Digital assistants have spread beyond the smartphones and smart speakers that made them mainstream. Smart watches, automobiles and even kitchen appliances are already integrating digital assistants. As digital assistants integrate into more devices, Americans will grow increasingly comfortable with them.
Home Products
Our experts uncover key changes in consumer lifestyles and product development shaping the global home products market landscape; looking across home care, home and garden and pet care.
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The Growing Footprint of Digital Assistants in the United States
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The World Market for Pet Care
Global pet care continues to expand, but momentum becomes more selective. Competitive dynamics are being reshaped by new-age disruptors. Channels are evolving…
View ReportTop Five Trends in Home and Garden
The home and garden industry reached USD1.3 trillion in 2025, declining 0.4% as macroeconomic headwinds, subdued home transactions and weak consumer confidence…
View ReportThe World Market for Home and Garden
The home and garden industry reached USD1.25 trillion in 2025, declining 0.4% as macroeconomic headwinds, subdued home transactions and weak consumer confidence…
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