Pandora A/S in Personal Accessories

November 2021

Pandora A/S is a Danish jewellery manufacturer with a well-established global presence in the fine jewellery segment. Western Europe and North America lead the company’s sales, but it has also achieved significant penetration in Asia Pacific. In 2020, Pandora’s financial results were severely impacted by the COVID-19-induced closure of most of its outlets around the globe. Nonetheless, in H1 2021, it delivered solid results, supported by growth in its biggest market, the US, and e-commerce.

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This report comes in PPT.


Euromonitor International's report on Pandora A/S delivers a detailed strategic analysis of the company's business, examining its performance in the Personal Accessories market and the global economy. Company and market share data provide a detailed look at the financial position of Pandora A/S, while in-depth qualitative analysis will help you understand the brand strategy and growth prospects of Pandora A/S.

This report examines:

  • Company share by region and sector
  • Brand portfolio
  • New product developments
  • Marketing and distribution strategies

A detailed SWPT analysis of Pandora A/S provides strategic intelligence on:

  • Strengths and weaknesses
  • Category and country opportunities for growth
  • Challenges and threats from current competition and future prospects
  • Global and regional market positions

Research you can trust:

Euromonitor International's company profile reports are written by our Personal Accessories research team, a dedicated group of analysts that knows the industry inside and out. Buy this report to inform your planning, strategy, marketing, sales and competitor intelligence functions.

Executive summary
Top personal accessories companies at a glance
Top jewellery companies at a glance
Pandora’s global footprint
Company overview
Growth decomposition
Impact of COVID-19 on Pandora A/S (1)
Impact of COVID-19 on Pandora A/S (2)
Exposure to growth
Projected global ranking in the personal accessories industry
Pandora sees growing competition in jewellery
Key markets affected by global COVID-19 pandemic
COVID-19 impact on key markets (1)
COVID-19 impact on key markets (2)
Pandora ranks high in key Western markets
Pandora’s seamless shopping experience
Sustainability at the core of Pandora’s business
Western Europe and North America lead sales
Well-known charms at its core, but portfolio diversification continues
Pandora enters the gaming world with Nintendo Animal Crossing
What is next for Pandora A/S?
Key findings
Projected company s ales: FAQs (1)
Projected company s ales: FAQs (2)

Personal Accessories

Personal Accessories refers to a diversified group of personal products including Bags & Luggage, Jewellery, Watches and Writing instruments.

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