As South Korean consumers become increasingly environmentally aware, packaged food manufacturers are responding with more ecological packaging types. Processed meat and seafood packaging for instance has seen a decline in the use of plastic packaging in general, with paper-based packaging registering increases in recent years.
With the numbers of 1- and 2-person households in South Korea continuing to increase, players present in categories such as chilled processed seafood are increasingly offering their products in single-serve packs. It is becoming more common to see single portions of frozen chicken breasts in the frozen food cabinets in convenience stores, supermarkets and hypermarkets and these products primarily target younger consumers, including both men and women from the millennial generation.
Metal food cans are increasing regarded as an outdated packaging type by huge numbers of South Korean consumers. In particular, many people consider metal food cans to be heavy and cumbersome and therefore not at all convenient.
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This report originates from Passport, our Packaging research and analysis database.
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