Gut Health is an emerging trend in healthy living. The topic is mainly discussed in food and drink, and a large number of new products that focus on gut health have recently been launched in pioneering markets like the US, Japan and the United Kingdom. Euromonitor International is seeing fermented products, non-dairy probiotics and prebiotics as three key areas for growth in the gut health category.
Health and Beauty
We examine the trends underlying the growth of the global marketplace in health, beauty and hygiene. Our analysts will point the way forward by highlighting critical innovations and behaviours that are driving industry evolution.
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Three Opportunities in Gut Health
7/19/2019
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