Much eroded by economic and political hardships in 2014 and 2015, in 2017 eyewear continued its recovery, benefiting from eventual economic stabilisation and returning consumer confidence in Ukraine. While pre-crisis consumption levels have not yet ...

In 2017, a number of Ukrainian consumers with incomes much affected by the recent devaluation had to remain economical and consider prices as their core factor of choice, especially in the case of non-essential products. Spectacles purchases were ...

In 2017 a number of Ukrainians remained restricted in means as income levels increased too slowly after the threefold local currency devaluation in 2014 and 2015 in contrast to prices of different products and services. Consumers continued to ...

In 2017, Ukrainians still suffered from low income levels compared to other Eastern European countries despite economic stabilisation in the country. A number of people were forced to postpone purchases of non-essential products such as jewellery. ...

In 2017 a number of personal accessories categories remained non-essential. While consumer disposable income levels were affected by further growth in communal services tariffs and price increases overall, Ukrainians on low-to-average incomes ...

Reduced disposable incomes as a result of local currency devaluation in 2014 and 2015, forced consumers to focus on purchases of necessities in 2017. Replacement of watches was postponed while potential new purchases, especially among young ...

In 2017 price remained the core factor in consumer selection of writing instruments in Ukraine. Despite improvement, consumer income levels remained low. Thus economy brands and private label contributed significantly to current retail value growth ...

Ukraine is endowed with natural resources, particularly in arable land, coal and metals. The country has been among the world’s leading exporters of grains, crude steel and iron ores. Energy efficiency, however, has been among the lowest levels in ...

2016 saw the continuation of a beer volume sales decline. Excise tax on beer was increased further from UAH1.24 per litre to UAH2.48 per litre. Beer producers did not refrain from price increases in 2016, which adversely impacted volume sales ...

Cider/perry has so far been a major success within alcoholic drinks, gaining many consumers, especially from the female audience. In addition to the rapid expansion of key brands Somersby, Apps and Royal Fruit, several new products were launched in ...

The performance of alcoholic drinks in Ukraine in 2016 was negatively affected by further increases in excise taxes and an increase in illicit trade. However, the volume consumption decline slowed down in 2016 as compared with the previous two years,...

The key 2016 trend was the increase in the tax burden on RTDs/high-strength premixes producers. The excise tax rate on RTDs/high-strength premixes was raised from UAH70.53 per litre of pure alcohol to UAH211.59 per litre of pure alcohol. This, ...

Spirits continued posting a decline in total volume terms in 2016. Firstly, the tax burden on spirits increased. More specifically, the Cabinet of Ministers of Ukraine raised excise tax per litre of pure alcohol to UAH105.8 in 2016. Also, minimum ...

2016 was an active year in terms of changes in legislation. Firstly, it saw the continuation of excise tax increases. The excise tax for sparkling wine was doubled to UAH10.4 per litre, while the excise tax for fortified wine was doubled to UAH7.16 ...

Toys and games saw growth within both traditional toys and games and video games in 2016. Mainly comprised of imported products, traditional toys and games increased due to unit price growth, affected by the 14% inflation rate and volume improvement ...

Parents’ main motivator for buying toys is their desire to develop their child. This motive became even more influential over the last few years. The main reasons for this were the limited budget available for traditional toys and games and ...

Ukrainians demanded more video games hardware in 2016, and the appearance of AR/VR headsets drove sales. Appearing in late 2015, AR/VR headsets grew by 495% in volume terms in 2016, although from a low base, which resulted in a 577% value ...

The economy is slowly recovering. Gains in fixed investment, supported by the rebuilding of infrastructure and a revival in bank lending, are positive developments. A rebound in agricultural production boosts exports. The trade ban the government ...

Although value sales increased during the review period, this was mainly due to rising prices. In 2017, it is expected that volume sales will decline by 4% due to continued unit price growth, as well as falling consumer purchasing power....

Dog food volume sales are expected to fall by 6% in 2017, while value sales are expected to rise by 5%, mainly due to rising prices. The anticipated decline in volume sales can mainly be attributed to the drop in the number of pet dogs in Ukraine as ...