Session description:
Presentation on Pet Care trends in Western Europe is to explore which post-pandemic trends we observed last year pertain to shape the market today. Premiumization, and more strictly-European, price polarization, rise of treating occasions, performance of private label vis-à-vis branded products, role of e-commerce, and the state of the sustainability trend. Presentation on Pet Care in the Nordics will show a more nuanced approach to the above trends, as well as explore what are the challenges and paths to success in those markets.
Date and time of the EMI session: 25. May 2022, 11:00-12:30 GMT+2 and 16:30-18:00 GMT+2
Name and title of all speaker involved: Aleksandras Bacevicius, Analyst at Euromonitor International
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