JDE Peet’s is the second largest hot drinks company in the world with a strong presence in the coffee market, but latest investments in its Ti Ora and Ofçay brands could lead to new opportunities in tea. Developing and emerging markets are key growth areas for the group, where coffee demand has been increasing. However, developed markets in Europe and North America still show significant growth, as consumers’ demand for single-serve and fresh coffee beans is on the rise.
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Euromonitor International's report on JDE Peet's BV delivers a detailed strategic analysis of the company's business, examining its performance in the Hot Drinks market and the global economy. Company and market share data provide a detailed look at the financial position of JDE Peet's BV, while in-depth qualitative analysis will help you understand the brand strategy and growth prospects of JDE Peet's BV.
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