to cart | View details

Country Report

Cigarettes in Turkey

Cigarettes registered a 3% retail volume decline in 2013, due to considerable price increases, followed by an excise tax increase in January 2013. Subsequently, the illicit trade volume of cigarettes increased, as consumers switched to illegal ...

Nov 2014 | US$900 | Pages: 41 | Add to cart | View details

Country Report

Cigars in Turkey

Unlike water pipes and cigarettes, cigars are not part of Turkish smoking tradition. There are three types of cigar smokers in Turkey. The first group is high-income male consumers smoking hand-made cigars. This group accounts for a very small ...

Nov 2014 | US$900 | Add to cart | View details

Country Report

Tobacco in Turkey

In 2013 cigarettes registered a volume decline, following a positive performance in 2012. This decline was mainly due to the poor performance of mid tar cigarettes, which still accounts for the majority of sales of cigarettes. Low tar and ultra low ...

Nov 2014 | US$1,900 | Pages: 59 | Add to cart | View details

Country Report

Smoking Tobacco in Turkey

Pipe smoking is ingrained in Turkish tradition and culture. The majority of pipe smokers do so in so-called “water pipe cafés” to socialise with their friends and acquaintances. Smoking at home is not prevalent, which also explains the lower sales ...

Nov 2014 | US$900 | Pages: 27 | Add to cart | View details

Company Profile

British American Tobacco Plc in Tobacco

British American Tobacco (BAT) is the world’s second largest international tobacco company with dominance in Latin America and Australasia, and presence in each tobacco category.

Nov 2014 | US$525 | Pages: 48 | Add to cart | View details

Country Report

Smoking Tobacco in Austria

Smoking tobacco posted strong volume growth in 2013, with a 7% gain in RYO tobacco easily offsetting a further decline in pipe tobacco. After regular price increases on cigarettes, it appears that RYO tobacco has a bigger audience than ever, although...

Nov 2014 | US$900 | Pages: 33 | Add to cart | View details

Country Report

Cigarettes in Austria

The actual consumption of cigarettes in Austria declined only slightly in 2013. Together with a drop in illicit trade, volume sales remained relatively stable, registering a decline of around 1%. Some trade sources claim that illicit trade declined ...

Nov 2014 | US$900 | Pages: 46 | Add to cart | View details

Country Report

Cigars in Austria

There is no established tradition in Austria for smoking cigars and cigarillos. High-quality cigar products were basically not available in Austria before 1996 when Austria adjusted its tobacco monopoly and crucially eased import restrictions on ...

Nov 2014 | US$900 | Pages: 31 | Add to cart | View details

Country Report

Tobacco in Austria

The tobacco market in Austria remained fairly stable in 2013, registering only a small volume decline as the share of smokers remained high and the partial smoking bans remained largely ineffective. Solid value growth in tobacco products was the ...

Nov 2014 | US$1,900 | Pages: 68 | Add to cart | View details

Country Report

Smoking Tobacco in the United Arab Emirates

Smoking shisha has a long tradition in the Middle East, and is considered an important leisure activity by most Arabs. Furthermore, shisha cafés started to attract large numbers of tourists looking for an Oriental experience during their stay in the ...

Nov 2014 | US$900 | Pages: 23 | Add to cart | View details

Country Report

Cigarettes in the United Arab Emirates

Cigarette prices increased in 2012, when retailers increased prices by AED1. However, the average unit price is still low compared to most other countries, and the newly introduced graphic warnings were not as shocking as expected. Nevertheless, the ...

Nov 2014 | US$900 | Pages: 33 | Add to cart | View details

Country Report

Cigars in the United Arab Emirates

Tobacco products in general are very popular and have a long tradition in the United Arab Emirates. Many residents enjoy smoking shisha in cafés, or the traditional medwakh pipe, in addition to cigarettes. As many affluent residents like to express ...

