Executive Summary

Jan 2019
PROSPECTS
Product development impacts on the introduction of various packaging types

The popular HMR (Home Meal Replacement) trend in South Korea is seeing the product variety of processed meat and seafood increasing, with other plastic trays and thin wall plastic containers in secondary packaging showing strong performances. They can be heated in a microwave for a few minutes, and consumers can enjoy a complete main meat or seafood dish without any time-consuming cooking.

On-the-go format of processed meat and seafood sees the development of new packaging types

Processed meat and seafood is partly considered as a meal replacement, meaning that more convenient packaging is being actively introduced. For example, in chilled processed meat, more consumers prefer chicken breasts or salmon for use in their meals to help adjust their diets.

New tofu packaging in meat substitutes

Tofu dominates meat substitutes, meaning that thin wall plastic containers continued to account for almost 100% of packaging. In South Korea, most tofu brands are contained in this type of packaging, but some smaller pack sizes of tofu were increasingly seen targeting single-person households.

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Processed Meat and Seafood Packaging in South Korea

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Overview

Discover the latest market trends and uncover sources of future market growth for the Processed Meat and Seafood Packaging industry in South Korea with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Processed Meat and Seafood Packaging industry in South Korea, our research will save you time and money while empowering you to make informed, profitable decisions.

The Processed Meat and Seafood Packaging in South Korea market research report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation of international and local products
  • Historic volumes in units and filled volumes
  • Five year forecasts of market trends and market growth  
  • Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as: 

  • What are the major food pack types and how are they performing in South Korea?
  • How are consumption trends impacting the food packaging landscape?
  • What have been the key trends seen in new packaging developments?

Why buy this report?

  • Gain competitive intelligence about market leaders
  • Track key industry trends, opportunities and threats
  • Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Packaging market research database.

Processed Meat and Seafood Packaging in South Korea - Category analysis

HEADLINES

PROSPECTS

Product development impacts on the introduction of various packaging types
On-the-go format of processed meat and seafood sees the development of new packaging types
New tofu packaging in meat substitutes

Processed Meat and Seafood Packaging in South Korea - Company Profiles

Packaging Industry in South Korea - Industry Overview

EXECUTIVE SUMMARY

Uniqueness, value for money and convenience are key in South Korean packaging
Plastic pouches gain ground supported by consumers, retailers and manufacturers
Smaller pack size trend in bottled water but bigger pack trend in RTD coffee
Smaller packaging gaining popularity in alcoholic drinks
Packaging developments seen in a BPC market faced with limited innovation
Plastic pouches prove popular for refill products

PACKAGING LEGISLATION

Government to implement grade segmentation in recycling system
Tighter control of green claims on packaging imposed by the Ministry of Environment
Import ban on recyclable waste by China could result in packaging legislation shifts

RECYCLING AND THE ENVIRONMENT

Carton can is emerging in baby food thanks to environmental and convenience concerns
Tougher regulation on eco-friendly packaging impacts soft drinks
The dilemma between upgrading packaging design and supporting a returnable deposit system
Table 1 Overview of Packaging Recycling and Recovery in South Korea: 2016/2017 and Targets for 2018

PACKAGING DESIGN AND LABELLING

Popularity of trigger closure type rises in home care packaging
Unique labelling design plays a key role in the development of craft beers

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