Plant-based dairy grew 7% to 373 million units in 2025 as plant drinks moved firmly into everyday Italian consumption. Liquid cartons dominate at 73% of the category, their renewable paperboard suited to oat, soya and almond drinks, with oat overtaking soya as the leading flavour at around a third of volumes — a shift corroborated by Circana Italia data showing modern-trade oat at 34% of volumes against soya's 29% in the year to end-2025. Alpro, owned by Danone, and Bologna's Valsoia anchored th
Delivery:
Files are delivered directly into your account soon after payment is received and any tax is certification is verified (where applicable).
This report comes in PDF with additional info in Excel included.
Overview:
Understand the latest market trends and future growth opportunities for the Plant-based Dairy Packaging industry in Italy with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Plant-based Dairy Packaging industry in Italy, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Plant-based Dairy Packaging in Italy report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Plant-based Dairy Packaging in Italy?
- Which are the major pack types and how are they performing in Italy?
- Have there been any packaging legislative changes in the past 12 months?
- How are consumption trends impacting the packaging landscape?
- What are the key trends and latest product developments in packaging?
- How important are sustainability and recycling to consumers in Italy?
- Where is future growth expected to be most significant?
Plant-Based Dairy Packaging in Italy
Key Data Findings
Strong carton-led growth as oat overtakes soya across a widening plant-drink aisle
A carton-led category keeps up strong momentum
Alpro, Valsoia and new entrants widen the carton aisle
Rigid plastic holds the chilled and premium positions
Sustained growth led by cartons and chilled rigid plastic
Smaller sizes, barista lines and material innovation broaden the opportunity
Country Reports Disclaimer
The following categories and subcategories are included:
Plant-based Dairy Packaging
- Plant-based Milk
- Plant-based Yoghurt
- Plant-based Cheese
Why buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Plant-based Dairy Packaging research and analysis database.
NEW REPORT GUARANTEE
If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extraction Free!