Passport: Product Claims and Positioning allows your company to identify the most significant claims made by consumer products. This easy to use system allows you to sort by specific claims including 'no artificial ingredients', 'free from' and 'plant-based'. This data is extracted from 1,500 online retailers, then matched and organised by Euromonitor International's data science and industry experts. Learn more about Passport today.
Food and Nutrition
Consumers are engaging with food and nutrition like never before. Our in-depth analysis examines the most important implications across the industry, providing market intelligence, original thinking and key insights.
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Introducing Passport: Product Claims and Positioning
7/7/2020
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