Consumer Behaviour Insights | Megatrends | Global Consumer Trends | Lifestyles Survey
Alison is Head of Lifestyles at Euromonitor International, with a focus on understanding shifts in consumer behaviour, attitudes and life priorities. Based in London, she has more than 20 years of experience in research.
Alison leads Euromonitor’s Consumer Lifestyles research globally as well as the company’s unique Global Consumer Trends and Megatrends analysis.
Alison advises clients across industries, interpreting current and future consumer trends into informative and useful insights to support business and its strategy planning.