Processed meat and seafood packaging grew 2% to 1.2 billion units in 2025 as shoppers favoured portioned proteins. Metal leads at 39% (487 million units), with rigid plastic and flexible close behind near 24% each. Against a backdrop of state EPS bans, Visy and Tassal launched a recyclable cardboard prawn box made from up to 74% recycled content, providing an alternative to expanded polystyrene packaging. Rigid plastic was the fastest-growing retail group, up 6% to 302 million units.
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Overview:
Understand the latest market trends and future growth opportunities for the Processed Meat and Seafood Packaging industry in Australia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Processed Meat and Seafood Packaging industry in Australia, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Processed Meat and Seafood Packaging in Australia report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Processed Meat and Seafood Packaging in Australia?
- Which are the major pack types and how are they performing in Australia?
- Have there been any packaging legislative changes in the past 12 months?
- How are consumption trends impacting the packaging landscape?
- What are the key trends and latest product developments in packaging?
- How important are sustainability and recycling to consumers in Australia?
- Where is future growth expected to be most significant?
Processed Meat, Seafood and Alternatives To Meat Packaging in Australia
Key Data Findings
Metal anchors the protein aisle as fibre displaces hard-to-recycle seafood foam
Cans and trays sustain a metal- and plastic-led protein aisle
Visy and Tassal replace seafood foam with recyclable board
Recycled-content trays and pouches advance on convenience
Recycled-content rigid plastic drives measured growth
Fibre and pouches open premium and frozen opportunities
Country Reports Disclaimer
The following categories and subcategories are included:
Processed Meat and Seafood Packaging
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- Chilled Processed Meat
- Frozen Processed Meat
- Shelf Stable Meat
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- Chilled Processed Seafood
- Frozen Processed Seafood
- Shelf Stable Seafood
- Meat and seafood substitutes inc Tofu
Why buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Processed Meat and Seafood Packaging research and analysis database.
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