Anuga Food Tec 2027

As the world's only trade fair that unites all aspects of food and beverage production, Anuga Food Tec is the central meeting point for the global FoodTec network every three years. Whether young start-up or established global market leader – those looking to help shape the future of the industry are coming to Cologne.

Euromonitor session titles:

1. Global Consumer Trends in 2027
2. Overview of top global trends in food and drinks

Euromonitor session descriptions:

1. Every year, Euromonitor combs through our market intelligence to identify the consumer trends set to move businesses most. For 2027, we have pinned down five behavioural shifts reshaping what people expect from brands. The presentation does two things. It explains each shift, and it shows you how to respond. Not theory, but tactics to steer your strategy and innovation roadmap, grounded in data rather than guesswork.
2. This presentation will cover the major trends in food and drinks, including indulgence and convenience amid shifts in consumption patterns shaped by diets and lifestyles alongside affordability and sustainability concerns in the context of macro-economic pressures. The presentation will also analyse the role of health and wellness attributes including clean label, free-from and functional properties in food and drinks innovations.

Date and time of the Euromonitor sessions:

1. 23 February 2027, 16:40–17:10 CET & 24 February 2027, 10:00–10:20 CET  
2. 25 February 2027, 10:00–10:30 CET & 26 February 2027, 10:00–10:30 CET

Euromonitor speakers:

1. Jana Rude, Senior Global Insight Manager, Consumers
2. Raphael Moreau, Senior Consultant