Beauty and Personal Care in Western Europe suffered a decline in 2020 as a result of lockdowns, social restrictions and shop closures. Although the region's top markets remained slightly resilient, sunny Mediterranean countries that are heavily reliant on tourism were particularly impacted. The industry is set to see growth from 2022, but will not return to pre-COVID levels until after 2025.
Health and Beauty
We examine the trends underlying the growth of the global marketplace in health, beauty and hygiene. Our analysts will point the way forward by highlighting critical innovations and behaviours that are driving industry evolution.
Find content by
Beauty and Personal Care in Western Europe after COVID
3/22/2021
Share:
Explore More
Shop Our Reports
The Age of Proteinmaxxing and the Future of Protein Demand
Ever-greater emphasis on protein has been one the of the dominant trends in food in recent years. How much of this is long term and how much is merely a passing…
View ReportThe World Market for Retail Tissue and Hygiene
Retail tissue and hygiene faces fragile demand amid sustained price sensitivity, requiring a precise balance between affordability and benefit led…
View ReportShopper Loyalty: The Evolution of Customer Needs
This report examines how consumers engage with loyalty programmes in a context shaped by disruptive technologies, changing priorities, and shifting…
View Report