Second ranked global gardening player, Husqvarna AB, is well positioned to take advantage of key megatrends, including connected consumers (via smart home products) and ethical living/sustainability (via battery powered gardening products). The company’s Husqvarna and Gardena brands hold market leadership positions in watering, lawnmowers and gardening power tools, but the challenges lie in convincing US consumers to adopt robotic lawn mowers, and adapting to rising urbanisation.
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Euromonitor International's report on Husqvarna AB delivers a detailed strategic analysis of the company's business, examining its performance in the Home and Garden market and the global economy.
Company and market share data provide a detailed look at the financial position of Husqvarna AB, while in-depth qualitative analysis will help you understand the brand strategy and growth prospects of Husqvarna AB.
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