Home can encompass a physical space -- but what about the people living in it? Households today look very different than 20 years ago, requiring a shift in marketing methods and targeting strategies. From older generations living alone to couples having fewer children, Pavel Marceux explores how these new age living trends impact the home.
Home Products
Our experts uncover key changes in consumer lifestyles and product development shaping the global home products market landscape; looking across home care, home and garden and pet care.
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Behind the Data: Future of the Home
3/22/2019
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