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Elif is a Senior Analyst at Euromonitor International with a focus on food and nutrition. Based in London, she has more than food years of experience in the industry.
In her current role, Elif takes ownership of research for a range of Western European countries, providing high quality analysis on key trends relevant to food and nutrition and accordant consumption patterns.
Elif is also a content writer who writes regional briefings, company profiles and strategy briefings. Her recent work includes Competitor Strategies in Ingredients published in August 2020.