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Vitamins and dietary supplements market research

Euromonitor has the world’s most comprehensive research on the vitamins and dietary supplements category within the consumer health industry.  We monitor and analyse industry trends around the world, including in-depth data on market share and market size – from the “big picture” qualitative analysis; down to specific category data. 

Euromonitor data and market analysis cultivates your organization’s awareness of the vitamins and dietary supplements market and the greater competitive environment, ensuring accurate and focused strategies for your business.

A resource for your entire organization, Euromonitor market research supports every level of business, assisting in strategic development, marketing, mergers and acquisitions, and brand management.

Our vitamins and dietary supplements market research answer questions such as:

  • What is the market size of vitamins and dietary supplements?
  • What are the major brands in vitamins and dietary supplements?
  • Which dietary supplement grew the fastest in the past year?

results

 

Country Report

Vitamins and Dietary Supplements in Spain

The Mediterranean diet continued to be the perfect substitute for the intake of vitamins and dietary supplements, as current value sales continued to stagnate.

May 2012 | US$900| Add to cart | View details

Country Report

Vitamins and Dietary Supplements in Colombia

The national and local governments are showing more concern for health and nutrition, and are attempting to educate the population. The last national survey of the nutritional situation in Colombia (ENSIN-2010) identified that 70% of the population ...

May 2012 | US$900| Add to cart | View details

Country Report

Vitamins and Dietary Supplements in Brazil

Results from research conducted by IBGE (Brazilian Institute of Geography and Statistics) show that the Brazilian diet, whilst rich in rice and beans, which contain good nutritional value, is also rich in calories and poor in nutrients. Brazilians’ ...

May 2012 | US$900| Add to cart | View details

Company Profile

Merck KGaA in Consumer Health

Merck KGaA is a global top 20 producer of consumer health products. Despite relatively consistent revenue growth, the company has struggled to consistently gain share of the global consumer health market, due in large part to a significant absence ...

May 2012 | US$525| Add to cart | View details

Country Report

Vitamins and Dietary Supplements in Bosnia-Herzegovina

According to existing laws in Bosnia-Herzegovina vitamins and dietary supplements are generally considered OTC products, and thus the same rules apply. In reality, things are different. First of all, the law on medicines and medical devices states ...

May 2012 | US$900| Add to cart | View details

Country Report

Vitamins and Dietary Supplements in Guatemala

In 2011, vitamins and dietary supplements was able to grow by 6% to reach GTQ200 million current value sales. Multivitamins remained the largest category with current value sales equivalent to 47% of total vitamins and dietary supplements current ...

May 2012 | US$900| Add to cart | View details

Country Report

Vitamins and Dietary Supplements in Ukraine

In 2011, as consumer confidence began to recover, vitamins and dietary supplements returned to positive growth with retail value sales up 8% in current terms to UAH1.4 billion. This was below the CAGR for the review period as a whole but a number of ...

May 2012 | US$900| Add to cart | View details

Country Report

Vitamins and Dietary Supplements in Dominican Republic

The Dominican population, especially middle- and upper-income consumers, are increasingly aware of the importance healthier lifestyles. This is the result of constant campaigns by different brands and institutions promoting a healthy life through ...

May 2012 | US$900| Add to cart | View details

Country Report

Vitamins and Dietary Supplements in Latvia

The sales of vitamins and dietary supplements grew through major grocery retailers and direct selling in 2011. Wide availability and improved consumer confidence brought consumers back, who stopped buying vitamins and dietary supplements products ...

May 2012 | US$900| Add to cart | View details

Country Report

Vitamins and Dietary Supplements in Malaysia

Following the various health epidemics towards the end of the review period, such as H1N1 in 2010, consumers were increasingly health conscious and willing to invest in vitamins and dietary supplements to improve their immune system. Furthermore, the...

May 2012 | US$900| Add to cart | View details

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