Nov 2014 | US$900 | Pages: 25 | Add to cart | View details

Country Report

Tobacco in the United Arab Emirates

A set of new regulations concerning the consumption and sale of tobacco products received broad attention throughout the local media. This led to further discussions about the dangers of shisha and medwakh consumption, and the impact of passive ...

Nov 2014 | US$1,900 | Pages: 55 | Add to cart | View details

Country Report

Cigars in Spain

Cigarillos represented an 81% share of volume sales, and increased rapidly between 2010 and 2013 as a consequence of the high prices of cigarettes, and the fact that until 2012 it was still possible to smoke cigars in cigar clubs. Despite the fact ...

Nov 2014 | US$900 | Pages: 29 | Add to cart | View details

Country Report

Smokeless Tobacco in Spain

The majority of Spanish smokers have never tried and do not even know about chewing tobacco or snuff. Arabian immigrants are the main consumers of chewing tobacco in Spain, whilst snuff is mainly purchased by tourists or foreigners residing in the ...

Nov 2014 | US$900 | Pages: 27 | Add to cart | View details

Country Report

Smoking Tobacco in Spain

Between 2011 and 2013 smoking tobacco became very popular and registered rapid growth. The reason was the fact that the high prices of cigarettes encouraged already cash-strapped Spanish smokers, especially the youngest smokers, to substitute ...

Nov 2014 | US$900 | Add to cart | View details

Country Report

Cigarettes in Spain

The rapid price growth of cigarettes, the smoking ban in public spaces introduced in 2011 and lower disposable incomes drastically reduced purchases of legal cigarettes in 2013. Nevertheless, illicit trade reached outstanding levels, and sales in ...

Nov 2014 | US$900 | Pages: 37 | Add to cart | View details

Country Report

Tobacco in Spain

Cigarettes continued to show a strongly negative performance in 2013, and an increasing number of consumers moved from cigarettes to RYO tobacco or cigarritos (cigarillos). In the last three years the Spanish government constantly increased the ...

Nov 2014 | US$1,900 | Pages: 64 | Add to cart | View details

Country Report

Cigarettes in Saudi Arabia

Due to the continued efforts of the Saudi government over the review period in promoting health awareness as part of a national anti-smoking campaign, there have been several bans and fines implemented to discourage smoking. These include a ban on ...

Nov 2014 | US$900 | Pages: 30 | Add to cart | View details

Country Report

Cigars in Saudi Arabia

The cigar category in Saudi Arabia witnessed strong growth over the review period due to increasing consumer awareness and growing knowledge about the different types and grades of cigar. The most popular products are premium handmade cigars, mainly ...

Nov 2014 | US$900 | Pages: 22 | Add to cart | View details

Country Report

Tobacco in Saudi Arabia

Despite legislation in October 2012 aimed at protecting public health and banning the serving of shisha or water pipe tobacco in cafés and restaurants, the category continued to perform well in 2013 and was one of the major drivers of the Saudi ...

Nov 2014 | US$1,900 | Pages: 48 | Add to cart | View details

Country Report

Smokeless Tobacco in Saudi Arabia

Nov 2014 | US$900 | Pages: 16 | Add to cart | View details

Country Report

Smoking Tobacco in Saudi Arabia

The consumer base for RYO tobacco has become the smallest in Saudi Arabia. In 2013, RYO tobacco continued to decline, with volume sales falling by 4% and value sales by 6% in current terms.

Nov 2014 | US$900 | Pages: 21 | Add to cart | View details

Country Report

Cigarettes in China

With further price optimisation in cigarettes, economy products saw a further decline in share to the benefit of both mid-priced and premium products. For example, Guangdong Shuangxi continued to raise the prices of its core products from around ...

Oct 2014 | US$900 | Pages: 41 | Add to cart | View details

Country Report

Cigars in China

Unlike cigarettes, which are very common in China, cigars have a much more limited consumer base, although due to the further penetration of Western lifestyles and increasing incomes, more consumers are becoming willing to try them. However, in ...

