Most trusted smart cat products brand in Türkiye*
Euromonitor is pleased to certify this marketing claim for Philips. *To be used alongside Philips brand logo.
About Versuni Philips
Versuni Philips is a leader in home and pet care innovation, building smart, connected solutions that help pet owners care better for their animals while simplifying daily routines. Drawing on more than a century of consumer product expertise through its Philips legacy, the company combines technology, design and consumer insight to create healthier, more comfortable homes for pets and people alike.
Most trusted smart cat products brand in Türkiye*
This marketing claim has been verified by Euromonitor International
Source: Euromonitor International; based on a consumer survey conducted in July 2026
Source: custom survey of 1,016 cat owners in Türkiye, designed, fielded and analysed by Euromonitor International. Fieldwork conducted online in July 2026. Respondents were shown a list of 11 brands and asked: "Which of the following brands would you trust for automated or smart cat care products?" Philips was selected by 71%, the highest of the 11 brands shown. The 11 brands were selected as the leading smart cat tech brands in Türkiye, based on their presence and significance within the automated and smart cat care category in Türkiye, informed by Euromonitor International market research and category review. Automated or smart cat care products are defined as connected, electronic or automated products designed to support cat feeding, monitoring, grooming, hydration or related care. Results reflect stated brand trust, not product performance. Survey commissioned by Philips and conducted by Euromonitor International. Survey design, sampling, fieldwork management and analysis were undertaken by Euromonitor International. Full methodology available on request.