Dietary Supplements

Country Report

Country Report

Dietary Supplements in Finland

Nov 2018

By 2018, sales of fish oils/omega fatty acids and basic minerals had peaked in volume terms. Generating further volume sales in the forecast period will be highly unlikely. There are some opportunities in terms of value sales though, especially since...

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Dietary Supplements in Australia

Nov 2018

Although sales of dietary supplements continued to register strong growth in 2018, the category faced a major threat to sales growth in the form of the general trend towards healthier eating. As the lifestyles of Australians become healthier, ...

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Dietary Supplements in Spain

Nov 2018

Towards the end of the review period, Spaniards developed a more proactive attitude towards their health. This is not only translating into an increase in sales of OTC products in general but also in the search for alternative ways to treat and ...

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Dietary Supplements in Peru

Nov 2018

The Ministry of Health has warned that the percentage of obese adults in Peru is only eight points away from the world obesity record recorded by Oceania, the US and Mexico. Moreover, The Peruvian Association for the Study of Obesity and ...

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Dietary Supplements in the Philippines

Nov 2018

One of the challenges for vitamins and dietary supplements is raising the popularity of such products amongst Filipinos who still rely on treating diseases instead of prevention. Although preventive products surpassed treatments over the review ...

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Dietary Supplements in Indonesia

Nov 2018

Middle income consumers drove sales within dietary supplements in 2018. Such consumers are more concerned with health than lower income consumers. Brands such as Kuku Bima, which is similar to jamu, are particularly popular. This brand offers a ...

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Dietary Supplements in Tunisia

Nov 2018

Tunisians will continue to turn to dietary supplements in order to maintain long-term health and to address health concerns. Over the forecast period this trend will be further encouraged by doctors and pharmacists in Tunisia, who often recommend the...

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Dietary Supplements in Romania

Nov 2018

Strong sales growth is expected to be seen in dietary supplements over the forecast period. Among the main reasons for this are high healthcare costs and the increased emphasis on preventative healthcare, which are encouraging consumers to spend more...

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Dietary Supplements in Dominican Republic

Nov 2018

Dietary supplements continued to perform well in the Dominican Republic in 2018, fuelled by strong consumer demand across all socioeconomic groups. The broad range of price points makes these products more accessible to a larger number of consumers, ...

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Dietary Supplements in Lithuania

Nov 2018

According to industry experts, Lithuanians continue to lack health awareness and not enough undertake physical activity. The local cuisine is rich in sugar, fat and salt, and consumption of alcohol is relatively high in comparison with other European...

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Dietary Supplements in Venezuela

Nov 2018

In spite of the recessionary environment that is affecting all products in consumer health, dietary supplements is comparatively more dynamic in 2018. While there has been a loss of traditional brands, other companies are taking advantage of the void...

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Dietary Supplements in Ireland

Nov 2018

With preventative measures being seen as important for consumers, overall demand for supplements is set to continue to increase over the forecast period. Consumers will continue to look for that extra edge to enhance their overall health and ...

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Dietary Supplements in Ukraine

Nov 2018

In 2018 dietary supplements saw healthy growth in Ukraine. Consumers are attracted by the widening assortments on offer, as manufacturers continue to reregister their products (eg probiotics) as dietary supplements instead of OTC. In Ukraine, it is ...

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Dietary Supplements in Pakistan

Nov 2018

Rising interest in exercise is set to continue supporting growth in dietary supplements over the forecast period. Fitness enthusiasts are often interested in using dietary supplements to ensure a balanced diet and help them attain their fitness ...

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Dietary Supplements in Macedonia

Nov 2018

In 2018, the health and wellness trend continued to drive sales of dietary supplements as a growing number of local consumers increasingly purchased these to complement their daily diets. Beauty, ageing, fitness and wellbeing remained major focus ...

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Dietary Supplements in Estonia

Nov 2018

Dietary supplements remained a very fragmented category at the end of the review period with a high number of players and diverse product range, which commonly varied between channels. Moreover, further active development was observed in this ...

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Dietary Supplements in Cameroon

Nov 2018

Combination products remained the most popular within dietary supplements in 2018. These products are positioned as offering multiple benefits, and in this regard are similar to homemade herbal remedies that have long been widely used in Cameroon. ...

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Dietary Supplements in Georgia

Nov 2018

Between one quarter and one third of value sales of overall dietary supplements belonged to those to benefit bone health. That made minerals, and more precisely, calcium supplements, a large area of dietary supplements in 2018. Many consumers ...

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Dietary Supplements in Turkey

Nov 2018

Of the various types of positioning in dietary supplements, joint health remained one of the most prominent, hence the strong sales of glucosamine in Turkey in 2018. Two groups of consumers tend to buy dietary supplements with a joint health ...

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Dietary Supplements in Taiwan

Nov 2018

Moderate growth is set to remain the norm in dietary supplements over the forecast period. Demand for dietary supplements tends to depend on general health and wellness trends. Unlike vitamins, a category in which specific claims are often made about...

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