Oct 2014 | US$900 | Pages: 22 | Add to cart | View details

Country Report

Smokeless Tobacco in China

Smokeless tobacco sales remained negligible in 2013 due to a lack of willingness on the part of smokers to kick the smoking tobacco habit and limited product knowledge. Generally, Chinese smokers do not stop smoking completely, but instead try to ...

Oct 2014 | US$900 | Add to cart | View details

Country Report

Smoking Tobacco in China

Due to its small consumer base, smoking tobacco remained insignificant in China in 2013. Both RYO tobacco and pipe tobacco are purchased by a niche group of consumers, either high-income earners with sophisticated tastes or those looking for cheap ...

Oct 2014 | US$900 | Add to cart | View details

Country Report

Tobacco in China

Tobacco in China, dominated by cigarettes, witnessed a further decelerating trend in volume in 2013. This can be attributed to cigarettes’ high level of maturity and rising health awareness among Chinese smokers. On the whole, the general public are ...

Oct 2014 | US$1,900 | Pages: 51 | Add to cart | View details

Country Report

Smokeless Tobacco in Pakistan

Consumption of smokeless tobacco in Pakistan developed from the ancient South Asian tradition of using betel nuts. Initially, Pakistanis mainly consumed paan, although gutkha subsequently appeared. This is an unpackaged product that handmade from a ...

Oct 2014 | US$900 | Pages: 19 | Add to cart | View details

Country Report

Smoking Tobacco in Pakistan

Pakistan has a huge number of smoking tobacco consumers. This consumption is common both in urban and rural areas. In rural areas, people smoke hukkah (or hookah) – water pipes or sheesha which use unprocessed tobacco. However, in urban areas there ...

Oct 2014 | US$900 | Add to cart | View details

Country Report

Cigarettes in Pakistan

Pakistan is one of the many countries where illicit cigarettes are traded in huge volume. The situation has not improved, despite the presence of regulations and laws that restrict such trade. The presence of such laws points to the lack of ...

Oct 2014 | US$900 | Pages: 33 | Add to cart | View details

Country Report

Cigars in Pakistan

The market for cigars is very small in Pakistan given the huge numbers of smokers in the country. It is limited to a small market niche which consists of people from upper-income classes who live in urban cities like Karachi, Lahore and Islamabad. ...

Oct 2014 | US$900 | Pages: 20 | Add to cart | View details

Country Report

Tobacco in Pakistan

Volume sales of cigarettes continued to drop in 2013 due to rising awareness of health risks and continued sales of illicit cigarettes continued to hamper the growth of legal sales. Manufacturers continued to introduce new brands of cigarettes and ...

Oct 2014 | US$1,900 | Pages: 47 | Add to cart | View details

Country Report

Cigars in Germany

Cigar and cigarillo (excluding eco-cigarillos) smoking has a long history in Germany but has suffered from the public smoking bans in the foodservice channel and other public places, which were imposed in 2007 and later. The inability to smoke within...

Oct 2014 | US$900 | Pages: 33 | Add to cart | View details

Country Report

Tobacco in Germany

Tobacco sales in Germany are partly dependent on the weather, with restrictions on where one can smoke related to the public smoking bans. In the first quarter of 2013, the winter lasted until mid-March. This led to a strong decline in the volume ...

Oct 2014 | US$1,900 | Pages: 69 | Add to cart | View details

Country Report

Smokeless Tobacco in Germany

Smokeless tobacco is a niche in Germany, with the majority of products having no recognisable sales largely due to EU law or a lack of tradition for consuming such products. Within smokeless tobacco, the only product with any meaningful presence up ...

Oct 2014 | US$900 | Pages: 26 | Add to cart | View details

Country Report

Cigarettes in Germany

Cigarettes in Germany saw a steep fall in 2013, both in terms of volume and value sales. Retail volume sales fell to 79.6 billion sticks, down 5% on the previous year. According to trade contacts, the cold winter was the main cause of the decline. Up...

Oct 2014 | US$900 | Pages: 40 | Add to cart | View details
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