Luxury Portable Consumer Electronics

Following steep declines in 2020, luxury portable consumer electronics saw current value sales rebound strongly in 2021, and was by far the most dynamic performer among the main personal luxury categories in volume growth terms. Its impressive…

Luxury mobile phones saw another year of significant decline in Germany in 2021, losing almost half of its volume sales in comparison with 2020. This was a continuation of an ongoing trend, which was accelerated by the outbreak of the pandemic in…

Although luxury portable consumer electronics witnessed retail volume and current value declines in 2019, these were minor compared with the massive falls in sales experienced in 2020, and the further weak performance recorded by the category in…

The COVID-19 crisis has severely impacted the luxury mobile phone category in the Philippine market. The Huawei Mate RS Porsche Design is typically offered in select Huawei experience stores and, in 2019, via the Platinum post-paid subscription at…

Whilst other personal luxury categories saw a significant hit from COVID-19 in 2020 and stagnated in 2021, due to their discretionary nature and limited occasions for going out, luxury portable consumer electronics posted healthy growth. However, it…

Malaysian luxury retailing was hit hard by the COVID-19 pandemic in the first half of 2020. Around one fifth of the demand for luxury portable consumer electronics in Malaysia is attributed to international travellers, therefore the MCO and border…

Luxury mobile phones remains negligible in Sweden, as they are considered discretionary items. Such products have also seen further downwards pressure during the time of the pandemic, as consumers started to cut their expenses on discretionary items,…

Retail current value sales of luxury wearables plunged by almost a third during 2020 but saw a significant recovery in 2021. Nonetheless, they remained well below their 2019 peak. As with all other types of personal luxury in Spain, inbound…

Demand for luxury portable consumer electronics is quite limited in Italy, and retail current value sales of luxury mobile phones were in decline even before the onset of the pandemic, with luxury wearables overtaking luxury mobile phones in terms of…

Smart wearables are seeing soaring demand in the context of COVID-19 because consumers have become more preoccupied with measuring various health parameters and taking care of their general wellbeing. This has also happened amongst luxury consumers,…

With the Taiwanese government having to introduce a national lockdown in mid-2021 to try and contain the spread of the COVID-19 virus, consumer confidence has been negatively impacted. As a result, many consumers have been unwilling to spend large…

Luxury portable consumer electronics in France will continue to be negatively impacted by COVID-19 in 2021. The category has continued to suffer from the same issues as the first year of the pandemic, namely store closures and a lack of tourists. The…

Luxury wearables target a specific audience who are focusing more on the fashion elements of smart wearables rather than the technological features. They are largely targeted towards younger, more brand-driven consumers who are not looking to make a…

Luxury portable consumer electronics is expected to register slight increase in value sales, though this is from a small base. There is limited interest for luxury consumer electronics in Poland. However, luxury wearables garner a little more…

Luxury portable consumer electronics consists almost exclusively of luxury wearables in Mexico. These products appeared in the country in 2017 and have enjoyed strong growth ever since. Wearable electronics initially focused on fitness apps which…

For the second year running, luxury portable consumer electronics is expected to register a fall in value sales and this is from an already very small base. That being said, while the fall in value sales in 2020 was in the double-digits, there is…

After the pandemic led to a double-digit decline in current value terms in 2020, luxury portable consumer electronics has started its recovery in 2021. With the reopening of primary offline channels, the resumption of economic activities and the…

Luxury portable consumer electronics was already a weak category in Russia even prior to the outbreak of COVID-19, with retail volume sales in decline since 2018. One of the key obstacles to the development of luxury smartphones is that these models…

Luxury portable consumer electronics remains the smallest category, in terms of value sales, among all luxury goods in Canada, and is comprised almost entirely of luxury wearables. Products among smart wearables continue to advance with features that…

Consumer behaviour in India has dramatically changed since the emergence of the pandemic, due to the limited number of occasions to showcase luxury brands as a result of restricted mobility. On the other hand, greater attention is being paid to…